{"id":9670,"date":"2018-04-10T21:26:46","date_gmt":"2018-04-10T13:26:46","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=9670"},"modified":"2021-07-14T15:59:06","modified_gmt":"2021-07-14T07:59:06","slug":"camera360-%e9%99%88%e6%80%9d%e5%a4%9a%ef%bc%9agrowth-hacker%e9%87%8d%e7%82%b9%e5%9c%a8growth%ef%bc%8c%e8%80%8c%e4%b8%8d%e6%98%af-hacking","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/9670.html","title":{"rendered":"Camera360 \u9648\u601d\u591a\uff1aGrowth Hacker\u91cd\u70b9\u5728Growth\uff0c\u800c\u4e0d\u662f Hacking"},"content":{"rendered":"

\u5927\u5bb6\u597d\uff0c\u6211\u662f Camera360 \u5927\u6570\u636e\u4e0e\u589e\u957f\u4e1a\u52a1 VP \u9648\u601d\u591a\u3002Camera360 \u662f\u7531\u6210\u90fd\u54c1\u679c\u79d1\u6280\u51fa\u54c1\u7684\u4e00\u6b3e\u57fa\u4e8e iOS \u3001Windows Phone \u548c Android \u7684\u624b\u673a\u6444\u5f71\u8f6f\u4ef6\uff0c\u5168\u7403\u7d2f\u8ba1\u7528\u6237\u8d85\u8fc7 8 \u4ebf\uff0c\u8986\u76d6\u8d85\u8fc7 200 \u4e2a\u56fd\u5bb6\uff0c\u56fd\u5185\u7d2f\u8ba1\u7528\u6237\u8d85 2.5 \u4ebf\u3002<\/p>\n

\u4eca\u5929\u5c31\u8fd9\u4e2a\u673a\u4f1a\uff0c\u60f3\u8ddf\u5927\u5bb6\u5206\u4eab\u4e00\u4e0b\u6211\u4eec\u505a Growth \u7684\u7ecf\u9a8c\u548c\u5fc3\u5f97\u4f53\u4f1a\u3002<\/p>\n

\u4ec0\u4e48\u662f Growth Hacking \uff1f<\/h3>\n

\u7b2c\u4e00\u90e8\u5206\uff0c\u6211\u60f3\u9996\u5148\u7b80\u5355\u8ddf\u5927\u5bb6\u5206\u4eab\u4e00\u4e0b\u6211\u5bf9\u4e8e Growth Hacking \u7684\u7406\u89e3\u3002<\/p>\n

2017 \u5e74\u79fb\u52a8 Growth \u67b6\u6784<\/a><\/span>\u56fe\u8c31\u3002\u5305\u542b\u4e86\u51e0\u4e4e\u6240\u6709\u4e0e Growth \u76f8\u5173\u7684\u4e1a\u52a1\u73af\u8282\u548c\u5bf9\u5e94\u6e20\u9053\uff0c\u4e00\u770b\u8d77\u6765\u5c31\u8ba9\u4eba\u5f88\u5934\u5927\u3002\u5982\u679c\u4f60\u6ca1\u6709\u7cfb\u7edf\u7684\u7406\u89e3\u6216\u8ba4\u77e5 Growth \uff0c\u90a3\u4e48\u5f88\u5bb9\u6613\u5c31\u4f1a\u4ece\u8fd9\u91cc\u9762\u7684\u67d0\u4e2a\u73af\u5f00\u59cb\u5207\u5165\u3002\u4f46\u6211\u60f3\u544a\u8bc9\u5927\u5bb6\u7684\u662f\uff1a\u8bf7\u5148\u5fd8\u6389\u5b83\u4eec\u3002<\/p>\n

Growth Hacking<\/a> \u7684\u91cd\u70b9\u5728 Growth \uff0c\u800c\u4e0d\u662f Hacking \u3002\u6211\u8ba4\u4e3a Growth \u9996\u5148\u662f\u4e00\u79cd\u601d\u7ef4\u65b9\u5f0f \u2014\u2014 \u4e0d\u662f\u6267\u884c\u4e0a\u7684\u89e3\u51b3\u65b9\u6848\u6216\u8005\u6539\u53d8\u6309\u94ae\u989c\u8272\u7684 Trick \uff0c\u6211\u4eec\u9700\u8981\u5148\u53bb\u7406\u89e3\u548c\u5177\u5907\u8fd9\u79cd\u601d\u7ef4\u65b9\u5f0f\uff0c\u7136\u540e\u624d\u80fd\u5f00\u59cb\u505a\u8fd9\u4ef6\u4e8b\uff0c\u4e0d\u7136\u5f88\u53ef\u80fd\u8d70\u5f88\u591a\u5f2f\u8def\u8fd8\u5f97\u4e0d\u5230\u4efb\u4f55\u6548\u679c\u3002<\/p>\n

\u5982\u4f55\u50cf Growth Hacker \u4e00\u6837\u601d\u8003\uff1f<\/h3>\n

\u5728\u505a Growth \u65f6\uff0c\u6211\u4eec\u9700\u8981\u5411 CEO \u548c\u4ea7\u54c1\u7ecf\u7406\u90a3\u6837\u601d\u8003\u95ee\u9898 \u2014\u2014 \u6211\u4eec\u7684\u4ea7\u54c1\u5230\u5e95\u6ee1\u8db3\u4e86\u7528\u6237\u4ec0\u4e48\u9700\u6c42\uff1f\u4e3a\u4ed6\u4eec\u63d0\u4f9b\u4e86\u4ec0\u4e48\u4ef7\u503c\uff1fGrowth \u6709\u4e2a\u524d\u63d0\u662f PMF<\/a><\/span>\uff08 Product Markting Fit \uff09\uff0c\u5e76\u4e0d\u662f\u6240\u6709\u4ea7\u54c1\u5728\u4efb\u4f55\u9636\u6bb5\u90fd\u9002\u5408\u53bb\u505a Growth \u3002<\/p>\n

\u8981\u8fbe\u6210 PMF \uff0c\u6838\u5fc3\u662f\u7528\u6237\u4ef7\u503c \u2014\u2014 \u4ea7\u54c1\u9996\u5148\u8981\u6ee1\u8db3\u90e8\u5206\u7528\u6237\u7684\u6838\u5fc3\u4ef7\u503c\uff0c\u8fd9\u6837\u4ea7\u54c1\u624d\u5177\u5907 PMF \u2014\u2014 \u8fd9\u4e2a\u4ea7\u54c1\u5728\u5e02\u573a\u4e0a\u624d\u662f\u6709\u5b58\u5728\u7684\u610f\u4e49\u548c\u4ef7\u503c\u7684\uff0c\u8fd9\u6837\u6211\u4eec\u624d\u80fd\u7ee7\u7eed\u505a\u589e\u957f\u3002\u6240\u4ee5\uff0c\u7528\u6237\u4ef7\u503c\u662f\u4e00\u5207\u589e\u957f\u7684\u539f\u70b9\u3002<\/p>\n

\"\"<\/p>\n

\u4e0a\u56fe\u6765\u81ea Sean Ellis\uff08\u8096\u6069\u00b7\u827e\u5229\u65af\uff09\u2014\u2014 \u589e\u957f\u9ed1\u5ba2<\/a><\/span>\u4e4b\u7236\uff0c\u4ed6\u8ba4\u4e3a\u589e\u957f\u5728\u4e1a\u52a1\u4e0a\u7684\u7ed3\u6784\u5e94\u8be5\u5148\u505a\u5230 PMF \uff0c\u968f\u540e\u624d\u662f\u89c4\u6a21\u5316\u589e\u957f\uff08 Growth Hacking \uff09\uff0c\u4e00\u5207 Growth \u7684\u57fa\u7840\u90fd\u6765\u6e90\u4e8e PMF \uff0c\u6240\u4ee5\u7b2c\u4e00\u6b65\u8981\u5148\u660e\u786e\u4ea7\u54c1\u5230\u5e95\u5904\u5728\u54ea\u4e00\u4e2a\u9636\u6bb5\uff1a<\/p>\n

\u5982\u679c\u5728 PMF \u9636\u6bb5\uff0c\u751a\u81f3\u8fd8\u4e0d\u786e\u5b9a\u6709\u6ca1\u6709\u627e\u5230 PMF \u65f6\uff0c\u90a3\u8bf7\u5fd8\u6389\u589e\u957f\u7684\u4e1c\u897f\uff0c\u5148\u641e\u5b9a PMF \uff1b<\/p>\n

\u5982\u679c\u4ea7\u54c1\u5f97\u5230\u4e86\u5e02\u573a\u7684\u5339\u914d\uff0c\u90a3\u5e94\u8be5\u4ece\u6700\u6838\u5fc3\u7684\u7528\u6237\u5f00\u59cb\u53d1\u5c55\uff0c\u505a Growth \u7684\u4e8b\u60c5\u3002<\/p>\n

\u90a3\u4e48\uff0c\u5982\u4f55\u9274\u522b\u7528\u6237\u7684\u4ef7\u503c\uff1f\u5982\u4f55\u5224\u65ad\u662f\u5426\u8fbe\u6210 PMF \uff1f<\/p>\n

\"\"<\/p>\n

\u9996\u5148\uff0c\u6700\u57fa\u7840\u7684\u662f\u8981\u771f\u6b63\u7684\u8d70\u8bbf\u7528\u6237\uff0c\u9762\u5bf9\u9762\u95ee\u4ed6\u4eec\u662f\u4e0d\u662f\u8ba4\u53ef\u4ea7\u54c1\u4ef7\u503c\u3002\u901a\u8fc7\u8fd9\u4e00\u70b9\uff0c\u53ef\u4ee5\u6700\u76f4\u89c2\u7684\u8ba9\u6211\u4eec\u611f\u77e5\u5230\u4ea7\u54c1\u6240\u63d0\u4f9b\u7684\u6838\u5fc3\u4ef7\u503c\u662f\u4e0d\u662f\u88ab\u7528\u6237\u6240\u8ba4\u53ef\u3002<\/p>\n

Sean Ellis\uff08\u8096\u6069\u00b7\u827e\u5229\u65af\uff09\u63d0\u51fa\u8fc7\u5982\u4f55\u9274\u522b\u7528\u6237\u4ef7\u503c\u4ee5\u53ca\u5224\u65ad\u662f\u5426\u8fbe\u6210 PMF \u7684\u4e09\u4e2a\u6b65\u9aa4\uff1a<\/p>\n

\u5148\u627e\u51fa\u201c\u6ca1\u6709\u8fd9\u4e2a\u4ea7\u54c1\u5f88\u96be\u53d7\u201d\u7684\u4eba\u7fa4\uff1b<\/p>\n

\u627e\u51fa\u4ed6\u4eec\u5173\u5fc3\u7684\u529f\u80fd\u6392\u5e8f\uff1b<\/p>\n

\u5206\u6790\u63d0\u70bc\u6570\u636e\u4fe1\u606f\uff0c\u5b9a\u4f4d\u5230\u6700\u6838\u5fc3\u529f\u80fd\u80cc\u540e\u7684\u7528\u6237\u9700\u6c42\u3002<\/p>\n

\u57fa\u4e8e\u4ee5\u4e0a\u4e09\u79cd\u65b9\u6cd5\u53bb\u8003\u8651\u589e\u957f\u600e\u4e48\u8d70\uff1a\u662f\u91cd\u65b0\u68b3\u7406\u4ea7\u54c1\u7684\u6838\u5fc3\u4ef7\u503c\uff0c\u8fd8\u662f\u5f00\u59cb\u505a\u589e\u957f\u5de5\u4f5c\u3002\u540c\u65f6\uff0cPMF \u4e0d\u662f\u6c38\u6052\u4e0d\u53d8\u7684\u3002\u7528\u6237\u548c\u5e02\u573a\u7684\u53d8\u5316\u975e\u5e38\u5feb\uff0c\u7528\u6237\u7684\u9700\u6c42\u548c\u5173\u6ce8\u7126\u70b9\u4e5f\u662f\u4f1a\u6539\u53d8\u7684\u3002<\/p>\n

\u4f8b\u5982\u5728 2012 – 2013 \u5e74\u671f\u95f4\uff0c\u5f53\u65f6 Camara360 \u4f9d\u9760\u7740\u6280\u672f\u4f18\u52bf\u4e3a\u7528\u6237\u63d0\u4f9b\u4e86\u975e\u5e38\u4f18\u8d28\u7684\u6ee4\u955c\uff0c\u90a3\u4e2a\u65f6\u5019\u5982\u679c\u7528\u6237\u4e0d\u7528\u6211\u4eec\u7684\u4ea7\u54c1\uff0c\u62cd\u51fa\u6765\u7684\u7167\u7247\u8d28\u91cf\u662f\u975e\u5e38\u7cdf\u7cd5\u7684\uff0c\u6240\u4ee5\u5728\u90a3\u6bb5\u65f6\u671f\u6211\u4eec\u6709\u975e\u5e38\u597d\u7684 PMF \u3002\u4f46\u53d1\u5c55\u5230\u73b0\u5728\uff0ciPhone \u81ea\u5e26\u7684\u76f8\u673a\u529f\u80fd\u5df2\u7ecf\u975e\u5e38\u5389\u5bb3\u4e86\uff0c\u4e5f\u914d\u5907\u6709\u81ea\u5e26\u6ee4\u955c\uff0c\u5bf9\u4e8e\u6240\u6709\u5176\u4ed6\u7684\u76f8\u673a\u7c7b\u5e94\u7528\u6ee4\u955c\u4e5f\u90fd\u662f\u6807\u914d\uff0c\u4ec5\u4ec5\u4f9d\u9760\u6ee4\u955c\u4f5c\u4e3a\u6838\u5fc3\u4ef7\u503c\u6240\u6784\u5efa\u8d77\u6765\u7684 PMF \u5c31\u4e0d\u90a3\u4e48\u7262\u56fa\u4e86\uff0c\u56e0\u6b64\u6211\u4eec\u9700\u8981\u6301\u7eed\u6316\u6398\u65b0\u7684\u7528\u6237\u4ef7\u503c\u70b9\uff0c\u6253\u9020\u65b0\u7684\u6838\u5fc3\u529f\u80fd\u3002<\/p>\n

\u5982\u4f55\u5bf9\u7528\u6237\u4ef7\u503c\u8fdb\u884c\u8861\u91cf\u4e0e\u89c2\u6d4b\uff1f<\/h3>\n

\u5f7c\u5f97\u00b7\u5fb7\u9c81\u514b\u8bb2\u8fc7\u4e00\u53e5\u8bdd\uff1a\u5982\u679c\u4e00\u6837\u4e1c\u897f\u4f60\u4e0d\u80fd\u8861\u91cf\u5b83\uff0c\u5c31\u4e0d\u80fd\u591f\u53bb\u5bf9\u5b83\u4f5c\u589e\u957f\u3002\u6240\u4ee5\u5373\u4fbf\u6211\u4eec\u6709\u4e86\u6838\u5fc3\u4ef7\u503c\uff0c\u8fd8\u8981\u627e\u5230\u5bf9\u8fd9\u4e2a\u6838\u5fc3\u4ef7\u503c\u8861\u91cf\u7684\u529e\u6cd5\u3002\u90a3\u6211\u4eec\u8981\u7528\u4ec0\u4e48\u6837\u7684\u6570\u636e\u6307\u6807\u6765\u505a\u8861\u91cf\uff1f\u7b54\u6848\u662f\u5317\u6781\u661f\u6307\u6807<\/a><\/span>\u3002<\/p>\n

3.1 \u4ec0\u4e48\u662f\u5317\u6781\u661f\u6307\u6807<\/a><\/span>\uff1f<\/p>\n

\u5317\u6781\u661f\u6307\u6807\u4f1a\u53cd\u6620\u51fa\u516c\u53f8\u3001\u56e2\u961f\u9636\u6bb5\u6027\u7684\u6218\u7565\u601d\u8003\u3002\u540c\u65f6\uff0c\u5b83\u662f\u53ef\u4ee5\u88ab\u66f4\u6539\u7684\uff0c\u4f46\u5c3d\u53ef\u80fd\u4e0d\u8981\u53bb\u591a\u6b21\u66f4\u6539\u3002\u6700\u540e\u4e00\u70b9\uff0c\u5317\u6781\u661f\u6307\u6807\u4e0d\u4ec5\u4ec5\u662f\u4e00\u4e2a\u6307\u6807\uff0c\u800c\u662f\u4e00\u5957\u5b8c\u6574\u7684\u6307\u6807\u4f53\u7cfb\u3002\u5728\u8fd9\u4e2a\u4f53\u7cfb\u4e4b\u4e0a\uff0c\u6211\u4eec\u624d\u80fd\u591f\u66f4\u5168\u9762\u5730\u53bb\u505a\u8ddf\u8e2a\u89c2\u6d4b\u548c\u8861\u91cf\u3002<\/p>\n

\u4ec0\u4e48\u662f\u4e00\u4e2a\u597d\u7684\u5317\u6781\u661f\u6307\u6807\uff1f\u4e0b\u9762\u662f\u5317\u6781\u661f\u6307\u6807\u7684\u516d\u4e2a\u8bc4\u5224\u6807\u51c6\uff1a<\/p>\n