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<\/figure>\n

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2022\u5e749\u6708\u5e95\uff0c\u82f9\u679c\u516c\u53f8\u9996\u5e2d\u6267\u884c\u5b98\u8482\u59c6\u2022\u5e93\u514b\u5728\u610f\u5927\u5229\u53c2\u89c2App Developer Academy\u65f6\u8ddf\u5728\u573a\u5b66\u751f\u8fd9\u6837\u5206\u4eab\u9053\uff0c\u201c\u4e0d\u4f1a\u82b1\u90a3\u4e48\u957f\u65f6\u95f4\u201d\u3002\u4f46\u8fd9\u4e4b\u540e\u5e93\u514b\u5e76\u672a\u5c65\u884c\u81ea\u5df1\u7684\u8bfa\u8a00\uff0c\u82f9\u679c\u7684AR\u76f8\u5173\u4ea7\u54c1\u4e00\u76f4\u201c\u751f\u5b58\u201d\u5728\u4f20\u8a00\u4e2d\u3002<\/p>\n

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<\/figure>\n

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<\/figure>\n

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1\u3001MR\u5934\u663e\u4eca\u5e74\u4eae\u76f8\uff0c\u4e3a\u89e3\u82f9\u679c\u65b0\u4ea7\u54c1\u56f0\u5c40\uff1f<\/strong><\/h2>\n

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\u4eca\u5e742\u6708\uff0c\u636e\u5f6d\u535a\u793e\u7684Mark Gurman\u62a5\u9053\u63f4\u5f15\u77e5\u60c5\u4eba\u58eb\u900f\u9732\uff0c\u82f9\u679c\u9996\u6b3eMR\u5934\u663e\uff08mixed-reality headset\uff09\u63a8\u51fa\u65f6\u95f4\u7531\u539f\u5b9a\u76844\u6708\u5de6\u53f3\u5ef6\u8fdf\u52306\u6708\uff0c\u8be5\u4ea7\u54c1\u6216\u5c06\u5728\u4eca\u5e74\u5168\u7403\u5f00\u53d1\u8005\u5927\u4f1a\uff08WWDC\uff09\u4e0a\u6b63\u5f0f\u4eae\u76f8\u3002<\/p>\n

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<\/figure>\n

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\u636e\u8fde\u7ebfInsight\u4e86\u89e3\uff0c\u8fd9\u4e00MR\u5934\u663e\u65b0\u54c1\u878d\u5408\u865a\u62df\u73b0\u5b9e\uff08VR\uff09\u548c\u589e\u5f3a\u73b0\u5b9e\uff08AR\uff09\uff0c\u914d\u5907\u6700\u65b0\u7684Mac\u7ea7\u522bM2\u82af\u7247\uff0c\u540c\u65f6\u8fd8\u642d\u8f7d\u4e86\u5f00\u53d1\u540d\u4e3arealityOS\uff08\u5185\u90e8\u79f0\u4f5cxrOS\uff09\u7684\u65b0\u64cd\u4f5c\u7cfb\u7edf\uff0c\u754c\u9762\u4e0e\u8f6f\u4ef6\u529f\u80fd\u591a\u4e0eiPhone\u548ciPad\u76f8\u540c\u3002<\/p>\n

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\u5bf9\u4e8eMR\u5934\u663e\uff0c\u82f9\u679c\u516c\u53f8\u4e5f\u6709\u81ea\u5df1\u7684\u671f\u671b\u3002\u5728\u4ed6\u4eec\u770b\u6765\uff0c\u5982\u679c\u4ea7\u54c1\u987a\u5229\u53d1\u884c\u8fed\u4ee3\uff0c\u7528\u6237\u9694\u7a7a\u6253\u5b57\u751a\u81f3\u6c89\u6d78\u5f0f\u4f53\u9a8cVR\u6e38\u620f\u90fd\u5c06\u9010\u6b65\u5b9e\u73b0\uff0c\u5e93\u514b\u53ef\u80fd\u5f00\u521b\u5e26\u6709\u81ea\u8eab\u70d9\u5370\u7684\u5212\u65f6\u4ee3\u8ba1\u7b97\u4e2d\u5fc3\u3002<\/p>\n

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<\/figure>\n

\u82f9\u679c\u4e0a\u4e00\u6b21\u63a8\u51fa\u65b0\u786c\u4ef6\u54c1\u7c7bApple Watch\u8fd8\u662f\u57282015\u5e74\uff0c\u7136\u800c\uff0c\u59cb\u4e8e2015\u5e74\u7684MR\u5934\u663e\u7814\u53d1\u548c2014\u5e74\u5f00\u59cb\u5e03\u5c40\u7684\u9020\u8f66\u8ba1\u5212\u5374\u662f\u6ce2\u6298\u4e0d\u65ad\u3002<\/strong><\/p>\n

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\u4e24\u5e74\u540e\u82f9\u679c\u653e\u5f03\u9020\u8f66\u8f6c\u800c\u62e5\u62b1\u81ea\u52a8\u9a7e\u9a76\u7cfb\u7edf\u8f6f\u4ef6\u7684\u5f00\u53d1\u30022018\u5e74\u5f00\u59cb\uff0c\u82f9\u679c\u518d\u6b21\u56de\u5f52\u9020\u6574\u8f66\u8f68\u9053\uff0c\u4e0d\u540c\u7684\u662f\uff0c\u8fd9\u4e00\u6b21\u82f9\u679c\u5f00\u59cb\u964d\u4f4e\u81ea\u52a8\u9a7e\u9a76\u5f00\u53d1\u96be\u5ea6\uff0c\u503e\u5411\u4e8e\u66f4\u9002\u914d\u5f53\u524d\u5e02\u573a\u9700\u6c42\u7684\u53ef\u5b9e\u73b0\u65b9\u6848\uff0c\u6bd4\u5982\u6c7d\u8f66\u4ea7\u54c1\u4f1a\u5305\u62ec\u65b9\u5411\u76d8\u548c\u8e0f\u677f\uff0c\u81ea\u52a8\u8f85\u52a9\u9a7e\u9a76\u80fd\u529b\u4e5f\u4ec5\u652f\u6301\u9ad8\u901f\u516c\u8def\u573a\u666f\u3002<\/p>\n

\u540c\u65f6\u5728\u9020\u8f66\u5f62\u5f0f\u4e0a\uff0c\u4e5f\u6709\u4f17\u591a\u5a92\u4f53\u7206\u6599\u82f9\u679c\u6c7d\u8f66\u672a\u6765\u5f88\u5927\u53ef\u80fd\u4f1a\u4f9d\u9760\u4ee3\u5de5\u5382\u8fdb\u884c\u751f\u4ea7\uff0c\u6b64\u540e\u5bcc\u58eb\u5eb7\u3001\u5947\u745e\u7b49\u8f66\u4f01\u76f8\u7ee7\u88ab\u4f20\u8a00\u4e3a\u82f9\u679c\u6c7d\u8f66\u7684\u4ee3\u5de5\u5382\u3002<\/p>\n

\u964d\u4f4e\u9020\u8f66\u96be\u5ea6\u3001\u91c7\u7528\u4ee3\u5de5\u5382\u6a21\u5f0f\uff0c\u82f9\u679c\u4f1a\u8fd9\u6837\u505a\u7684\u76ee\u7684\u4e5f\u662f\u4e3a\u4e86\u5c3d\u65e9\u8ba9\u82f9\u679c\u6c7d\u8f66\u843d\u5730\u3002\u4f46\u5230\u4e862023\u5e74\u7684\u4eca\u5929\uff0c\u82f9\u679c\u6c7d\u8f66\u4f9d\u65e7\u6ca1\u6709\u843d\u5730\u3002<\/p>\n

\u8fd9\u6837\u7684\u60c5\u51b5\uff0c\u540c\u6837\u53d1\u751f\u5728\u82f9\u679c\u7684\u6298\u53e0\u5c4f\u4ea7\u54c1\u4e0a\u3002<\/p>\n

\u88ab\u4f20\u95fb\u591a\u5e74\u7684\u53ef\u6298\u53e0iPhone\u4f3c\u4e4e\u4e5f\u65e0\u7f18\u5728\u5e74\u5185\u4eae\u76f8\uff0c\u5916\u754c\u5bf9\u82f9\u679c\u6298\u53e0\u5c4f\u771f\u5b9e\u7814\u53d1\u8fdb\u7a0b\u7684\u9884\u6d4b\u6709\u591a\u79cd\u7248\u672c\u3002<\/p>\n

\u5929\u98ce\u56fd\u9645\u8bc1\u5238\u5206\u6790\u5e08\u90ed\u660e\u9324\u5728\u4eca\u5e74\u5e74\u521d\u9884\u8ba1\uff0c\u82f9\u679c\u8ba1\u5212\u6700\u65e9\u57282024\u5e74\u63a8\u51fa\u53ef\u6298\u53e0iPad\uff0c\u65b0\u8bbe\u5907\u91c7\u7528\u66f4\u52a0\u8f7b\u5de7\u7684\u78b3\u7ea4\u7ef4\u6750\u6599\u3002Display Supply Chain Consultants (DSCC) \u5206\u6790\u5e08 Ross Young\u5219\u57282\u6708\u521d\u7684\u63a8\u6587\u4e2d\u8868\u793a\uff0c\u6839\u636e\u4ed6\u4e86\u89e3\u7684\u4fe1\u606f\uff0c\u82f9\u679c\u7814\u53d1\u7684\u5e76\u975e\u53ef\u6298\u53e0iPad\uff0c\u800c\u662f20.5 \u82f1\u5bf8\u7684\u53ef\u6298\u53e0\u7b14\u8bb0\u672c\uff0c\u6700\u65e9\u5c06\u57282025\u5e74\u9762\u4e16\u3002<\/p>\n

\u7531\u4e8e\u82f9\u679c\u5728\u65b0\u54c1\u65b9\u9762\u4e00\u76f4\u5904\u4e8e\u8df3\u7968\u548c\u66f2\u6298\u53d1\u5c55\u4e2d\uff0c\u5728\u4e1a\u5185\u770b\u6765\uff0c\u8fd9\u6216\u8bb8\u662f\u5e93\u514b\u4e0d\u987e\u8bbe\u8ba1\u90e8\u575a\u6301\u7ee7\u7eed\u6253\u78e8\u4ea7\u54c1\u7684\u5efa\u8bae\uff0c\u8ba9MR\u5934\u663e\u63d0\u524d\u843d\u5730\u7684\u4e00\u5927\u539f\u56e0\u3002<\/p>\n

\u82f9\u679c\u4e0d\u60dc\u9ad8\u6295\u5165\u63d0\u524d\u8fdb\u519b\u524d\u9014\u5c1a\u4e0d\u660e\u786e\u7684AR\u5e02\u573a\uff0c\u4e5f\u5728\u4e8e\u5e02\u573a\u5c1a\u5904\u5728\u8d77\u6b65\u9636\u6bb5\u3002<\/strong><\/p>\n

<\/figure>\n

VR\u6982\u5ff5\u5174\u8d77\u4ee5\u6765\uff0c\u5de8\u5934\u4eec\u4e89\u76f8\u5165\u5c40\u60f3\u8981\u5206\u4e00\u676f\u7fb9\u3002\u636eIDC\u6700\u65b0\u6570\u636e\u663e\u793a\uff0c2022\u5e74Meta\u4ee5\u8fd180%\u7684\u4efd\u989d\u5360\u4e3b\u5bfc\u5730\u4f4d\u3002<\/p>\n

\u7136\u800c\uff0c\u76ee\u524d\u884c\u4e1a\u5de8\u5934Meta\u7684VR\u90e8\u95e8\u4f9d\u7136\u8270\u96be\u3002\u636eCNBC\u62a5\u9053\uff0cMeta\u516c\u53f8\u4e2dVR\u9879\u76ee\u6240\u5728Reality Labs\u90e8\u95e8\uff0c\u57282022\u5168\u5e74\u5f55\u5f97\u9ad8\u8fbe137.2\u4ebf\u7f8e\u5143\u7684\u8fd0\u8425\u4e8f\u635f\u3002<\/p>\n

\u968f\u7740\u6295\u8d44\u4eba\u8f6c\u5411\u65b0\u98ce\u53e3ChatGPT\uff0c\u5143\u5b87\u5b99<\/a><\/span>\u6982\u5ff5\u201c\u7184\u706b\u201d\uff0c\u5927\u5382\u96c6\u4f53\u6536\u7f29XR\u4ea7\u54c1\u7ebf\uff0c\u51e0\u4e2a\u6708\u5185\u9646\u7eed\u51fa\u73b0Meta\u5927\u88c1\u5458\u3001\u5fae\u8f6f\u89e3\u6563\u5143\u5b87\u5b99\u56e2\u961f\u3001\u817e\u8baf\u88c1\u64a4XR\u90e8\u95e8\u7b49\u6d88\u606f\uff0cVR\u884c\u4e1a\u58eb\u6c14\u4f4e\u8ff7\u3002<\/p>\n

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\u57fa\u4e8e\u8fd9\u4e00\u884c\u4e1a\u80cc\u666f\uff0c\u82f9\u679c\u6216\u8bb8\u8ba4\u4e3a\u81ea\u8eabMR\u5934\u663e\uff0c\u53ef\u4ee5\u5728AR\u5e02\u573a\u4e2d\u5360\u636e\u4e00\u5e2d\u4e4b\u5730\uff0c\u6210\u4e3a\u82f9\u679c\u516c\u53f8\u7684\u65b0\u589e\u957f\u677f\u5757\u3002<\/strong>\u4f1a\u6709\u8fd9\u6837\u7684\u731c\u6d4b\uff0c\u4e5f\u662f\u56e0\u4e3a\u5728\u82f9\u679c\u770b\u6765\uff0c\u4e0d\u540c\u4e8e\u5e26\u6709\u4e54\u5e03\u65af\u8272\u5f69\u7684Apple Watch\uff0c\u672c\u6b21MR\u5934\u663e\u5c06\u662f\u5e93\u514b\u5e26\u9886\u7684\u7b2c\u4e00\u4e2a\u521b\u65b0\u6027\u4ea7\u54c1\u3002<\/p>\n

\u4e00\u5982\u521d\u4ee3iPhone\u4ea7\u54c1\uff0c\u591a\u70b9\u89e6\u63a7\u5c4f\u5e55\u53d6\u4ee3\u7269\u7406\u952e\u76d8\uff0c\u5f00\u521b\u89e6\u5c4f\u624b\u673a\u65b0\u4e16\u4ee3\u3002\u4e3b\u62533D\u89e6\u63a7\u7cfb\u7edf\u7684MR\u5934\u663e\u662f\u6709\u53ef\u80fd\u5e26\u6765\u5168\u65b0\u7ef4\u5ea6\u7684\u7a81\u7834\u6027\u4ea4\u4e92\u5e94\u7528\uff0c\u4e5f\u662f\u6253\u7834\u5916\u754c\u5bf9\u5e93\u514b\u201c\u88c1\u7f1d\u5927\u5e08\u201d\u523b\u677f\u5370\u8c61\u7684\u4e00\u6b21\u673a\u4f1a\u3002<\/strong><\/p>\n

\u867d\u7136\u5728AR\u3001VR\u5e02\u573a\u4e2d\uff0c\u5df2\u6709Meta\u7b49\u5f3a\u52bf\u73a9\u5bb6\uff0c\u4f46\u8fd9\u4e00\u6b21\u5e93\u514b\u4e5f\u4e0d\u60f3\u518d\u8d3b\u8bef\u6218\u673a\u4e86\uff0c\u56e0\u4e3a\u4ed6\u8eab\u540e\u7684\u82f9\u679c\u5df2\u5904\u4e8e\u56f0\u5883\u4e2d\u3002<\/p>\n

2\u3001\u4e1a\u7ee9\u4e0b\u6ed1\u3001\u9ad8\u7ba1\u79bb\u804c\uff0c\u82f9\u679c\u8fdb\u5165\u81f3\u6697\u65f6\u523b<\/strong><\/h2>\n

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<\/figure>\n

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\u5728\u7535\u8bdd\u4f1a\u8bae\u4e0a\uff0c\u5e93\u514b\u5c06\u672c\u6b21iPhone\u7684\u9500\u91cf\u5931\u5229\u539f\u56e0\uff0c\u4e3b\u8981\u5f52\u7ed3\u4e8e\u75ab\u60c5\u5f71\u54cd\u4e0b\u4f9b\u5e94\u94fe\u7684\u77ed\u671f\u505c\u6446\u3002\u5728\u516c\u53f8\u63a8\u884ciPhone 14 Pro \u548c iPhone 14 Pro Max\u7684\u5173\u952e\u65f6\u671f\uff0c\u8be5\u7cfb\u5217\u4ea7\u54c1\u7684\u51fa\u8d27\u91cf\u4ec5\u7ea67800\u4e07\u90e8\uff0c\u7ea6600\u4e07\u90e8\u7684\u7f3a\u5931\u5bfc\u81f4\u53d1\u8d27\u65f6\u95f4\u8fdc\u8d85\u9884\u671f\uff0c\u6700\u76f4\u89c2\u8868\u73b0\u5728\u62c9\u4f4e2022\u5e74\u6700\u540e\u4e00\u5b63\u5ea6\u7684\u9500\u91cf\u3002<\/p>\n

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Counterpoint\u6570\u636e\u663e\u793a\uff0c2022\u5e74\u5168\u7403\u667a\u80fd\u624b\u673a\u51fa\u8d27\u91cf\u4e0b\u964d\u81f39\u5e74\u4ee5\u6765\u6700\u4f4e\u6c34\u5e73\uff0c\u537312\u4ebf\u90e8\u3002\u5168\u7403\u667a\u80fd\u624b\u673a\u8425\u6536\u4e3a4090\u4ebf\u7f8e\u5143\uff0c\u521b2017\u5e74\u4ee5\u6765\u7684\u6700\u4f4e\u6c34\u5e73\u3002<\/p>\n

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<\/figure>\n

\u672c\u6708\u521d\uff0c\u636e\u5f6d\u535a\u793e\u63f4\u5f15\u77e5\u60c5\u4eba\u58eb\u900f\u9732\uff0c\u82f9\u679c\u4e91\u8ba1\u7b97\u526f\u603b\u88c1Michael Abbott\u5c06\u4e8e4\u6708\u79bb\u804c\uff0c\u5176\u804c\u80fd\u4f1a\u7531\u957f\u671f\u62c5\u4efbApple\u5de5\u7a0b\u5e08\u7684Jeff Robbin\u63a5\u624b\u30022018\u5e74\uff0cAbbott\u52a0\u5165\u82f9\u679c\u516c\u53f8\uff0c\u00a0\u4e3b\u8981\u8d1f\u8d23iCloud\u4e1a\u52a1\u548c\u4e3aiMessage\u4e0eFaceTime\u7b49\u670d\u52a1\u63d0\u4f9b\u652f\u6301\u7684\u5e73\u53f0\u3002<\/p>\n

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\u5982\u4eca\u79bb\u804c\u768411\u4f4d\u526f\u603b\u88c1\uff0c\u804c\u80fd\u8986\u76d6\u5de5\u4e1a\u8bbe\u8ba1\u3001\u5728\u7ebf\u5546\u5e97\u3001\u4fe1\u606f\u7cfb\u7edf\u3001\u82f9\u679c\u4e91\u8ba1\u7b97\u3001\u91c7\u8d2d\u548c\u8ba2\u9605\u670d\u52a1\u7b49\u591a\u4e2a\u9886\u57df\u3002\u5982\u6b64\u5927\u89c4\u6a21\u7684\u53d8\u52a8\uff0c\u4ea7\u751f\u7684\u9707\u611f\u65e0\u5f02\u4e8e\u4e00\u573a\u5730\u9707\uff0c\u7ed9\u82f9\u679c\u516c\u53f8\u5e26\u6765\u4e0d\u5c0f\u6311\u6218\u3002<\/p>\n

<\/figure>\n

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\u6b63\u5982\u82f9\u679c\u76ee\u524d\u6b63\u5904\u4e8e\u8fd9\u6837\u7684\u81f3\u6697\u65f6\u523b\u4e2d\uff0c\u4e5f\u5f15\u53d1\u4e86\u884c\u4e1a\u5185\u5916\u5bf9\u8be5\u516c\u53f8\u7684\u62c5\u5fe7\uff0c\u7531\u6b64\u5e93\u514b\u80fd\u5426\u5e26\u9886\u82f9\u679c\u8d70\u51fa\u56f0\u5883\uff0c\u6210\u4e3a\u4f17\u591a\u4eba\u4e3a\u4e4b\u601d\u8003\u7684\u95ee\u9898\u3002<\/p>\n

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<\/figure>\n

2023\u5e74\u5e93\u514b\u85aa\u916c\u53d8\u52a8\uff0c\u56fe\u6e90\u82f9\u679c\u516c\u53f8\u63d0\u4ea4\u7ed9\u7f8e\u56fd\u8bc1\u5238\u4ea4\u6613\u59d4\u5458\u4f1a\u7684\u6587\u4ef6<\/p>\n

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<\/figure>\n

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\u5c3d\u7ba1\u5e93\u514b\u5df2\u7ecf\u5c06\u82f9\u679c\u516c\u53f8\u8fd9\u53f0\u5e9e\u5927\u800c\u590d\u6742\u673a\u5668\u8fd0\u7b97\u5230\u6781\u81f4\uff0c\u65b0\u6218\u7565\u589e\u957f\u677f\u5757\u7684\u7f3a\u5931\u4e00\u76f4\u662f\u4ed6\u7684\u9690\u75db\uff0c\u56f4\u7ed5iPhone\u6838\u5fc3\u4e1a\u52a1\u5b9e\u73b0\u4e00\u8def\u9ad8\u6da8\u7684\u795e\u8bdd\u6b63\u5728\u5931\u7075\u3002<\/p>\n

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