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src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/12\/v2_d6c16fe8eed54c16a98691845cac41ed_img_000.png\" 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class=\"image\" data-img-size-val=\"900,822\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/12\/v2_34604721426449028f6e4104d8957d54_img_000.png\" \/><\/figure>\n<p>\u56fe\u6e90\uff1a\u827e\u5a92\u54a8\u8be2<\/p>\n<p>\u4f46\u95ee\u9898\u662f\uff0c\u968f\u7740\u5e02\u573a\u9700\u6c42\u7684\u9971\u548c\uff0c\u76f4\u64ad\u884c\u4e1a\u65e9\u5df2\u98ce\u5149\u4e0d\u518d\u3002\u827e\u5a92\u54a8\u8be2\u6570\u636e\u663e\u793a\uff0c2020\u5e74\uff0c\u4e2d\u56fd\u5728\u7ebf\u76f4\u64ad\u7528\u6237\u5e74\u589e\u957f\u7387\u4ec5\u4e3a4.4%\uff0c\u76f8\u8f83\u4e8e2017\u5e74\u4e0b\u8dcc24%\u3002<\/p>\n<p>\u5728\u6b64\u80cc\u666f\u4e0b\uff0c\u864e\u7259\u3001\u6597\u9c7c\u4e24\u5927\u76f4\u64ad\u5de8\u5934\u4e5f\u5f00\u59cb\u8d70\u4e0b\u5761\u8def\u3002\u8d22\u62a5\u663e\u793a\uff0c2021\u5e74\u864e\u7259\u51c0\u5229\u6da6\u4e3a5.83\u4ebf\u5143\uff0c\u540c\u6bd4\u4e0b\u8dcc33.9\uff05\uff0c\u5e76\u4e14Q4\u7531\u76c8\u8f6c\u4e8f\uff1b2021\u5e74\uff0c\u6597\u9c7c\u51c0\u4e8f\u635f\u8fbe6.2\u4ebf\u5143\u3002<\/p>\n<p>\u867d\u7136B\u7ad9\u5305\u542b\u76f4\u64ad\u4e1a\u52a1\u7684\u589e\u503c\u670d\u52a1\u5e76\u6ca1\u6709\u51fa\u73b0\u8d1f\u589e\u957f\u7684\u60c5\u51b5\uff0c\u4f46\u76f8\u8f83\u4e8e\u6b64\u524d50%\u4ee5\u4e0a\u7684\u589e\u901f\uff0c\u8fd8\u662f\u56de\u843d\u4e0d\u5c11\u3002<\/p>\n<p>\u6216\u8bb8\u662f\u56e0\u4e3a\u770b\u5230\u4e86\u4f20\u7edf\u76f4\u64ad\u4e1a\u52a1\u7684\u201c\u5929\u82b1\u677f\u201d\uff0c\u4ea6\u6216\u662f\u7fa1\u6155\u6296\u97f3\u5356\u8d27\u521b\u9020\u4e86\u4e0d\u83f2\u7684\u4e1a\u7ee9\uff0c\u5728\u4f20\u7edf\u76f4\u64ad\u4e1a\u52a1\u4e4b\u5916\uff0cB\u7ad9\u4e5f\u5f00\u59cb\u63a2\u7d22\u76f4\u64ad\u7535\u5546\u4e1a\u52a1\u3002<\/p>\n<p>2021\u5e749\u6708\uff0cB\u7ad9\u4e3e\u529e\u201c\u672c\u547d\u597d\u7269\u8282\u201d\uff0c\u56db\u4f4dUP\u4e3b\u53d8\u4e3a\u5e26\u8d27\u4e3b\u64ad\uff1b\u5f53\u5e74\u53cc\u5341\u4e8c\uff0c\u53c2\u4e0e\u201c\u5c0f\u9ec4\u8f66\u201d\u529f\u80fd\u5185\u6d4b\u7684B\u7ad9UP\u4e3b\u201c\u52a8\u52a8\u67aaDongDongGun\u201d\u8fdb\u884c\u5e26\u8d27\u76f4\u64ad\uff0cGMV\u8d85131\u4e07\u5143\u3002<\/p>\n<p>\u4e0d\u8fc7\u9057\u61be\u7684\u662f\uff0cB\u7ad9\u7684\u7535\u5546\u4e1a\u52a1\u4e00\u76f4\u662f\u201c\u96f7\u58f0\u5927\uff0c\u96e8\u70b9\u5c0f\u201d\uff0c2022\u5e74Q3\uff0c\u4ec5\u4e2a\u4f4d\u6570\u589e\u957f\uff0c\u5360\u8425\u6536\u7684\u6bd4\u91cd\u4e5f\u4ec5\u4e3a13.13%\u3002<\/p>\n<p>B\u7ad9\u7684\u7535\u5546\u4e1a\u52a1\u5f98\u5f8a\u4e0d\u524d\uff0c\u6216\u8bb8\u662f\u56e0\u4e3a\u5176\u6210\u672c\u88ab\u5185\u5bb9\u7275\u5236\uff0c\u6ca1\u6709\u66f4\u591a\u7684\u8d44\u6e90\u5e94\u5bf9\u7535\u5546\u4e1a\u52a1\u9700\u8981\u7684\u5de8\u989d\u6295\u5165\u3002<\/p>\n<p><strong>\u7531\u4e8e\u6838\u5fc3\u7ade\u4e89\u529b\u662f\u957f\u89c6\u9891UGC\u5185\u5bb9\uff0cB\u7ad9\u7684\u8fd0\u8425\u91cd\u70b9\u4e5f\u805a\u7126\u4e8e\u5185\u5bb9\u3002<\/strong>\u8d22\u62a5\u663e\u793a\uff0c2019\u5e74-2021\u5e74\uff0cB\u7ad9\u7684\u5206\u6210\u6210\u672c\u5206\u522b\u4e3a24.94\u4ebf\u300143.66\u4ebf\u5143\u548c77\u4ebf\u3002<\/p>\n<p>\u7b80\u800c\u8a00\u4e4b\uff0c\u4e3a\u4e86\u7ef4\u6301UGC\u5185\u5bb9\u4f18\u52bf\uff0cB\u7ad9\u4e0d\u5f97\u4e0d\u5927\u624b\u7b14\u5730\u8865\u8d34\u521b\u4f5c\u8005\u3002\u800c\u9ad8\u6602\u7684\u5206\u6210\u6210\u672c\uff0c\u51b3\u5b9a\u4e86B\u7ad9\u6301\u7eed\u4e8f\u635f\uff0c\u81ea\u7136\u96be\u4ee5\u4e3a\u7535\u5546\u4e1a\u52a1\u6295\u5165\u66f4\u591a\u7684\u8d44\u6e90\u3002<\/p>\n<p>\u81f3\u4e8eB\u7ad9\u7684\u7b2c\u4e8c\u5927\u8425\u6536\u652f\u67f1\uff0c\u589e\u901f\u540c\u6837\u4fdd\u6301\u53cc\u4f4d\u6570\u7684\u5e7f\u544a\u4e1a\u52a1\uff0c\u5176\u5b9e\u4e5f\u9762\u4e34\u4e0e\u76f4\u64ad\u4e1a\u52a1\u7c7b\u4f3c\u7684\u89e6\u9876\u98ce\u9669\u3002<\/p>\n<figure class=\"image\" data-img-size-val=\"960,580\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/12\/v2_7cb5ead75ec54b058a9555e1127e4e21_img_000.png\" \/><\/figure>\n<p>\u56fe\u6e90\uff1aQuestMobile<\/p>\n<p>QuestMobile\u53d1\u5e03\u7684\u300a2022 \u4e2d\u56fd\u79fb\u52a8\u4e92\u8054\u7f51\u79cb\u5b63\u5927\u62a5\u544a\u300b\u663e\u793a\uff0c2022\u5e74Q3 \uff0c\u4e2d\u56fd\u4e92\u8054\u7f51\u5e7f\u544a\u5e02\u573a\u89c4\u6a21\u4e3a 1663.3 \u4ebf\u5143\uff0c\u540c\u6bd4\u589e\u957f 5.1%\u3002Q1-Q2\uff0c\u4e2d\u56fd\u4e92\u8054\u7f51\u5e7f\u544a\u5e02\u573a\u89c4\u6a21\u5206\u522b\u540c\u6bd4\u589e\u957f3.9%\u548c-7.6%\u3002\u7b80\u800c\u8a00\u4e4b\uff0c\u4e2d\u56fd\u4e92\u8054\u7f51\u5e7f\u544a\u884c\u4e1a\u5df2\u7ecf\u8fdb\u5165\u5b58\u91cf\u7ade\u4e89\u65f6\u4ee3\u3002<\/p>\n<figure class=\"image\" data-img-size-val=\"922,1134\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/12\/v2_813bd3be68c545b3836c9fbf17ee3cf2_img_000.png\" 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