{"id":86110,"date":"2022-11-23T12:19:44","date_gmt":"2022-11-23T04:19:44","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=86110"},"modified":"2022-11-23T12:19:46","modified_gmt":"2022-11-23T04:19:46","slug":"%e4%ba%91%e8%a7%88%e7%a7%91%e6%8a%80%e9%99%88%e6%a2%85%e6%9d%b0%ef%bc%9a%e4%b8%ad%e5%b0%8f%e5%9e%8b%e9%a1%b9%e7%9b%ae%e5%87%ba%e6%b5%b7%e5%ae%9e%e5%bd%95%e9%9d%9e%e6%b4%b2%e6%b8%b8%e6%88%8f%e6%95%85","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/quan\/86110.html","title":{"rendered":"\u4e91\u89c8\u79d1\u6280\u9648\u6885\u6770\uff1a\u4e2d\u5c0f\u578b\u9879\u76ee\u51fa\u6d77\u5b9e\u5f55&#038;\u975e\u6d32\u6e38\u620f\u6545\u4e8b\u4f1a"},"content":{"rendered":"\n<p>\u672c\u6587\u6765\u81ea\u4e91\u89c8\u79d1\u6280\u6e38\u620f\u4e1a\u52a1\u8d1f\u8d23\u4eba\u9648\u6885\u6770\uff08Major\uff09\u5e26\u6765\u4e86\u300a\u4e2d\u5c0f\u578b\u9879\u76ee<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e5%87%ba%e6%b5%b7\" title=\"\u51fa\u6d77\" target=\"_blank\">\u51fa\u6d77<\/a><\/span>\u5b9e\u5f55&amp;\u975e\u6d32\u6e38\u620f\u6545\u4e8b\u4f1a\u300b\u7684\u4e3b\u9898\u5206\u4eab\uff0c\u5176\u4ece\u5f00\u53d1\u8005\u7684\u89d2\u5ea6\uff0c\u5206\u4eab\u4e86\u6e38\u620f\u5f00\u53d1\u7684\u524d\u671f\u7acb\u9879\u3001\u4e0a\u7ebf\u8fd0\u8425\u4ee5\u53ca\u8c03\u8bd5\u7684\u5168\u5957\u6559\u7a0b\uff0c\u5e76\u5e26\u6765\u4e86\u7b2c\u4e00\u624b\u7684\u975e\u6d32\u5e02\u573a\u63a2\u8def\u7ecf\u9a8c\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/11\/2022112304194463.png\" alt=\"\"\/><\/figure>\n\n\n\n<p><strong>\u4ee5\u4e0b\u4e3a\u5185\u5bb9\u6574\u7406\uff08\u6709\u5220\u51cf\uff09\uff1a<\/strong><\/p>\n\n\n\n<p>\u5927\u5bb6\u597d\uff0c\u5f88\u8363\u5e78\u53d7\u9080\u53c2\u52a0\u8fd9\u6b21\u5206\u4eab\u6d3b\u52a8\u3002\u4eca\u5929\u7ed9\u5927\u5bb6\u5e26\u6765\u7684\u662f\u5173\u4e8eIAA\u9879\u76ee\u7814\u53d1\u4ee5\u53ca\u975e\u6d32\u6e38\u620f\u5e02\u573a\u7684\u5185\u5bb9\u3002<\/p>\n\n\n\n<p>\u9996\u5148\u4e3a\u5927\u5bb6\u4ecb\u7ecd\u4e00\u4e0b\u4e91\u89c8\u79d1\u6280\u3002\u4e91\u89c8\u79d1\u6280\u662f\u7531\u817e\u8baf\u3001\u4f20\u97f3\u548c\u5fae\u5149\u521b\u6295\u5171\u540c\u6210\u7acb\u7684\u4e13\u6ce8\u5168\u7403\u5316\u4e92\u8054\u7f51\u53d1\u5c55\u7684\u4e00\u5bb6\u79d1\u6280\u516c\u53f8\uff0c\u516c\u53f8\u4ea7\u54c1\u51e4\u51f0\u6d4f\u89c8\u5668\uff08Phoenix\uff09\u662f\u76ee\u524d\u5168\u7403\u589e\u957f\u6700\u5feb\u7684\u5b89\u5353\u6d4f\u89c8\u5668\uff0c\u5728\u975e\u6d32\u4e09\u65b9\u6d4f\u89c8\u5668\u5e02\u573a\u89c4\u6a21\u7b2c\u4e00\u3002\u4e91\u89c8\u79d1\u6280\u7684\u6e38\u620f\u4e1a\u52a1\u4ece\u53bb\u5e74\u5f00\u59cb\uff0c\u5728\u4e00\u5e74\u591a\u7684\u65f6\u95f4\u91cc\u79ef\u7d2f\u4e86\u4e00\u4e9b\u4ea7\u54c1\u7ecf\u9a8c\u53ef\u4ee5\u4e0e\u5927\u5bb6\u5206\u4eab\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>01<\/strong><\/h2>\n\n\n\n<p><strong>\u4ece\u73a9\u5bb6\u89d2\u5ea6\u53bb\u770b\u6e38\u620f\u53d1\u884c\u8fd9\u4ef6\u4e8b\u513f<\/strong><\/p>\n\n\n\n<p>\u53d1\u884c\u5176\u5b9e\u662f\u5728\u56f4\u7ed5ROI\u8fdb\u884c\uff0c\u62ffLTV\u53bb\u670d\u52a1CPI\uff0c\u65e5\u5e38\u5de5\u4f5c\u57fa\u672c\u96c6\u4e2d\u5728\u4e24\u4ef6\u4e8b\u4e0a\uff1a\u4e00\u662f\u534f\u52a9\u7814\u53d1\u4f18\u5316\u4ea7\u54c1LTV\uff1b\u4e8c\u662f\u964d\u4f4eCPI\uff0c\u5728ROI\u22651\u7684\u524d\u63d0\u4e0b\uff0c\u5c3d\u53ef\u80fd\u6269\u5927\u89c4\u6a21\u548c\u6301\u7eed\u65f6\u95f4\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/11\/2022112304194498.png\" alt=\"\"\/><\/figure>\n\n\n\n<p>\u4e00\u6b3e\u6e38\u620f\u8981\u83b7\u53d6\u53ef\u89c2\u7684\u6536\u76ca\uff0c\u5fc5\u987b\u8981\u5b66\u4f1a\u89c6\u89d2\u8f6c\u5316\uff0c\u4ece\u73a9\u5bb6\u7684\u89d2\u5ea6\u601d\u8003\u3002\u5927\u5bb6\u53ef\u4ee5\u57fa\u4e8eCSP\u6a21\u578b\uff0c\u4ece\u73a9\u5bb6\u548c\u53d1\u884c\u4e24\u4e2a\u89c6\u89d2\uff0c\u9488\u5bf9\u7528\u6237\u7684Come\uff08\u83b7\u5ba2\uff09\u3001 Stay\uff08\u7559\u5b58\uff09\u3001Pay\uff08\u53d8\u73b0\uff09\u4e09\u5927\u6838\u5fc3\u8fdb\u884c\u62c6\u89e3\uff0c\u6478\u7d22\u51fa\u9002\u5408\u81ea\u5df1\u4ea7\u54c1\u7684\u589e\u6536\u7b56\u7565\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/11\/2022112304194474.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>02<\/strong><\/h2>\n\n\n\n<p><strong>COME 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\u5148\u884c\u3001\u5b9e\u73b0\u4f4e\u4ef7\u591a\u91cf\u3002\u6bd4\u5982\u7406\u6e05\u4ea7\u54c1\u7684\u76ee\u6807\u7528\u6237\u753b\u50cf\u3001\u627e\u5230\u9002\u5408\u6295\u653e\u7684\u6e20\u9053\uff1b\u5206\u6790\u6e38\u620f\u7684\u73a9\u6cd5\u662f\u5426\u70ed\u95e8\u3001\u54c1\u8d28\u6709\u65e0\u4eae\u70b9\uff0c\u80fd\u5426\u5438\u5f15\u7528\u6237\u8f6c\u5316\uff1b\u6700\u540e\uff0c\u770b\u76ee\u6807\u7528\u6237\u548c\u7d20\u6750\u7684\u5185\u5bb9\u662f\u5426\u5339\u914d\uff0c\u80fd\u5426\u4fdd\u8bc1\u8f6c\u5316\u6548\u679c\u3002<\/p>\n\n\n\n<p>\u4f11\u95f2\u9879\u76ee\u7acb\u9879\u65f6\uff0c\u5efa\u8bae\u5927\u5bb6\u8fdb\u884cCTR\u6d4b\u8bd5\uff0c\u5728\u9879\u76ee\u65e9\u671f\u8bc4\u4f30\u4ea7\u54c1\u80fd\u5426\u4ee5\u5408\u7406\u7684\u4ef7\u683c\u8fbe\u5230\u76ee\u6807\u91cf\u7ea7\u3002\u867d\u7136\u7528\u6237\u57fa\u7840\u662f\u4e00\u5207\u7684\u524d\u63d0\uff0c\u4f46 ROI \u66f4\u9700\u8981\u91cd\u89c6\u3002\u5728\u8bc4\u4f30\u83b7\u5ba2\u6548\u679c\u7684\u65f6\u5019\uff0c\u5efa\u8bae\u5927\u5bb6\u505a\u4e00\u4e9b\u5fc5\u8981\u7684\u6536\u5165\u6027\u8bc4\u4f30\uff0c\u6bd4\u5982\u5e02\u573a\u89c4\u6a21\u662f\u5426\u591f\u5927\u3001\u7d20\u6750\u73a9\u6cd5\u591f\u4e0d\u591f\u65b0\u3001\u5546\u4e1a\u5316\u6a21\u5f0f\u7684\u6536\u76ca\u662f\u5426\u8db3\u591f\u7b49\u3002<\/p>\n\n\n\n<p>\u4e0e\u5927\u5bb6\u5206\u4eab\u4e00\u4e0b\u8e29\u5751\u7ecf\u9a8c\u3002\u6211\u4eec\u53bb\u5e74\u7acb\u8fc7ludo\u7684\u9879\u76ee\uff0c\u867d\u7136\u5f53\u65f6\u89c9\u5f97\u5e02\u573a\u89c4\u6a21\u5c1a\u53ef\uff0c\u4f46\u5374\u5ffd\u7565\u4e86\u6e38\u620f\u7684\u9898\u6750\u73a9\u6cd5\u5e76\u4e0d\u65b0\uff0c\u540c\u8d28\u5316\u4e25\u91cd\uff1b\u6e38\u620f\u73a9\u6cd5\u4ee5\u8fd0\u6c14\u4e3a\u5bfc\u5411\uff0c\u5546\u4e1a\u5316\u6709\u4e00\u5b9a\u96be\u5ea6\u3002\u79cd\u79cd\u539f\u56e0\u7d2f\u52a0\u4e0b\uff0c\u9879\u76ee\u6700\u7ec8\u5e76\u6ca1\u6709\u5f97\u5230\u5927\u63a8\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u9762\u5bf9\u5e02\u573a\u89c4\u6a21\u5927\u4e0d\u5927\u3001\u9898\u6750\u73a9\u6cd5\u65b0\u4e0d\u65b0\u3001<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/model\" title=\"\u5546\u4e1a\u6a21\u5f0f\">\u5546\u4e1a\u6a21\u5f0f<\/a><\/span>\u8d5a\u4e0d\u8d5a\u7684\u4ea7\u54c1\u7075\u9b42\u4e09\u95ee\uff0c\u4ece\u6982\u7387\u5b66\u7684\u89d2\u5ea6\u8bf4\uff0c\u6211\u4eec\u4f1a\u5efa\u8bae\u5f00\u53d1\u8005\u7528\u300c\u70ed\u95e8\u7684\u9898\u6750+\u7ecf\u8fc7\u9a8c\u8bc1\u7684\u73a9\u6cd5+\u5546\u4e1a\u5316\u7684\u7a7a\u95f4\u300d\uff0c\u6765\u786e\u4fdd\u4e00\u4e2a\u76f8\u5bf9\u5b89\u5168\u7684\u7ed3\u679c\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>03<\/strong><\/h2>\n\n\n\n<p><strong>STAY 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alt=\"\"\/><\/figure>\n\n\n\n<p>\u5bf9\u4e8e\u7528\u6237\u6765\u8bf4\uff0c\u6e38\u620f\u597d\u4e0d\u597d\u73a9\uff0c\u4e3b\u8981\u53d6\u51b3\u4e8e\u73a9\u6cd5\u548c\u9898\u6750\u3001\u5185\u5bb9\u54c1\u8d28\u3001\u4e0a\u624b\u96be\u5ea6\u548c\u6613\u7528\u6027\u3002\u5bf9\u4e8e\u5382\u5546\u6765\u8bf4\uff0c\u627e\u5230\u5408\u9002\u7684\u5185\u5bb9\u6d88\u8017\u6a21\u5f0f\uff0c\u5bf9\u6297\u5185\u5bb9\u6d88\u8017\uff0c\u5ef6\u8fdf\u7528\u6237\u5026\u6020\u671f\u7684\u5230\u6765\uff0c\u662f\u63d0\u5347\u7528\u6237\u7559\u5b58\u7684\u672c\u8d28\u3002<\/p>\n\n\n\n<p>\u800c\u5728\u6e38\u620f\u8010\u73a9\u7684\u95ee\u9898\u4e0a\uff0c\u6211\u4eec\u8981\u5173\u6ce8\u5185\u5bb9\u600e\u4e48\u6d88\u8017\u7684\uff0c\u8bc4\u4f30\u6e38\u620f\u5185\u5bb9\u7684\u5bbd\u5ea6\u548c\u6df1\u5ea6\u4ee5\u53ca\u5185\u5bb9\u7684\u91ca\u653e\u8282\u594f\uff0c\u5e76\u60f3\u529e\u6cd5\u53bb\u89e3\u51b3\u5185\u5bb9\u6d88\u8017\u7684\u5bf9\u6297\u65b9\u6848\u3002<\/p>\n\n\n\n<p>\u6709\u51e0\u79cd\u5e38\u89c1\u7684\u5185\u5bb9\u6d88\u8017\u7684\u5bf9\u6297\u601d\u8def\u4e0e\u5927\u5bb6\u5206\u4eab\uff1a<\/p>\n\n\n\n<p>\u5bf9\u4e8e\u91cd\u5ea6\u6e38\u620f\u800c\u8a00\uff0c\u4ecePC\u65f6\u4ee3\u5230\u591a\u7ec8\u7aef\u65f6\u4ee3\uff0c\u5185\u5bb9\u6d88\u8017\u7684\u6a21\u5f0f\u4e00\u76f4\u5728\u6539\u53d8\uff1a<\/p>\n\n\n\n<p><strong>\u00b7&nbsp;<\/strong>\u5bf9\u4e8e\u50cf\u300a\u82f1\u96c4\u8054\u76df\u300b\u4e00\u6837\u7ecf\u5386\u4e86\u65f6\u4ee3\u53d8\u8fc1\u7684\u7ecf\u5178\u4ea7\u54c1\uff0c\u5185\u5bb9\u6d88\u8017\u7684\u6a21\u5f0f\u4ece\u4ee5\u7814\u53d1\u4ea7\u51fa\u5185\u5bb9\u4e3a\u4e3b\u7684 PGC \u8f6c\u53d8\u5230\u4e86\u4ee5\u7528\u6237\u8f93\u51fa\u5185\u5bb9\u4e3a\u4e3b\u7684 UGC \u6a21\u5f0f\uff1b<\/p>\n\n\n\n<p><strong>\u00b7&nbsp;<\/strong>\u5bf9\u4e8e\u8fd1\u51e0\u5e74\u65b0\u5174\u7684\u6c99\u76d2\u6e38\u620f\uff0c\u66f4\u503e\u5411\u4e8e\u76f4\u63a5\u628a PGC \u505a\u5230\u6781\u81f4\u3002<\/p>\n\n\n\n<p>\u5bf9\u4e8e\u4e2d\u8f7b\u5ea6\u6e38\u620f\uff0c\u5185\u5bb9\u6d88\u8017\u6a21\u5f0f\u4e3b\u8981\u6709\u4e09\u79cd\u65b9\u5411\uff1a<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u5f3a\u5316\u5185\u5bb9\u6d88\u8017\u7684\u53ef\u590d\u7528\u6027\uff1a\u63a7\u5236\u5185\u5bb9\u6d88\u8017\u7684\u901f\u5ea6\uff0c\u5728\u5df2\u6709\u7d20\u6750\u7684\u57fa\u7840\u4e0a\uff0c\u7528\u591a\u6837\u5316\u7684\u7ec4\u5408\uff0c\u8ba9\u6e38\u620f\u5185\u5bb9\u7ef4\u6301\u9ad8\u5ea6\u5dee\u5f02\u5316\u5730\u5448\u73b0\u7ed9\u73a9\u5bb6\uff1b<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u4e25\u63a7\u91ca\u653e\u8282\u594f\uff1a\u56f4\u7ed5\u5185\u5bb9\u5bbd\u5ea6\uff08\u591a\u6837\u6027\uff09\u548c\u5185\u5bb9\u6df1\u5ea6\uff08\u6570\u503c\u7ebf\uff09\u8fed\u4ee3\uff0c\u6839\u636e\u7528\u6237\u6570\u636e\u7684\u53cd\u9988\uff0c\u5408\u7406\u5e03\u7f6e\u5185\u5bb9\u91ca\u653e\u7684\u65f6\u673a\u548c\u8282\u594f\uff0c\u63d0\u5347\u7528\u6237\u9ecf\u6027\uff0c\u591a\u89c1\u4e8e\u6a21\u62df\u7ecf\u8425\u7c7b\u6e38\u620f\uff1b<\/p>\n\n\n\n<p><strong>\u00b7&nbsp;<\/strong>\u5c06\u5185\u5bb9\u7684\u53ef\u73a9\u6027\u505a\u5230\u6781\u81f4\uff1a\u5982\u679c\u5f00\u53d1\u8005\u5bf9\u7528\u6237\u7559\u5b58\u6ca1\u6709\u8fc7\u9ad8\u7684\u9884\u671f\uff0c\u5c31\u8981\u8003\u8651\u7528\u6781\u5177\u72ec\u521b\u6027\u7684\u73a9\u6cd5\u548c\u6e38\u620f\u4f53\u9a8c\u5438\u5f15\u73a9\u5bb6\u3002\u8fd9\u4e00\u70b9\u5bf9\u5185\u5bb9\u54c1\u8d28\u7684\u7279\u5f02\u6027\u6709\u8f83\u9ad8\u8981\u6c42\uff0c\u5728\u6b64\u57fa\u7840\u4e0a\u7f13\u6162\u91ca\u653e\u6570\u503c\u5237\u65b0\u5185\u5bb9\u4f53\u9a8c\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>04<\/strong><\/h2>\n\n\n\n<p><strong>PAY 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class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/11\/2022112304194594.png\" alt=\"\"\/><\/figure>\n\n\n\n<p>\u63d0\u5230\u6570\u503c\uff0c\u6211\u4eec\u8ba4\u4e3a\u4e2d\u5c0f\u578b\u9879\u76ee\u66f4\u9700\u8981\u53bb\u505a\u6570\u503c\u3002\u4e2d\u5c0f\u578b\u9879\u76ee\u8f83\u96be\u50cf\u91cd\u5ea6\u6e38\u620f\u90a3\u6837\u63a5\u89e6\u5230\u5177\u4f53\u7528\u6237\uff0c\u60f3\u8981\u8ba4\u8bc6\u7528\u6237\u884c\u4e3a\uff0c\u901a\u8fc7\u6570\u636e\u53bb\u6a21\u62df\u73a9\u5bb6\u884c\u4e3a\u5bf9\u4e2d\u5c0f\u578b\u9879\u76ee\u66f4\u52a0\u91cd\u8981\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/11\/2022112304194528.png\" alt=\"\"\/><\/figure>\n\n\n\n<p>\u867d\u7136\u4e2d\u8f7b\u5ea6\u6e38\u620f\u6bd4\u8f83\u5c11\u505a\u73a9\u5bb6\u793e\u533a\uff0c\u4f46\u5728\u793e\u533a\u6536\u96c6\u73a9\u5bb6\u7684\u53cd\u9988\u6548\u679c\u5176\u5b9e\u5f88\u4e0d\u9519\u3002<\/p>\n\n\n\n<p>\u901a\u8fc7\u6570\u636e\u76d1\u6d4b\u4ee5\u53ca\u4fe1\u606f\u6574\u7406\uff0c\u6211\u4eec\u53ef\u4ee5\u505a\u51fa\u6a21\u4eff\u7528\u6237\u7684\u884c\u4e3a\u6570\u636e\u6a21\u578b\u3002\u6bd4\u5982\u6700\u5e38\u89c1\u7684\u7528\u6237\u8fdb\u5ea6\uff0c\u5305\u542b\u4e3b\u5185\u5bb9\u8fdb\u5ea6\uff0c\u4ee5\u53ca\u5206\u5185\u5bb9\u7684\u4f53\u9a8c\u7387\u548c\u8fdb\u5ea6\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/11\/2022112304194540.png\" alt=\"\"\/><\/figure>\n\n\n\n<p>\u8d44\u6e90\u65b9\u9762\uff0c\u8bb8\u591a\u4e2d\u91cd\u5ea6\u6e38\u620f\u3001\u7279\u522b\u662f\u91cd\u5ea6MMO\u9879\u76ee\u7684\u5f00\u53d1\u8005\u90fd\u4f1a\u6bcf\u5929\u770b\u8d44\u6e90\u9500\u4ea7\uff0c\u76d1\u6d4b\u914d\u65b9\u662f\u5426\u6709\u6548\u7b49\u7b49\uff0c\u5efa\u8bae\u8f7b\u5ea6\u9879\u76ee\u4e5f\u540c\u6837\u8fdb\u884c\u76d1\u6d4b\u3002<\/p>\n\n\n\n<p>\u4e3e\u4e00\u4e2a\u4f8b\u5b50\uff0c\u4e4b\u524d\u4e00\u4e2a\u95ef\u5173\u6e38\u620f\uff0c\u7528\u6237\u884c\u4e3a\u90fd\u5f88\u5065\u5eb7\u3001\u7559\u5b58\u6570\u636e\u5f88\u597d\uff0c\u4f46\u5c31\u662f\u4e0d\u7231\u770b\u5e7f\u544a\u548c\u6d88\u8d39\uff0c\u80cc\u540e\u539f\u56e0\u5176\u5b9e\u662f\u91d1\u5e01\u7684\u6d88\u8017\u4ea7\u51fa\u6bd4\u8fc7\u4f4e\uff0c\u5bfc\u81f4\u7528\u6237\u6ca1\u6709\u6570\u503c\u7f3a\u53e3\uff0c\u4e27\u5931\u4e86\u6d88\u8d39\u52a8\u529b\u3002<\/p>\n\n\n\n<p>\u8fd9\u91cc\u6709\u51e0\u4e2a\u5e38\u89c1\u7684\u5546\u4e1a\u5316\u6570\u636e\u7ef4\u5ea6\u4f9b\u5927\u5bb6\u53c2\u8003\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/11\/2022112304194588.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p><strong>\u00b7<\/strong>\u8d44\u6e90\u9500\u4ea7\uff1a\u6e17\u900f\u7387\u662f\u5426\u5b58\u5728\u8d44\u6e90\u901a\u80c0\uff0c\u7528\u6237\u662f\u5426\u9700\u8981\u4ed8\u8d39\uff1b<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u6d88\u8d39\u884c\u4e3a\u5206\u5e03\uff1a\u7528\u6237\u4ed8\u8d39\u70b9\u5728\u54ea\u91cc\uff0c\u521a\u9700\u5728\u54ea\u91cc\uff0cARPU \u662f\u5426\u6709\u66f4\u9ad8\u7684\u7a7a\u95f4\uff1a<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u5207\u7247\u4e0e\u884c\u4e3a\u4ea4\u53c9\uff1a\u6301\u7eed\u4ed8\u8d39\u548cARPU<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u4ed8\u8d39\u7528\u6237\u5207\u7247\uff1a\u9488\u5bf9\u7528\u6237\u4ef7\u503c\u5206\u5e03\u505a\u5207\u5206<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u4ed8\u8d39\u884c\u4e3a\u548c\u6e38\u620f\u884c\u4e3a\u7684\u4ea4\u53c9\uff1a\u5185\u5bb9\u91ca\u653e\u8282\u594f\u548c\u5bf9\u5546\u4e1a\u5316\u7684\u523a\u6fc0\u4f5c\u7528<\/p>\n\n\n\n<p><strong>\u00b7&nbsp;<\/strong>\u7528\u6237\u5207\u7247\u548c\u7528\u6237\u884c\u4e3a\u7684\u4ea4\u53c9\uff1a\u4ed8\u8d39\u7528\u6237\u7684\u6e38\u620f\u884c\u4e3a\u7279\u5f02\u6027<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>05<\/strong><\/h2>\n\n\n\n<p><strong>\u591a\u6837\u5316\u7684\u7528\u6237\uff0c\u8ba9\u6211\u4eec\u770b\u770b\u975e\u6d32<\/strong><\/p>\n\n\n\n<p>\u8bf4\u5b8c\u4e86\u4ea7\u54c1\uff0c\u6211\u4eec\u518d\u6765\u770b\u770b\u975e\u6d32\u5e02\u573a\u3002<\/p>\n\n\n\n<p>\u5927\u5bb6\u5bf9\u975e\u6d32\u53ef\u80fd\u90fd\u6709\u4e00\u4e9b\u523b\u677f\u7684\u5370\u8c61\u2014\u2014\u52a8\u7269\u3001\u8349\u539f\u3001\u6c99\u6f20\u73af\u7ed5\uff0c\u5e02\u573a\u6761\u4ef6\u5dee\uff0c\u79fb\u52a8\u8bbe\u5907\u4e0d\u53d1\u8fbe\u7b49\u7b49\u3002\u4f46\u5176\u5b9e\u975e\u6d32\u4e5f\u6709\u57ce\u9547\u533a\u548c\u5927\u578b\u7684CBD\uff0c\u4e5f\u6709\u81ea\u5df1\u7684\u4e92\u8054\u7f51\u6587\u5316\uff0c\u751a\u81f3\u662f\u7535\u7ade\u6218\u961f\u3002<\/p>\n\n\n\n<p>\u5728\u5730\u7406\u4f4d\u7f6e\u4e0a\uff0c\u975e\u6d32\u7d27\u9760\u6b27\u6d32\uff0c\u53d7\u6b27\u6d32\u6587\u5316\u5f71\u54cd\u5de8\u5927\uff1b\u4eba\u53e3\u89c4\u6a21\u8fbe12.86\u4ebf\uff08\u7ea6\u4e3a\u5168\u7403\u4eba\u53e3\u768415%\uff09\uff1b\u56fd\u571f\u9762\u79ef\u7ea63020\u4e07\u5e73\u65b9\u516c\u91cc\uff0c\u5360\u5168\u7403\u9646\u5730\u9762\u79ef\u768420.4%\uff1b<\/p>\n\n\n\n<p>\u5728\u4e92\u8054\u7f51\u65b9\u9762\uff0c\u975e\u6d32\u5e02\u573a\u521a\u8d77\u6b65\u3001\u672c\u571f\u5382\u5546\u5c11\uff0c\u6211\u4eec\u7ecf\u5e38\u79f0\u4e4b\u4e3a\u5168\u7403\u6700\u540e\u4e00\u4e2a\u5341\u4ebf\u7ea7\u4e92\u8054\u7f51\u7528\u6237\u7684\u589e\u91cf\u84dd\u6d77\u5e02\u573a\u3002<\/p>\n\n\n\n<p>\u4eba\u6587\u65b9\u9762\uff0c\u975e\u6d32\u53ef\u4ee5\u7528\u201c\u4e24\u5927\u5e02\u573a\uff0c\u4e24\u5927\u5b97\u6559\uff0c\u518d\u52a0\u4e09\u79cd\u8bed\u8a00\u201d\u8fdb\u884c\u5f52\u7eb3\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/11\/2022112304194512.png\" alt=\"\"\/><\/figure>\n\n\n\n<p><strong>\u00b7&nbsp;<\/strong>\u4e24\u5927\u5e02\u573a\uff1a\u5982\u56fe\u4ee5\u84dd\u8272\u7684\u7ebf\u533a\u5206\uff0c\u5317\u8fb9\u4e3a MENA\uff08\u4e2d\u4e1c\u4e0e\u5317\u975e\uff09\u5730\u533a\uff0c\u4ee5\u57c3\u53ca\u4e3a\u4ee3\u8868\uff1b\u5357\u4fa7\u53eb SSA\uff08\u6492\u54c8\u62c9\u4ee5\u5357\u975e\u6d32\uff09\uff0c\u4ee5\u5c3c\u65e5\u5229\u4e9a\u4e3a\u4ee3\u8868\uff1b<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u4e24\u5927\u5b97\u6559\uff1a\u4e2d\u4e1c\u4e0e\u5317\u975e\u57fa\u672c\u4ee5\u4f0a\u65af\u5170\u6559\u4e3a\u4e3b\uff0c\u6492\u54c8\u62c9\u4ee5\u5357\u975e\u6d32\u4ee5\u57fa\u7763\u6559\u4e3a\u4e3b\uff1b<\/p>\n\n\n\n<p><strong>\u00b7&nbsp;<\/strong>\u4e09\u79cd\u8bed\u8a00\uff1a\u8d85\u8fc7\u4e00\u534a\u7684\u5730\u533a\u8bb2\u82f1\u8bed\uff0c\u6cd5\u8bed\u4e0e\u963f\u62c9\u4f2f\u8bed\u5404\u5728\u4e00\u90e8\u5206\u5e02\u573a\u5185\u4f7f\u7528\u3002\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u9664\u4e86\u6709\u4e00\u4e9b\u963f\u8bed\u548c\u6cd5\u8bed\u6df7\u642d\u7684\u5730\u533a\u4e4b\u5916\uff0c\u5176\u4ed6\u5730\u533a\u4e09\u79cd\u8bed\u8a00\u4e0d\u4e92\u901a\u3002<\/p>\n\n\n\n<p>\u5728\u79fb\u52a8\u5e02\u573a\u89c4\u6a21\u4e0a\uff0cSSA\u5730\u533a\u662f\u5168\u7403\u79fb\u52a8\u6e38\u620f\u73a9\u5bb6\u548c\u6e38\u620f\u4ed8\u8d39\u7528\u6237\u589e\u957f\u6700\u5feb\u7684\u5e02\u573a\uff0c\u72b6\u6001\u4e0e 2012 \u5e74\u7684\u4e2d\u56fd\u7c7b\u4f3c\uff0c\u6b63\u5904\u4e8e\u4e00\u4e2a\u667a\u80fd\u673a\u75af\u72c2\u8fed\u4ee3\u7684\u65f6\u4ee3\u3002<\/p>\n\n\n\n<p>\u76ee\u524d\uff0c\u975e\u6d32\u5e74\u8f7b\u7528\u6237\u6708\u4ed8\u8d39\u80fd\u529b\u8fbe\u5230\u4e8630-40\u7f8e\u5143\u7684\u6c34\u5e73\u3002\u4ece2015\u5e74\u52302021\u5e74\uff0cSSA\u5730\u533a\u7684\u6e38\u620f\u73a9\u5bb6\u6570\u91cf\u4ece7700\u4e07\u589e\u957f\u52301.86\u4ebf\uff0c\u7ffb\u4e86\u4e00\u756a\u591a\u3002<\/p>\n\n\n\n<p>\u5bf9\u4e8e\u79fb\u52a8\u6e38\u620f\u6765\u8bf4\uff0c\u975e\u6d32\u662f\u76ee\u524d\u5168\u4e16\u754c\u589e\u957f\u6700\u5feb\u7684\u4e00\u4e2a\u4ebf\u7ea7\u624b\u6e38\u5e02\u573a\uff0c\u589e\u957f\u5feb\uff0c\u89c4\u6a21\u5927\uff0c\u4ed8\u8d39\u591a\u30022021 \u5e74 SSA \u73a9\u5bb6\u6d88\u8d39\u603b\u652f\u51fa\u7ea6 5.9 \u4ebf\u7f8e\u5143\uff0c\u5176\u4e2d 5.3 \u4ebf\u7f8e\u5143\u6765\u81ea\u624b\u6e38\uff0c\u5360\u6bd4\u63a5\u8fd1 90%\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/11\/2022112304194515.png\" alt=\"\"\/><\/figure>\n\n\n\n<p>\uff08\u6570\u636e\u6765\u6e90\uff1aNewzoo\uff09<\/p>\n\n\n\n<p><strong>\u975e\u6d32\u70ed\u95e8\u6e38\u620f\u54c1\u7c7b<\/strong><\/p>\n\n\n\n<p>1\u3001\u6c38\u4e0d\u8fc7\u65f6\u7684\u8f66\u67aa\u7403<\/p>\n\n\n\n<p>\u975e\u6d32\u6574\u4f53\u6587\u5316\u53d7\u6b27\u7f8e\u5f71\u54cd\u6bd4\u8f83\u5927\uff0c\u6b27\u7f8e\u901a\u884c\u7684\u8f66\u67aa\u7403\u5728SSA\u4e3b\u8981\u5730\u533a\u8f83\u53d7\u6b22\u8fce\uff0c\u76f8\u5bf9\u53d1\u8fbe\u7684MENA\u5730\u533a\u4f1a\u53d7\u5230\u6b27\u7f8e\u699c\u5355\u5f71\u54cd\u8f83\u5f3a\uff0cPUBG\u548cCOD\u5728\u8be5\u5730\u533a\u957f\u76db\u4e0d\u8870\u3002<\/p>\n\n\n\n<p>\u53d7\u57fa\u5efa\u56e0\u7d20\u7684\u5f71\u54cd\uff0c\u8f66\u548c\u7403\u7c7b\u5206\u5e03\u66f4\u5e7f\u6cdb\uff0c\u4e14\u6e38\u620f\u753b\u9762\u8868\u73b0\u8f83\u5f31\u3002\u968f\u7740\u57fa\u5efa\u7684\u53d1\u5c55\uff0c\u4e0a\u699c\u7684\u8f66\u67aa\u7403\u7c7b\u54c1\u8d28\u6709\u660e\u663e\u63d0\u5347\u3002<\/p>\n\n\n\n<p>2\u3001\u5927\u5bb6\u90fd\u7231\u7684\u8d85\u4f11\u95f2<\/p>\n\n\n\n<p>\u53d7\u76ca\u4e8e\u6587\u5316\u7b26\u53f7\u5f31\u3001\u6613\u4e0a\u624b\u3001\u53ef\u73a9\u6027\u5f3a\u7684\u4f18\u52bf\uff0c\u8d85\u4f11\u95f2\u5728\u975e\u6d32\u8868\u73b0\u5747\u6709\u4f18\u52bf\u3002\u5176\u4e2dSSA\u5730\u533a\u66f4\u52a0\u503e\u5411\u4e8e\u4f11\u95f2\u8dd1\u9177\uff0cMENA\u5730\u533a\u66f4\u503e\u5411\u4e8e\u89e3\u8c1c\u3001\u5408\u6210\u7b49\u3002<\/p>\n\n\n\n<p>3\u3001\u6765\u81ea\u751f\u6d3b\u7684\u672c\u5730\u68cb\u724c<\/p>\n\n\n\n<p>\u6e38\u620f\u672c\u8d28\u662f\u5185\u5bb9\uff0c\u9664\u4e86\u8d85\u4f11\u95f2\u3001\u8f66\u67aa\u7403\u8fd9\u79cd\u672c\u8eab\u6613\u4e8e\u7406\u89e3\u7684\u4ea7\u54c1\u5916\uff0c\u548c\u5f53\u5730\u751f\u6d3b\u5f3a\u76f8\u5173\u7684\u672c\u5730\u68cb\u724c\u4e5f\u662f\u975e\u6d32\u7684\u70ed\u95e8\u54c1\u7c7b\uff0c\u4e3b\u8981\u6709\u4ee5\u4e0b\u51e0\u79cd\uff1a<\/p>\n\n\n\n<p><strong>\u00b7&nbsp;<\/strong>LUDO\uff1a\u7c7b\u98de\u884c\u68cb\u73a9\u6cd5\uff0cMENA\u5730\u533a\u6bd4\u8f83\u76db\u884c\uff1b<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>Mancala\uff1a\u975e\u6d32\u77f3\u5934\u68cb\uff0cSSA\u5730\u533a\u6bd4\u8f83\u5e38\u89c1\uff1b<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>WHOT\uff1awhot\u7eb8\u724c\uff0c\u82f1\u8bed\u533a\u6bd4\u8f83\u5e38\u89c1\uff1b<\/p>\n\n\n\n<p>4\u3001\u7ecf\u5178\u73a9\u6cd5\u7684\u5ef6\u7eed<\/p>\n\n\n\n<p>\u53d7\u9650\u4e8e\u57fa\u5efa\u5c40\u9650\u6027\uff0c\u4e0d\u5c11\u7ecf\u5178\u9879\u76ee\u5728\u975e\u6d32\u5730\u533a\u4f9d\u7136\u4fdd\u6301\u6d3b\u529b\u3002Subway\/\u795e\u5e99\u9003\u4ea1\u5728SSA\u5730\u533a\u5c5e\u4e8e\u70ed\u95e8\u6e38\u620f\uff0c\u5176\u4e2d\u66f4\u52a0\u65b0\u9896\u7684Subway\u5728MENA\u5730\u533a\u8868\u73b0\u66f4\u5360\u4f18\u52bf\u3002<\/p>\n\n\n\n<p>5\u3001\u6d88\u9664\u4e0e\u4e09\u6d88+N<\/p>\n\n\n\n<p>\u5728MENA\u5730\u533a\uff08\u5973\u6027\u7528\u6237\u8f83\u591a\uff09\uff0c\u6d88\u9664\u7c7b\u6e38\u620f\u53d7\u6b22\u8fce\u7a0b\u5ea6\u8f83\u9ad8\u3002\u4ece\u54c1\u7c7b\u770b\uff0c\u4f20\u7edf\u4e09\u6d88\u548c\u7b80\u5355\u6d88\u9664\u73a9\u6cd5\u4f9d\u7136\u6709\u751f\u547d\u529b\u3002\u8fd1\u5e74\u8f83\u70ed\u95e8\u7684\u4e09\u6d88+N\u7684\u73a9\u6cd5\u5728\u975e\u6d32\u5730\u533a\u4e5f\u51fa\u73b0\u4e86\u7206\u6b3e\u3002<\/p>\n\n\n\n<p>\u4ee5\u5c3c\u65e5\u5229\u4e9a\u4e3a\u4f8b\uff0c\u5e7f\u544a\u53d8\u73b0\u7684\u6e38\u620f\u4ee5\u4e2d\u5ea6\u548c\u8f7b\u5ea6\u6e38\u620f\u5c45\u591a\u3002\u5176\u4e2d\u4ee5\u4e0b\u51e0\u79cd\u7c7b\u578b\u6e38\u620f\u7684\u5e7f\u544a\u53d8\u73b0\u4ef7\u503c\u8f83\u9ad8\uff1a<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u76ca\u667a\u7c7b\uff1a\u6d88\u9664\uff0c\u8fde\u8fde\u770b\uff0c\u6d88\u6d88\u4e50\uff0c\u6ce1\u6ce1\u9f99\uff0c\u8df3\u4e00\u8df3<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u4f53\u80b2\u7c7b\uff1a\u8db3\u7403\uff0c\u684c\u7403\uff0c\u5eb7\u4e50\u7403<\/p>\n\n\n\n<p><strong>\u00b7&nbsp;<\/strong>\u8857\u673a\u7c7b\uff1a\u6253\u98de\u673a\uff0c\u7ade\u901f\u8dd1\u9177\uff0c\u8d5b\u8f66<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u4f11\u95f2\u52a8\u4f5c\u7c7b\uff1aIO\uff0c\u8d2a\u5403\u86c7\uff0c\u5766\u514b\uff0c\u70b8\u5f39\u4eba\uff0c\u591a\u4eba\u5728\u7ebf\u5bf9\u6297\uff0c\u5355\u673a\u73af\u5883\u5bf9\u6297<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u97f3\u4e50\u7c7b\uff1a\u52a8\u4f5c\uff0c\u7ade\u901f<\/p>\n\n\n\n<p>\u901a\u8fc7\u975e\u6d32\u6e38\u620f\u5e02\u573a\u7684\u699c\u5355\u6392\u540d\u6765\u770b\uff0c\u975e\u6d32\u5e02\u573a\u7684\u7279\u5f81\u53ef\u4ee5\u5f52\u7ed3\u4e3a\u4e09\u70b9\uff1a<\/p>\n\n\n\n<p><strong>\u00b7&nbsp;<\/strong>\u673a\u4f1a\u5f88\u5927\uff1a\u672c\u571f\u7814\u53d1\u5546\u4e0d\u5f3a\u52bf\uff0c\u5916\u6765\u7814\u53d1\u5546\u4e3a\u4e3b<\/p>\n\n\n\n<p><strong>\u00b7&nbsp;<\/strong>\u8d5b\u9053\u719f\u6089\uff1a\u8f66+\u67aa+\u7403\u4e09\u4ef6\u5957\uff0c\u5927\u5bb6\u90fd\u7231\u505a<\/p>\n\n\n\n<p><strong>\u00b7<\/strong>\u96be\u5ea6\u4e0d\u9ad8\uff1a\u8f7b\u5ea6\u4f11\u95f2\u5f88\u6709\u5e02\u573a<\/p>\n\n\n\n<p>\u90a3\u5bf9\u4e8e\u8fd9\u4e2a\u5341\u4ebf\u7ea7\u7684\u84dd\u6d77\u5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