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\u6709\u4ef7\u503c\u624d\u6709\u7ec4\u7ec7\u7ed3\u6784<\/strong><\/p>\n\n\n\n<p><strong>\u7b2c2\u95ee\uff1a\u4f60\u7684\u4e1a\u52a1\u662f\u5426\u7528\u6237\u91cf\u548c\u5546\u4e1a\u4ef7\u503c\u975e\u5e38\u5927\uff0c\u6570\u636e\u9a71\u52a8\u4ef7\u503c\u53ef\u4ee5\u652f\u6491\u56e2\u961f\u6210\u672c\uff1f<\/strong><\/p>\n\n\n\n<p>\u63a5\u7740\u7b2c\u4e00\u6761\u8bb2\u89e3\uff0c\u5c31\u662f\u4f60\u9884\u4f30\u8fd9\u4e2a\u884c\u4e1a\u6709\u591a\u5c11\u7528\u6237\u91cf\uff0c\u8d8a\u5927\u7684\u7528\u6237\u91cf\uff0c\u4f60\u505a\u4f18\u5316\u4ea7\u751f\u7684\u4ef7\u503c\u8d8a\u5927\uff0c\u53ef\u4ee5\u63d0\u4f9b\u7684\u85aa\u8d44\u548c\u804c\u4f4d\u5c31\u4f1a\u591a\u3002<\/p>\n\n\n\n<p>\u4e1a\u52a1\u4f53\u91cf\u51b3\u5b9a\u7ec4\u7ec7\u7ed3\u6784\uff0c\u4f60\u4eec\u7528\u6237\u91cf\u6bcf\u5929\u5343\u4e07\uff0c\u4f60\u505a\u4e2a\u6570\u636e\u9a71\u52a8\u7684\u7b97\u6cd5\u548c\u7b56\u7565\u624d\u6709\u4ef7\u503c\uff0c\u4f60\u63d0\u5347\u4e2a\u767e\u5206\u4e4b\u4e00ARPU\u503c\uff0c\u4f60\u7528\u6237\u57fa\u6570\u8fd9\u4e48\u5927\u3002\u4e00\u5e74\u4e0b\u6765\u4f60\u521b\u9020\u7684\u4ef7\u503c\u8db3\u591f\u517b\u6d3b\u4f60\u4eec\u8fd9\u4e9b\u7b97\u6cd5\u5de5\u7a0b\u5e08\u4e86\uff0c\u53ef\u80fd\u4ed6\u4eec\u521b\u9020\u7684\u6536\u76ca\u8fd8\u8fdc\u8fdc\u5927\u4e8e\u4ed6\u4eec\u7684\u5de5\u8d44\uff08\u901a\u5e38\u4e1a\u52a1\u4f53\u91cf\u5927\u7684\u516c\u53f8\u4e00\u5b9a\u662f\u8fd9\u6837\u7684\uff09\u3002\u5982\u679c\u4f60\u7684\u4e1a\u52a1\u5929\u82b1\u677f\u5f88\u5c0f\uff0c\u4e0d\u4f1a\u6709\u5f88\u5927\u91cf\u7528\u6237\u7684\u53ef\u80fd\uff0c\u90a3\u4e48\u4f60\u5c31\u4e0d\u9700\u8981\u505a\u6570\u636e\u9a71\u52a8\uff0c\u56e0\u4e3a\u8fd9\u4e2a\u56e2\u961f\uff0c\u8fd9\u4e9b\u4eba\u624d\uff0c\u4ed6\u4eec\u521b\u9020\u4e0d\u4e86\u8fd9\u4e2a\u4ef7\u503c\uff0c\u4e5f\u5c31\u610f\u5473\u7740\u8fd9\u4e2a\u4e1a\u52a1\u4e5f\u517b\u6d3b\u4e0d\u8d77\u8fd9\u6837\u7684\u56e2\u961f\u3002<\/p>\n\n\n\n<p><strong>2.3 \u4e1a\u52a1\u53ef\u4ee5\u88ab\u62c6\u5206\u72ec\u7acb\u95ed\u73af\u8fed\u4ee3<\/strong><\/p>\n\n\n\n<p><strong>3\u95ee\uff1a\u4f60\u7684\u4e1a\u52a1\u662f\u4e0d\u662f\u4e00\u4e2a\u53ef\u4ee5\u88ab\u62c6\u89e3\u4e3a\u591a\u4e2a\u72ec\u7acb\u5c0f\u95ed\u73af\u7684\u4e1a\u52a1\uff1f<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/05\/a5561b514769483e973d7f00e041dfdc.jpg\" alt=\"\u56e2\u961f\u6570\u636e\u9a71\u52a8\u9700\u8981\u516d\u4e2a\u6b65\u9aa4\"\/><\/figure>\n\n\n\n<p>\u6570\u636e\u4e00\u76f4\u5728\u670d\u52a1\u5546\u4e1a\uff1a\u4f20\u7edf\u4f01\u4e1a\u7528\u8d22\u52a1\u6570\u636e\uff0c\u957f\u5468\u671f\u7684\u4e1a\u52a1\u7ed3\u679c\u6570\u636e\u505a\u5546\u4e1a\u5206\u6790\uff0c\u4e5f\u662f\u6570\u636e\u670d\u52a1\u4e8e\u5546\u4e1a\u3002\u6240\u4ee5\u4ece\u8fd9\u89d2\u5ea6\u770b\u4e1a\u52a1\u5e76\u4e0d\u80fd\u8bf4\u4f20\u7edf\u4f01\u4e1a\u4e0d\u662f\u6570\u636e\u9a71\u52a8\u7684\u3002<\/p>\n\n\n\n<p>\u4e92\u8054\u7f51\u4e1a\u52a1\u7684\u672c\u8d28\u662f\u7ebf\u4e0a\u5316\uff1a\u4eca\u5929\u4e92\u8054\u7f51\u4e1a\u52a1\u7684\u6570\u636e\u9a71\u52a8\uff0c\u6839\u672c\u53d8\u5316\u5728\u4e8e\u4e1a\u52a1\u53d1\u751f\u7684\u4e3b\u4f53\u8fc7\u7a0b\u7ebf\u4e0a\u5316\u4e86\uff0c\u4e1a\u52a1\u52a8\u4f5c\u7ebf\u4e0a\u5316\u4e86\uff0c\u884d\u751f\u51fa\u6765\u5feb\u901f\u8fed\u4ee3\u548c\u91cd\u89c6\u6d41\u91cf\u7b49\u65b0\u7684\u7279\u70b9\u3002\u56e0\u4e3a\u7528\u6237\u6240\u6709\u7684\u884c\u4e3a\u90fd\u300c\u7ebf\u4e0a\u95ed\u73af\u300d\u7684\u3002\u5176\u6b21\u6700\u597d\u652f\u6301\u4f60\u7684\u4e1a\u52a1\u7684\u7cfb\u7edf\u90fd\u662f\u7ebf\u4e0a\u5316\u7684\u8fd9\u6837\u65b9\u4fbf\u4f60\u628a\u4e1a\u52a1\u5207\u5206\u6210\u72ec\u7acb\u95ed\u73af\u3002\u5228\u9664\u7528\u6237\u91cf\u4f60\u8fd8\u9700\u8981\u8003\u8651\u4e09\u4e2a\u8981\u7d20\uff1a<\/p>\n\n\n\n<p><strong>1.SKU\u91cf\u5927\uff1a<\/strong>SKU\u91cf\u5927\u8bf4\u767d\u4e86\u5c31\u662f\u5185\u5bb9\u5206\u53d1\uff0c\u7b56\u7565\u63a8\u8350\uff0c\u5982\u679c\u4f60\u4e1a\u52a1\u7684\u5185\u5bb9\u975e\u5e38\u5c11\uff0c\u90a3\u4e48\u5bf9\u4e8e\u5185\u5bb9\u3002\u4f60\u5c31\u6bd4\u8f83\u96be\u627e\u5230\u6570\u636e\u5316\u7684\u610f\u4e49\uff0c\u4e3b\u8981\u662f\u901a\u8fc7\u6570\u636e\u5316\u8fc7\u9ad8\u6548\u7684\u64ae\u5408\u4ea4\u6613\u4ea7\u751f\u6760\u6746\uff0c\u8981\u77e5\u9053\u5185\u5bb9\u4e5f\u662f\u7b26\u5408\u5e42\u5f8b\u5206\u5e03\u7684\u3002\u54c1\u7c7b\u7ba1\u7406\u548c\u5185\u5bb9\u4f9b\u7ed9\u662f\u300c<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/\" target=\"_blank\" title=\"\u589e\u957f\u9ed1\u5ba2\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\u300d\u4e2d\u5f88\u91cd\u8981\u7684\u4e00\u90e8\u5206\u3002<\/p>\n\n\n\n<p><strong>2.\u4ea4\u6613\u9ad8\u9891\uff1a<\/strong>\u4ea4\u6613\u5355\u4ef7\u548c\u4ea4\u6613\u9891\u6b21\u662f\u6210\u53cd\u6bd4\u7684\u3002\u8d8a\u662f\u4ef7\u683c\u9ad8\uff0c\u4ea4\u6613\u7684\u4eba\u4e5f\u8d8a\u5c11\uff0c\u9891\u6b21\u4e5f\u8d8a\u4f4e\u3002\u8d8a\u662f\u4f9d\u9760\u9500\u552e\u56e2\u961f\u3002\u4ea4\u6613\u9891\u6b21\u8d8a\u9ad8\uff0c\u5c31\u610f\u5473\u7740\u7528\u6237\u7684\u53cd\u9988\u8d8a\u591a\u3002\u771f\u6b63\u7528\u6237\u4ef7\u503c=\u6d3b\u8dc3\u7528\u6237\u6570*\u8d26\u6237\u5e73\u5747\u4ea4\u6613\u91cf\u3002<\/p>\n\n\n\n<p><strong>3.\u4f9b\u5e94\u751f\u4ea7\u7aef\u53cd\u9988\u5468\u671f\u77ed\uff1a<\/strong>\u4e5f\u5c31\u662f\u8bf4\u5bf9\u4e8e\u9700\u6c42\u7684\u4f9b\u7ed9\u4e5f\u4e00\u5b9a\u8981\u80fd\u591f\u5feb\u901f\u8fed\u4ee3\uff0c\u56e0\u4e3a\u4f9b\u5e94\u94fe\u7684\u8fed\u4ee3\u901f\u5ea6\u51b3\u5b9a\u4e86\u4f60\u53ef\u4ee5\u63d0\u4f9b\u7684\u300c\u5185\u5bb9\u300d\u4ee5\u53ca\u7528\u6237\u4ef7\u503c\u3002\u8fd9\u6837\u624d\u80fd\u591f\u5feb\u901f\u8fed\u4ee3\u4ea7\u751f\u66f4\u5927\u7684\u4ef7\u503c\u3002<\/p>\n\n\n\n<p><strong>Part3<\/strong><\/p>\n\n\n\n<p><strong>\u5982\u4f55\u8ba9\u56e2\u961f\u542f\u52a8\u6570\u636e\u9a71\u52a8<\/strong><\/p>\n\n\n\n<p>\u6574\u4f53\u4e0a\u6211\u4eec\u4f1a\u4ece\u6570\u636e\uff0c\u5de5\u4f5c\u6d41\u7a0b\uff0c\u4ea7\u54c1\u67b6\u6784\uff0c\u7ec4\u7ec7\u5206\u5de5\uff0c\u7ec4\u7ec7\u52a8\u5458\u8fd9\u4e94\u4e2a\u65b9\u5411\u6765\u505a\u9010\u6b65\u7684\u8bb2\u89e3\u53ef\u4ee5\u8ba9\u4f60\u505a\u5230\u6570\u636e\u9a71\u52a8\u3002\u6211\u4eec\u4f1a\u5148\u8bb2\u5982\u4f55\u628a\u4f60\u7684\u4e1a\u52a1\u77ed\u671f\u9700\u6c42\u6570\u636e\u9a71\u52a8\u3002\u4f1a\u6d89\u53ca\u51e0\u4e2a\u4e1a\u52a1\u65b9\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u8bfb\u8005\u4eec\u89c9\u5f97\u540c\u65f6\u63a8\u52a8\u51e0\u4e2a\u4e1a\u52a1\u65b9\u6ca1\u6709\u8bdd\u8bed\u6743\uff0c\u6211\u4f1a\u518d\u8bb2\u5982\u4f55\u628a\u5185\u90e8\u56e2\u961f\u505a\u5230\u6570\u636e\u9a71\u52a8\u3002<\/p>\n\n\n\n<p><strong>3.1 \u6838\u5fc3\u903b\u8f91\u662f\u77e9\u9635\u5f0f\u5206\u5de5<\/strong><\/p>\n\n\n\n<p>\u56e0\u4e3a\u4f60\u7684\u4e1a\u52a1\u53ef\u4ee5\u88ab\u62c6\u5206\u6210\u591a\u4e2a\u72ec\u7acb\u8fed\u4ee3\u7684\u5c0f\u95ed\u73af\uff0c\u4e5f\u5c31\u610f\u5473\u7740\u4f60\u7684\u6838\u5fc3\u6307\u6807\u53ef\u4ee5\u88ab\u5212\u5206\u6210\u5f88\u591a\u72ec\u7acb\u7684\u5c0f\u6307\u6807\uff0c\u4e0b\u53d1\u7ed9\u5404\u4e2a\u56e2\u961f\u3002\u8fd9\u5c31\u662f\u4e00\u4e2a\u8fd8\u539f\u8bba\u7684\u903b\u8f91\uff0c\u6211\u7684\u5927\u7cfb\u7edf\u53ef\u4ee5\u88ab\u62c6\u5206\u6210\u5c0f\u7cfb\u7edf\u3002\u6211\u7684\u5c0f\u7cfb\u7edf\u53ef\u4ee5\u52a0\u603b\u7b49\u4e8e\u6211\u7684\u5927\u7cfb\u7edf\uff0c\u5982\u679c\u6211\u7684\u5c0f\u7cfb\u7edf\u589e\u957f\u4e86\uff0c \u90a3\u4e48\u6211\u7684\u5927\u7cfb\u7edf\u5c31\u589e\u957f\u4e86\u3002<\/p>\n\n\n\n<p>\u6240\u4ee5\u6211\u4eec\u5355\u770b\u4e00\u4e2a\u6307\u6807\u5982\u4e0b\u56fe\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/05\/fb03dada1cd44f0693fc6557281020fe.jpg\" alt=\"\u56e2\u961f\u6570\u636e\u9a71\u52a8\u9700\u8981\u516d\u4e2a\u6b65\u9aa4\"\/><\/figure>\n\n\n\n<p><em>Facebook\u628a\u81ea\u5df1\u7684\u4e1a\u52a1\u62c6\u5206\u6210\u4e86200\u591a\u4e2a\u72ec\u7acb\u95ed\u73af\u8fed\u4ee3\u7684\u56e2\u961f<\/em><\/p>\n\n\n\n<p>\u62c6\u5206\u5230\u5355\u4e00\u6307\u6807\u540e\uff0c\u7ed9\u8fd9\u4e2a\u6307\u6807\u914d\u7f6e\u56e2\u961f\uff0c\u8fd9\u4e2a\u56e2\u961f\u5927\u9762\u4e0a\u4e0d\u4f9d\u9760\u5916\u90e8\u8fed\u4ee3\u8d77\u6765\uff0c\u8003\u8651\u5230\u8f6f\u4ef6\u5f00\u53d1\u6709\u4e9b\u7cfb\u7edf\u4e0d\u662f\u8fd9\u4e9b\u5de5\u7a0b\u5e08\u5f00\u53d1\u7684\u3002\u4f46\u662f\u4e00\u4e2a\u9700\u6c42\u7684\u72ec\u7acb\u627f\u63a5\u80af\u5b9a\u662f\u53ef\u4ee5\u7684\u3002\u6211\u4eec\u770b\u8fd9\u4e2a\u6307\u6807\u4e0b\u5305\u542b\u4e86\uff0c\u6570\u636e\u5206\u6790\u5e08\uff0c\u5de5\u7a0b\u5e08\uff0c\u4ea7\u54c1\u7ecf\u7406\uff0c\u8bbe\u8ba1\u5e08\uff0c\u6240\u4ee5\u4ed6\u4eec\u63a5\u4e86\u9700\u6c42\u5c31\u662f\u53ef\u4ee5\u81ea\u5df1\u505a\u9700\u6c42\u8bc4\u4f30\uff0c\u6216\u8005\u81ea\u5df1\u505a\u9700\u6c42\u8fed\u4ee3\u3002\u800c\u4e0d\u4f9d\u9760\u300c\u5916\u90e8\u8d44\u6e90\u300d\u3002\u53ea\u8981\u5305\u542b\u8d8a\u591a\u7684\u652f\u6301\u65b9\uff0c\u4f60\u6570\u636e\u9a71\u52a8\u5931\u8d25\u7684\u53ef\u80fd\u6027\u5c31\u4f1a\u8d8a\u5927\u3002<\/p>\n\n\n\n<p>\u4e0b\u9762\u6211\u4eec\u770b\u4e0b\u9488\u5bf9\u591a\u4e2a\u6307\u6807\u7684\u56e2\u961f\u77e9\u9635\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/05\/97ba2037b2974cde9b4ef012efa85da9.jpg\" alt=\"\u56e2\u961f\u6570\u636e\u9a71\u52a8\u9700\u8981\u516d\u4e2a\u6b65\u9aa4\"\/><\/figure>\n\n\n\n<p><em>\u6307\u6807\u548c\u89d2\u8272\u4ee5\u53ca\u90e8\u95e8\u5173\u8054\u5173\u7cfb<\/em><\/p>\n\n\n\n<p>\u5f53\u4f60\u7ed9\u591a\u4e2a\u6307\u6807\u5206\u53d1\u56e2\u961f\u7684\u65f6\u5019\uff0c\u5c31\u5f62\u6210\u4e86\u6307\u6807\u548c\u7ba1\u7406\u7684\u77e9\u9635\u3002\u6bcf\u4e2a\u6307\u6807\u7531\u6a2a\u5411\u7684\u5c97\u4f4d\u6765\u9a71\u52a8\u4ed6\u7684\u589e\u957f\u3002\u6ce8\u610f\u8fd9\u91cc\u8bf4\u7684\u662f\u5c97\u4f4d\uff0c\u56e0\u4e3a\u5f53\u6307\u6807\u591a\u7684\u65f6\u5019\uff0c\u4e0d\u4e00\u5b9a\u4f1a\u6709\u8db3\u591f\u7684\u81ea\u7136\u4eba\uff0c\u4f46\u662f\u5c97\u4f4d\u5fc5\u987b\u8981\u6309\u7167\u6307\u6807\u6765\u8bbe\u8ba1\u3002\u5982\u679c\u4f60\u4e1a\u52a1\u8db3\u591f\u5927\uff0c\u6bcf\u4e2a\u6307\u6807\u90fd\u53ef\u4ee5\u517b\u6d3b\u4e00\u4e2a\u56e2\u961f\uff0c\u90a3\u4e48\u6bcf\u4e2a\u5c97\u4f4d\u4e0b\u90fd\u6709\u4e00\u4e2a\u3002\u8fd8\u662f\u6211\u4e0a\u9762\u8bf4\u7684\u90a3\u4e2a\u95ee\u9898\u3002\u7528\u6237\u91cf\uff0c\u7528\u6237\u4ef7\u503c\u51b3\u5b9a\u652f\u6491\u4f60\u591a\u5c11\u4eba\u7684\u56e2\u961f\u3002<\/p>\n\n\n\n<p>\u53ef\u80fd\u770b\u5230\u8fd9\u91cc\u60a8\u4e0d\u592a\u660e\u767d\u5982\u4f55\u5212\u5206\uff0c\u60a8\u53ea\u8981\u77e5\u9053\u53ef\u4ee5\u6309\u7167\u6307\u6807\u6a2a\u5411\u642d\u5efa\u5206\u5de5\u89d2\u8272\uff0c\u7eb5\u5411\u8fdb\u884c\u7ba1\u7406\u5373\u53ef\u3002\u5207\u5206\u8fd8\u6709\u5f88\u591a\u79cd\u65b9\u6848\u3002<\/p>\n\n\n\n<p><strong>3.2 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class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/05\/5014c5d712d14d6b912b7805ce13fd65.jpg\" alt=\"\u56e2\u961f\u6570\u636e\u9a71\u52a8\u9700\u8981\u516d\u4e2a\u6b65\u9aa4\"\/><\/figure>\n\n\n\n<p><em>\u6570\u636e\u83b7\u53d6\u7684\u6210\u672c\u548c\u8303\u56f4\uff0c\u54c1\u7c7b\uff0c\u5f88\u5927\u7a0b\u5ea6\u4e0a\u53d6\u51b3\u4e8e\u6570\u636e\u7cfb\u7edf\u4f53\u7cfb<\/em><\/p>\n\n\n\n<p>\u5927\u90e8\u5206\u6211\u4eec\u89c9\u5f97\u6570\u636e\u5206\u6790\u6210\u672c\u8fc7\u9ad8\uff0c\u5f88\u5927\u7a0b\u5ea6\u4e0a\u90fd\u662f\u51b0\u5c71\u7406\u8bba\u4e8b\u5b9e\u4e0a\u662f\u6c34\u9762\u4e0b\u7684\u6570\u636e\u83b7\u53d6\u67b6\u6784\u505a\u7684\u4e0d\u884c\uff0c\u4e0d\u80fd\u591f\u63d0\u4f9b\u4f4e\u6210\u672c\u7684\u83b7\u53d6\u6570\u636e\u7684\u65b9\u6848\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/05\/ea4746284609404d9542844db2c1473d.jpg\" 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