{"id":52918,"date":"2021-12-15T11:23:28","date_gmt":"2021-12-15T03:23:28","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=52918"},"modified":"2021-12-15T11:23:31","modified_gmt":"2021-12-15T03:23:31","slug":"%e6%8a%96%e9%9f%b3%e7%94%b5%e5%95%86%e5%8d%95%e6%8c%91%e6%b7%98%e5%ae%9d%ef%bd%9c%e9%9c%9e%e5%85%89%e7%a4%be","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/mcn\/douyin\/52918.html","title":{"rendered":"\u6296\u97f3\u7535\u5546\u201c\u5355\u6311\u201d\u6dd8\u5b9d\uff5c\u971e\u5149\u793e"},"content":{"rendered":"\n<p><span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e6%8a%96%e9%9f%b3\" title=\"\u6296\u97f3\" target=\"_blank\">\u6296\u97f3<\/a><\/span>\u8981\u505a\u72ec\u7acb\u7535\u5546\u7684\u6d88\u606f\uff0c\u5728\u4eca\u5e74 4 \u6708\u5c31\u5df2\u5e7f\u6cdb\u6d41\u4f20\u3002<\/p>\n\n\n\n<p>\u5f7c\u65f6\u7684\u6d88\u606f\u79f0\uff0c\u6296\u97f3\u7535\u5546\u603b\u88c1\u5eb7\u6cfd\u5b87\u7b49\u9ad8\u7ba1\u4e0d\u5e0c\u671b\u7535\u5546\u4e1a\u52a1\u8fc7\u5ea6\u4f9d\u9644\u4e8e\u6296\u97f3\uff0c\u800c\u662f\u5e0c\u671b\u4ee5\u6296\u97f3 App \u4e3a\u7535\u5546\u4e1a\u52a1\u57fa\u7840\uff0c\u5411\u5916\u5bfb\u627e\u65b0\u7684\u53ef\u80fd\u6027\uff0c\u4ee5\u51cf\u8f7b\u7535\u5546\u4e1a\u52a1\u5bf9\u6296\u97f3\u5185\u5bb9\u548c\u7528\u6237\u4f53\u9a8c\u7684\u6d88\u8017\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e0d\u4ec5\u662f\u6296\u97f3\u7535\u5546\u7684\u4e3b\u52a8 &#8221; \u6c42\u53d8 &#8221; \u4e4b\u4e3e\uff0c\u66f4\u662f\u6d41\u91cf\u589e\u957f\u5371\u673a\u4e0b\u7684 &#8221; \u4e0d\u5f97\u4e0d\u4e3a &#8220;\u3002<\/p>\n\n\n\n<p>\u4eca\u5e74 11 \u6708\uff0c\u5b57\u8282\u4f20\u51fa\u56fd\u5185\u5e7f\u544a\u6536\u5165\u505c\u6b62\u589e\u957f\u7684\u6d88\u606f\uff0c\u6d41\u91cf\u89c1\u9876\u5bfc\u81f4\u5176\u65d7\u4e0b\u4ea7\u54c1\u65e5\u6d3b\u7528\u6237\u589e\u957f\u4e4f\u529b\uff0c\u6296\u97f3\u6536\u5165\u589e\u957f\u88f9\u8db3\u4e0d\u524d\uff0c\u4eca\u65e5\u5934\u6761\u751a\u81f3\u5904\u4e8e\u4e8f\u635f\u8fb9\u7f18\u3002\u8fd9\u662f\u5b57\u8282\u8df3\u52a8\u81ea 2013 \u5e74\u5f00\u542f\u5546\u4e1a\u5316\u4ee5\u6765\uff0c\u9996\u6b21\u9677\u5165 &#8221; \u589e\u957f\u5371\u673a &#8220;\u3002<\/p>\n\n\n\n<p>\u6574\u4f53\u8425\u6536\u589e\u901f\u653e\u7f13\u4e0b\uff0c\u5b57\u8282\u6025\u9700\u627e\u5230\u6296\u97f3\u3001TikTok \u4e4b\u5916\u7684\u8d5a\u94b1\u65b0\u6a21\u5f0f\uff0c\u800c\u72ec\u7acb\u7535\u5546\u6210\u4e3a\u88ab\u5b57\u8282\u62bc\u4e0b\u91cd\u6ce8\u7684\u6700\u65b0\u4e1a\u52a1\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/12\/61b867868e9f09201c37615c_1024.jpg\" alt=\"\"\/><\/figure><\/div>\n\n\n\n<p>\u5b57\u8282\u8df3\u52a8\u8fd1\u671f\u63a8\u51fa\u7684\u72ec\u7acb\u7535\u5546 app&#8221; \u6296\u97f3\u76d2\u5b50 &#8221; \u548c &#8220;Fanno&#8221;<\/p>\n\n\n\n<p>\u6700\u8fd1\uff0c\u5e02\u573a\u4f20\u6765\u6d88\u606f\uff0c\u9762\u5411\u56fd\u5185\u5e02\u573a\uff0c\u5b57\u8282\u63a8\u51fa\u4e86\u4e00\u6b3e\u540d\u4e3a &#8221; \u6296\u97f3\u76d2\u5b50 &#8221; \u7684 App\uff0c\u5b9a\u4f4d\u4e3a\u6f6e\u6d41\u7535\u5546\uff0c\u76ee\u524d\u6b63\u5728\u5185\u6d4b\u9636\u6bb5\u3002<\/p>\n\n\n\n<p>\u800c\u9762\u5411\u6d77\u5916\u5e02\u573a\uff0c\u5b57\u8282\u5219\u63a8\u51fa\u4e86\u8de8\u5883\u7535\u5546 App \u2014\u2014 Fanno\uff0c\u8bd5\u56fe\u62a2\u5360\u4e9a\u9a6c\u900a\u4ee5\u5916\u7684\u5168\u7403\u7535\u5546\u5e02\u573a\u3002\u636e\u6089\uff0cFanno \u5df2\u7ecf\u4e8e 11 \u6708\u5e95\u5728\u6b27\u6d32\u4e0a\u7ebf\u3002<\/p>\n\n\n\n<p>\u6709\u6d88\u606f\u6307\uff0c\u5b57\u8282\u540e\u7eed\u5c06\u901a\u8fc7\u65d7\u4e0b\u6296\u97f3\u53ca\u4eca\u65e5\u5934\u6761\u7b49 App \u4e3a &#8221; \u6296\u97f3\u76d2\u5b50 &#8221; \u5f15\u5165\u6d41\u91cf\uff0c\u8fdb\u4e00\u6b65\u5c06\u5176\u6253\u9020\u6210\u7efc\u5408\u6027\u7535\u5546\u5e73\u53f0\uff0c\u5bf9\u6807\u6dd8\u5b9d\u6216\u5929\u732b\u7b49\u5934\u90e8\u4ea7\u54c1\u3002<\/p>\n\n\n\n<p><strong>01 \u5bfb\u627e\u65b0\u589e\u91cf<\/strong><\/p>\n\n\n\n<p>\u8fd1\u5e74\uff0c\u4f34\u968f\u7740\u5b57\u8282\u8df3\u52a8\u4e1a\u52a1\u7684\u4e0d\u65ad\u6269\u5f20\uff0c\u5176\u8425\u6536\u589e\u957f\u901f\u5ea6\u53ef\u8c13 &#8221; \u4e00\u65e5\u5343\u91cc &#8220;\u3002<\/p>\n\n\n\n<p>\u7efc\u5408\u5a92\u4f53\u6570\u636e\uff0c\u5b57\u8282 2016 \u5e74\u65f6\u7684\u8425\u6536\u4ec5\u4e3a 60 \u4ebf\u5143\u3002\u800c\u6b64\u540e\uff0c\u5176\u8425\u6536\u6bcf\u5e74\u90fd\u4ee5 2 \u81f3 3 \u500d\u7684\u901f\u5ea6\u589e\u957f\u3002<\/p>\n\n\n\n<p>\u5b57\u8282 CEO \u6881\u6c5d\u6ce2\u4eca\u5e74 6 \u6708\u62ab\u9732\u7684\u6570\u636e\u663e\u793a\uff0c2020 \u5e74\u5b57\u8282\u8df3\u52a8\u8425\u4e1a\u6536\u5165\u5df2\u8fbe 2366 \u4ebf\u5143\uff0c\u540c\u6bd4\u589e\u957f 111%\u3002\u5176\u4e2d\uff0c\u5360\u6bd4\u8d85\u8fc7\u603b\u8425\u6536 7 \u6210\u7684\u5e7f\u544a\u6536\u5165\uff0c\u662f\u7edd\u5bf9\u7684 &#8221; \u5927\u5934 &#8220;\u3002<\/p>\n\n\n\n<p>\u6b63\u56e0\u5982\u6b64\uff0c\u5f53\u5b57\u8282\u5e7f\u544a\u6536\u5165\u5728\u4eca\u5e74 11 \u6708\u88ab\u66dd\u505c\u6b62\u589e\u957f\u540e\uff0c\u5f15\u53d1\u5916\u754c\u5bf9\u5176\u8425\u6536\u5168\u9762\u653e\u7f13\u7684\u62c5\u5fe7\u3002<\/p>\n\n\n\n<p>\u5e7f\u544a\u589e\u957f\u505c\u6ede\u80cc\u540e\uff0c\u6d89\u53ca\u5230\u6559\u80b2\u3001\u6e38\u620f\u7b49\u884c\u4e1a\u5728\u4eca\u5e74\u9762\u4e34\u7684\u7ba1\u63a7\u3002<\/p>\n\n\n\n<p>\u75ab\u60c5\u671f\u95f4\uff0c\u5728\u7ebf\u6559\u80b2\u884c\u4e1a\u5750\u4e0a\u4e86\u706b\u70ed\u7684\u98ce\u53e3\uff0c\u8fd9\u9879\u6f5c\u529b\u5de8\u5927\u7684\u751f\u610f\uff0c\u4e5f\u987a\u7406\u6210\u7ae0\u6210\u4e3a\u5b57\u8282\u5546\u4e1a\u5316\u7684\u91cd\u70b9\u4e4b\u4e00\u3002<\/p>\n\n\n\n<p>\u636e\u6089\uff0c\u6559\u80b2\u677f\u5757\u5728 2020 \u5e74\u4e3a\u5b57\u8282\u5e26\u6765\u7684\u6536\u5165\u8d85\u8fc7\u767e\u4ebf\u3002\u6309\u539f\u672c\u7684\u9884\u8ba1\uff0c\u8fd9\u4e00\u6536\u5165\u5728 2021 \u5e74\u5c06\u589e\u81f3 250 \u4ebf\u5143\u3002<\/p>\n\n\n\n<p>\u4f46\u968f\u7740 &#8221; \u53cc\u51cf &#8221; \u653f\u7b56\u51fa\u53f0\uff0c\u6559\u57f9\u673a\u6784\u906d\u9047\u5bd2\u51ac\u3002\u4e0d\u4ec5\u5b57\u8282\u65d7\u4e0b &#8221; \u5927\u529b\u6559\u80b2 &#8221; \u88c1\u5458\u8fd1\u4e07\uff0c\u5176\u4ed6\u5927\u578b\u6559\u57f9\u673a\u6784\u4e5f\u7eb7\u7eb7\u88c1\u5458\u6216\u8f6c\u578b\u4ee5\u6c42\u751f\u5b58\u3002<\/p>\n\n\n\n<p>\u6559\u80b2\u7c7b\u91cd\u91cf\u7ea7\u5e7f\u544a\u5ba2\u6237\u7684\u79bb\u573a\uff0c\u8ba9\u672c\u8be5\u662f\u5728\u7ebf\u6559\u80b2\u5e7f\u544a\u6295\u653e\u9ec4\u91d1\u671f\u7684\u7b2c\u4e09\u5b63\u5ea6\uff0c\u6295\u653e\u91cf\u5927\u89c4\u6a21\u840e\u7f29\u3002\u6700\u65b0\u7684\u4e00\u4efd\u6570\u636e\u663e\u793a\uff0c\u5b57\u8282\u4eca\u5e74\u7684\u6559\u80b2\u5e7f\u544a\u6536\u5165\u9884\u8ba1\u5c06\u4e0b\u6ed1 40 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\u4e0d\u5f97\u5411\u7528\u6237\u5f3a\u5236\u63a8\u9001\u6e38\u620f\u5e7f\u544a &#8220;\u3002\u5bf9\u6e38\u620f\u884c\u4e1a\u5e7f\u544a\u6536\u5165\u6765\u8bf4\uff0c\u8fd9\u65e0\u7591\u662f\u4e00\u8bb0\u91cd\u51fb\u3002<\/p>\n\n\n\n<p>\u4e8b\u5b9e\u4e0a\uff0c\u5728\u75ab\u60c5\u540e\u6d88\u8d39\u75b2\u8f6f\u3001\u653f\u7b56\u76d1\u7ba1\u7b49\u591a\u91cd\u56e0\u7d20\u5f71\u54cd\u4e0b\uff0c\u4eca\u5e74\u4e09\u5b63\u5ea6\u906d\u9047\u5e7f\u544a\u8425\u6536\u653e\u7f13\u7684\u4e0d\u6b62\u5b57\u8282\u4e00\u5bb6\uff0c\u5168\u7f51\u5e7f\u544a\u7684\u6295\u653e\u91cf\u90fd\u5728\u4e0b\u964d\u3002<\/p>\n\n\n\n<p>\u6709\u7535\u5546\u8fd0\u8425\u4ece\u4e1a\u8005\u8868\u793a\uff0c\u76f8\u6bd4\u51e0\u5e74\u524d\uff0c\u73b0\u5728\u7684\u5e7f\u544a\u6295\u653e\u56de\u62a5\u7387\u4e0b\u964d\u4e86 3 \u81f3 5 \u6210\u3002<\/p>\n\n\n\n<p>\u636e App Growing \u6570\u636e\uff0c\u5168\u7f51\u5e7f\u544a\u6295\u653e\u91cf\u4ece 7 \u6708\u7684 1700 \u4e07\u6761\uff0c\u964d\u81f3 9 \u6708\u7684\u4e0d\u5230 1000 \u4e07\u6761\uff0c\u6574\u4e2a\u4eca\u5e74\u7b2c\u4e09\u5b63\u5ea6\u5e7f\u544a\u6295\u653e\u91cf\u4e0b\u6ed1\u5e45\u5ea6\u8fbe 40%\u3002<\/p>\n\n\n\n<p>\u5728\u6559\u80b2\u3001\u6e38\u620f\u5e7f\u544a\u6536\u5165\u7686\u5df2\u53d7\u9650\u7684\u60c5\u51b5\u4e0b\uff0c\u7535\u5546\u6709\u671b\u6210\u4e3a\u5b57\u8282\u65b0\u7684\u5e7f\u544a\u589e\u91cf\u573a\u3002<\/p>\n\n\n\n<p>\u4e5f\u662f\u5f97\u76ca\u4e8e\u6296\u97f3\u7535\u5546\u7684\u5f3a\u52bf\u62c9\u52a8\uff0c\u5b57\u8282\u7b2c\u4e09\u5b63\u5ea6\u7684\u5e7f\u544a\u8425\u6536\u589e\u901f\u867d\u7136\u653e\u7f13\uff0c\u4f46\u76f8\u6bd4\u5176\u4ed6\u4e92\u8054\u7f51\u516c\u53f8\u4ecd\u7136\u7565\u5feb\u3002<\/p>\n\n\n\n<p><strong>02 \u5b57\u8282\u7684\u7535\u5546\u6267\u5ff5<\/strong><\/p>\n\n\n\n<p>\u76ee\u524d\uff0c\u5b57\u8282\u7535\u5546\u5e7f\u544a\u4e3b\u8981\u5305\u62ec\u5e73\u53f0\u7535\u5546\u3001\u5f15\u6d41\u7535\u5546\u4e0e\u5343\u5ddd\u7535\u5546\u4e09\u7c7b\u3002\u5e73\u53f0\u548c\u5f15\u6d41\u7535\u5546\u5206\u522b\u4e3a\u6dd8\u5b9d\u62fc\u591a\u591a\u7b49\u7535\u5546\u5e73\u53f0\u4ee5\u53ca\u5546\u5bb6\u6295\u653e\u7684\u7ad9\u5916\u5e7f\u544a\uff0c\u5343\u5ddd\u7535\u5546\u4e3a\u5546\u5bb6\u6295\u653e\u5230\u6296\u97f3\u76f4\u64ad\u95f4\u7684\u7ad9\u5185\u5e7f\u544a\u3002<\/p>\n\n\n\n<p>2018 \u5e74\u5e74\u521d\uff0c\u6296\u97f3\u63a5\u5165\u6dd8\u5b9d\u94fe\u63a5\u3002\u7528\u6237\u770b\u5230\u5546\u54c1\u63a8\u8350\u540e\uff0c\u53ef\u76f4\u63a5\u70b9\u51fb\u94fe\u63a5\u8fdb\u5165\u6dd8\u5b9d\u4e0b\u5355\u3002\u968f\u540e\u6296\u97f3\u53c8\u76f8\u7ee7\u4e0e\u4eac\u4e1c\u3001\u62fc\u591a\u591a\u7b49\u7b2c\u4e09\u65b9\u7535\u5546\u5e73\u53f0\u8fbe\u6210\u5408\u4f5c\u3002<\/p>\n\n\n\n<p>\u5f7c\u65f6\u7684\u6296\u97f3\uff0c\u66f4\u591a\u662f\u626e\u6f14\u4e3a\u5916\u90e8\u7535\u5546\u5e73\u53f0\u5bfc\u6d41\u7684\u529f\u80fd\uff0c\u4e0d\u8fc7\u8fd9\u5e76\u6ca1\u6709\u5f71\u54cd\u5176\u8ffd\u9010 &#8221; \u81ea\u5efa\u7535\u5546\u5e73\u53f0\u5b9e\u73b0\u53d8\u73b0 &#8221; \u7684\u68a6\u60f3\u3002<\/p>\n\n\n\n<p>\u4e5f\u662f\u4ece 2018 \u5e74\u8d77\uff0c\u6296\u97f3\u5c31\u5df2\u7ecf\u5728\u7535\u5546\u9886\u57df\u5c55\u5f00\u4e86\u4e00\u7cfb\u5217\u52a8\u4f5c\uff1a\u4e0a\u7ebf\u8d2d\u7269\u8f66\u53ca\u5546\u54c1\u6a71\u7a97\uff0c\u63a8\u51fa &#8221; \u7cbe\u9009\u597d\u7269\u8054\u76df &#8220;\u3001\u5f00\u901a\u6296\u97f3\u5c0f\u5e97\u7b49\uff0c\u662d\u793a\u7740\u6296\u97f3\u5e76\u4e0d\u613f\u53ea\u505a\u6dd8\u5b9d\u7b49\u5916\u90e8\u7535\u5546\u5e73\u53f0\u7684\u5bfc\u6d41\u5de5\u5177\u3002<\/p>\n\n\n\n<p>\u4ece\u7ed3\u679c\u770b\uff0c\u6296\u97f3\u81ea\u8425\u7535\u5546\u5df2\u7ecf\u53d6\u5f97\u4e86\u4e0d\u9519\u7684\u6210\u7ee9\uff0c\u4f46\u6296\u97f3\u81ea\u8425\u7535\u5546\u5bf9\u6574\u4f53 GMV\uff08\u5546\u54c1\u4ea4\u6613\u603b\u989d\uff09\u7684\u8d21\u732e\u548c\u7b2c\u4e09\u65b9\u5e73\u53f0\u76f8\u6bd4\uff0c\u4ecd\u7136\u5b58\u5728\u4e0d\u5c0f\u5dee\u8ddd\u3002<\/p>\n\n\n\n<p>\u76f8\u5173\u6570\u636e\u663e\u793a\uff0c2020 \u5e74\uff0c\u6296\u97f3\u7535\u5546 GMV \u8d85 5000 \u4ebf\uff0c\u5176\u4e2d\u8d85\u8fc7 3000 \u4ebf\u901a\u8fc7\u8df3\u8f6c\u7b2c\u4e09\u65b9\u5e73\u53f0\u94fe\u63a5\u5b8c\u6210\uff0c\u5360\u6bd4\u9ad8\u8fbe\u516d\u6210\u3002<\/p>\n\n\n\n<p>\u81ea\u53bb\u5e74\u8d77\uff0c\u6296\u97f3\u5c31\u5f00\u59cb\u5728\u5185\u90e8\u6784\u5efa\u95ed\u73af\u7535\u5546\uff0c\u5207\u65ad\u76f4\u64ad\u95f4\u5185\u7b2c\u4e09\u65b9\u6765\u6e90\u7684\u5546\u54c1\u5916\u94fe\uff0c\u5e76\u52a0\u5927\u5bf9\u6296\u97f3\u81ea\u6709\u5546\u5bb6\u7684\u6276\u6301\u529b\u5ea6\u3002<\/p>\n\n\n\n<p>\u5bf9\u80cc\u9760\u6d41\u91cf\u548c\u6570\u636e\u4f18\u52bf\u7684\u6296\u97f3\u800c\u8a00\uff0c\u63d0\u9ad8\u81ea\u8425\u7535\u5546\u7684\u4ea4\u6613\u5360\u6bd4\uff0c\u610f\u5473\u7740\u901a\u8fc7\u638c\u63e1\u6574\u4e2a\u4ea4\u6613\u73af\u8282\uff0c\u5c06\u6d41\u91cf\u7559\u5728\u81ea\u6709\u5e73\u53f0\uff0c\u4ee5\u63d0\u9ad8\u81ea\u8eab\u8425\u6536\u89c4\u6a21\uff0c\u597d\u5904\u663e\u800c\u6613\u89c1\u3002<\/p>\n\n\n\n<p>\u4e00\u4f4d\u5b57\u8282\u5e7f\u544a\u8425\u9500\u90e8\u95e8\u7684\u5458\u5de5\u544a\u8bc9\u971e\u5149\u793e\uff0c\u76ee\u524d\u7ad9\u5916\u5546\u54c1\u60f3\u8981\u51fa\u73b0\u5728\u6296\u97f3\u76f4\u64ad\u4e2d\uff0c\u53ea\u80fd\u901a\u8fc7\u5e7f\u544a\u91c7\u4e70\u518d\u5f15\u6d41\u5230\u7ad9\u5916\u7684\u65b9\u5f0f\u5b9e\u73b0\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e3a\u5b57\u8282\u5e26\u6765\u4e86\u53ef\u89c2\u7684\u5e7f\u544a\u6536\u5165\u3002\u636e 36 \u6c2a\u62a5\u9053\uff0c\u4eca\u5e74\u4e0a\u534a\u5e74\uff0c\u963f\u91cc\u3001\u4eac\u4e1c\u3001\u62fc\u591a\u591a\u7b49\u5e73\u53f0\u7535\u5546\u5728\u5b57\u8282\u6d88\u8017\u4e86\u7ea6 190 \u81f3 200 \u4ebf\u5143\u7684\u5e7f\u544a\u5e74\u6846\u3002\u5168\u5e74\u6765\u8bf4\uff0c\u4ec5\u963f\u91cc\u4e00\u4e2a\u5e73\u53f0\u5c31\u5728\u5b57\u8282\u6295\u653e\u4e86\u8d85\u8fc7 180 \u4ebf\u5143\u7684\u5e7f\u544a\u8d39\u7528\u3002<\/p>\n\n\n\n<p>\u6709\u9884\u6d4b\u6307\uff0c\u5728\u7535\u5546\u4e1a\u52a1\u52a0\u6301\u4e0b\uff0c\u51ed\u501f\u5b57\u8282\u5728\u6570\u636e\u548c\u6d41\u91cf\u4e0a\u7684\u7a81\u51fa\u4f18\u52bf\uff0c\u4eca\u5e74\u5176\u5e7f\u544a\u6536\u5165\u4ecd\u53ef\u4fdd\u6301 20% \u4ee5\u4e0a\u7684\u589e\u957f\u3002<\/p>\n\n\n\n<p>\u9664\u4e86\u5e7f\u544a\u6536\u5165\uff0c\u6296\u97f3\u7535\u5546\u6700\u76f4\u63a5\u7684\u6536\u5165\u6a21\u5f0f\u5c31\u662f GMV \u62bd\u4f63\u3002<\/p>\n\n\n\n<p>2020 \u5e74\uff0c\u6296\u97f3\u7535\u5546 GMV \u8d85 5000 \u4ebf\uff0c\u5728\u622a\u81f3\u4eca\u5e74 1 \u6708\u7684\u4e00\u5e74\u65f6\u95f4\u91cc\uff0c\u5b9e\u73b0\u4e86 50 \u500d\u7684\u589e\u957f\u3002\u9ad8\u901f\u589e\u957f\u4e0b\uff0c\u4eca\u5e74\u6296\u97f3\u7535\u5546\u7684 GMV \u76ee\u6807\uff0c\u88ab\u66f4\u8fdb\u4e00\u6b65\u5730\u8bbe\u5b9a\u5728\u4e86 1 \u4e07\u4ebf\u5143\uff0c\u8fd9\u76f8\u5f53\u4e8e\u62fc\u591a\u591a 2019 \u5e74\u5168\u5e74\u7684\u4ea4\u6613\u603b\u989d\u3002\u7531\u6b64\u53ef\u89c1\uff0c\u6296\u97f3\u7535\u5546\u4e1a\u52a1\u52bf\u5934\u53d1\u5c55\u5341\u5206\u51f6\u731b\u3002<\/p>\n\n\n\n<p>\u5728\u6296\u97f3\u5e73\u53f0\u5341\u5927\u6700\u53d7\u6d88\u8d39\u8005\u6b22\u8fce\u7684\u54c1\u7c7b\u4e2d\uff0c\u6709 5 \u4e2a\u90fd\u5c5e\u4e8e\u670d\u9970\u7f8e\u5986\u54c1\u7c7b\uff0c\u5176\u4e2d\u6700\u53d7\u6b22\u8fce\u7684\u662f\u5973\u88c5\uff0c\u98df\u54c1\u4e5f\u5360\u636e\u4e86\u524d\u5341\u4e2d\u7684 3 \u4e2a\u540d\u989d\u3002<\/p>\n\n\n\n<p>\u636e\u971e\u5149\u793e\u4e86\u89e3\uff0c\u98df\u54c1\u7c7b\u5546\u54c1\u5728\u6296\u97f3\u7535\u5546\u7684\u62bd\u4f63\u6bd4\u4f8b\u4e3a 2%\uff0c\u800c\u670d\u9970\u7f8e\u5986\u7c7b\u5546\u54c1\u7684\u62bd\u4f63\u6bd4\u4f8b\u66f4\u9ad8\uff0c\u7ea6\u4e3a 5%\u3002\u7ed3\u5408\u6296\u97f3\u7535\u5546\u4eae\u773c\u7684 GMV \u6570\u636e\u548c\u589e\u957f\u60c5\u51b5\uff0c\u62bd\u4f63\u4e00\u9879\u4e3a\u5b57\u8282\u5e26\u6765\u7684\u6536\u5165\u5df2\u4e0d\u5bb9\u5c0f\u89d1\u3002<\/p>\n\n\n\n<p>\u4e5f\u56e0\u6b64\uff0c\u6296\u97f3\u4e00\u76f4\u5728\u4e0d\u65ad\u52a0\u7801\u5bf9\u81ea\u8425\u7535\u5546\u7684\u5e03\u5c40\uff0c\u8bd5\u56fe\u642d\u5efa\u5b8c\u6574\u7684\u7535\u5546\u751f\u6001\u3002<\/p>\n\n\n\n<p>2020 \u5e74 6 \u6708\uff0c\u5b57\u8282\u6b63\u5f0f\u6210\u7acb\u4ee5 &#8221; \u7535\u5546 &#8221; \u660e\u786e\u547d\u540d\u7684\u4e00\u7ea7\u4e1a\u52a1\u90e8\u95e8\uff0c\u7edf\u7b79\u65d7\u4e0b\u6296\u97f3\u3001\u4eca\u65e5\u5934\u6761\u3001\u897f\u74dc\u89c6\u9891\u7b49\u591a\u4e2a\u5185\u5bb9\u5e73\u53f0\u7684\u7535\u5546\u4e1a\u52a1\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e5f\u610f\u5473\u7740\u7535\u5546\u5df2\u660e\u786e\u6210\u4e3a\u5b57\u8282\u8df3\u52a8\u7684\u6218\u7565\u7ea7\u4e1a\u52a1\uff0c\u800c\u6296\u97f3\u662f\u843d\u5b9e\u8fd9\u4e00\u6218\u7565\u7684\u6700\u6838\u5fc3\u5e73\u53f0\u3002<\/p>\n\n\n\n<p>\u4eca\u5e74 3 \u6708\uff0c\u5b57\u8282\u4e0a\u7ebf\u4e86\u9488\u5bf9\u6296\u97f3\u7535\u5546\u76f4\u64ad\u95f4\u7684\u4e70\u91cf\u7cfb\u7edf\u2014\u2014\u5de8\u91cf\u5343\u5ddd\uff0c\u901a\u8fc7\u8fd9\u4e2a\u7cfb\u7edf\uff0c\u5546\u5bb6\u53ef\u4ee5\u8d2d\u4e70\u7cbe\u51c6\u7684\u6d41\u91cf\uff0c\u4ee5\u8fbe\u5230\u63d0\u5347\u76f4\u64ad\u95f4\u7684\u4eba\u6c14\u3001\u4e92\u52a8\u3001\u4e0b\u5355\u7387\u7b49\u8f6c\u5316\u6548\u679c\u3002<\/p>\n\n\n\n<p>\u5728\u4eca\u5e74 4 \u6708\u7684\u6296\u97f3\u7535\u5546\u9996\u5c4a\u751f\u6001\u5927\u4f1a\u4e0a\uff0c\u6296\u97f3\u7535\u5546\u603b\u88c1\u5eb7\u6cfd\u5b87\u660e\u786e\u4e86\u6296\u97f3\u7535\u5546\u7684\u5b9a\u4f4d\u2014\u2014\u505a &#8221; \u5174\u8da3\u7535\u5546 &#8220;\uff0c\u5373\u5e2e\u52a9\u6d88\u8d39\u8005\u4e3b\u52a8\u53d1\u73b0\u6f5c\u5728\u5174\u8da3\u6240\u5728\uff0c\u540c\u65f6\u5e2e\u52a9\u5546\u5bb6\u628a\u5546\u54c1\u63a8\u8350\u7ed9\u611f\u5174\u8da3\u7684\u6d88\u8d39\u8005\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/12\/61b867868e9f09201c37615d_1024.jpg\" alt=\"\"\/><figcaption>\u6296\u97f3\u7535\u5546\u603b\u88c1\u5eb7\u6cfd\u5b87<\/figcaption><\/figure><\/div>\n\n\n\n<p>\u6296\u97f3\u5e0c\u671b\u501f\u52a9\u4e8e\u5b57\u8282\u64c5\u957f\u7684\u7b97\u6cd5\u80fd\u529b\uff0c\u4f18\u5316\u7535\u5546\u4e1a\u52a1\u7684\u7528\u6237\u5339\u914d\u548c\u5546\u54c1\u63a8\u8350\uff0c\u5efa\u7acb\u81ea\u8eab\u6838\u5fc3\u5dee\u5f02\u7684\u7ade\u4e89\u529b\uff0c\u8fd9\u4e5f\u662f\u4f20\u7edf\u7535\u5546\u957f\u671f\u4ee5\u6765\u4e00\u76f4\u6ca1\u6709\u505a\u597d\u7684\u90e8\u5206\u3002<\/p>\n\n\n\n<p>\u7535\u5546\u5e02\u573a\u89c4\u6a21\u5de8\u5927\uff0c\u5bf9\u4e8e\u62e5\u6709\u8d85\u8fc7 6 \u4ebf\u65e5\u6d3b\u6d41\u91cf\u7684\u6296\u97f3\u6765\u8bf4\uff0c\u4e0d\u53ef\u80fd\u53ea\u7518\u5fc3\u4e3a\u4ed6\u4eba\u5bfc\u6d41\uff0c\u5750\u89c6\u5176\u4ed6\u7535\u5546\u5e73\u53f0\u5c06\u8fd9\u5757 &#8221; \u5927\u86cb\u7cd5 &#8221; \u5207\u8d70\u5927\u534a\u3002<\/p>\n\n\n\n<p>\u4eca\u5e74 5 \u6708\uff0c\u963f\u91cc\u516c\u5e03\u4e86 2021 \u8d22\u5e74\uff082020 \u5e74 4 \u6708 -2021 \u5e74 3 \u6708\uff09\u7b2c\u56db\u5b63\u5ea6\u548c\u5168\u5e74\u4e1a\u7ee9\u3002<\/p>\n\n\n\n<p>\u6570\u636e\u663e\u793a\uff0c2021 \u8d22\u5e74\uff0c\u963f\u91cc\u5e74\u5ea6 GMV \u8fbe 8.119 \u4e07\u4ebf\u4eba\u6c11\u5e01\u3002\u5176\u4e2d\uff0c\u6dd8\u5b9d\u3001\u5929\u732b\u4f5c\u4e3a\u963f\u91cc\u6574\u4f53\u4e1a\u52a1\u7684\u538b\u8231\u77f3\uff0c\u76f4\u63a5\u8d21\u732e\u4e86 7.494 \u4e07\u4ebf\u5143\uff0c\u8f83\u4e0a\u5e74\u589e\u957f 9050 \u4ebf\u5143\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e2a\u60ca\u4eba\u7684\u6570\u636e\uff0c\u81ea\u7136\u4e5f\u7ed9\u5b57\u8282\u672a\u6765\u7684\u7535\u5546\u4e1a\u52a1\u753b\u4e86\u66f4\u5927\u7684\u997c\u3002<\/p>\n\n\n\n<p>\u4f46\u662f\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u867d\u7136\u6296\u97f3\u8d21\u732e\u4e86\u5b57\u8282\u7edd\u5927\u90e8\u5206\u7535\u5546\u8425\u6536\uff0c\u4f46\u9762\u5bf9\u672a\u6765\u7684\u6301\u7eed\u6027\u589e\u957f\uff0c\u6296\u97f3\u5e76\u4e0d\u80fd\u5b8c\u5168\u627f\u8f7d\u5b57\u8282\u7684\u7535\u5546\u68a6\u3002<\/p>\n\n\n\n<p>\u672c\u8d28\u4e0a\uff0c\u6296\u97f3\u8fd8\u662f\u4e00\u4e2a\u5185\u5bb9\u5e73\u53f0\uff0c\u65e0\u8bba\u7535\u5546\u5982\u4f55\u53d1\u5c55\uff0c\u59cb\u7ec8\u53ea\u80fd\u662f\u6296\u97f3\u751f\u6001\u7684\u4e00\u90e8\u5206\u3002\u5185\u5bb9\u548c\u5546\u4e1a\u5316\u7d20\u6765\u96be\u4ee5\u5e73\u8861\uff0c\u8fd9\u4e5f\u8ba9\u6296\u97f3\u7535\u5546\u672a\u6765\u7684\u60f3\u8c61\u7a7a\u95f4\u6709\u9650\u3002<\/p>\n\n\n\n<p>\u6296\u97f3\u9ad8\u5c42\u7684\u6001\u5ea6\uff0c\u4e5f\u5e76\u4e0d\u5e0c\u671b\u7535\u5546\u4e1a\u52a1\u8fc7\u5ea6\u4f9d\u9644\u4e8e\u6296\u97f3\uff0c\u800c\u662f\u5e0c\u671b\u4ee5\u6296\u97f3 App \u4e3a\u7535\u5546\u4e1a\u52a1\u57fa\u7840\uff0c\u5411\u5916\u8fdb\u884c\u65b0\u7684\u62d3\u5c55\u3002<\/p>\n\n\n\n<p>\u76ee\u524d\u6765\u770b\uff0c\u5b57\u8282\u63a8\u51fa\u72ec\u7acb\u7535\u5546 App\uff0c\u8bd5\u56fe\u6253\u9020\u4e00\u4e2a\u7efc\u5408\u6027\u7535\u5546\u5e73\u53f0\uff0c\u4f3c\u4e4e\u662f\u66f4\u9002\u5408\u7684\u9009\u62e9\u3002<\/p>\n\n\n\n<p>\u6296\u97f3\u5185\u5bb9\u7535\u5546\u548c\u72ec\u7acb\u7535\u5546 App \u540c\u65f6\u8fd0\u884c\uff0c\u5f62\u6210\u5404\u5177\u7279\u8272\u7684\u4ea7\u54c1\u5b9a\u4f4d\uff0c\u76f8\u4e92\u8865\u5145\u3001\u76f8\u4e92\u8d4b\u80fd\uff0c\u5b57\u8282\u56fd\u5185\u7684\u7535\u5546\u4e1a\u52a1\u672a\u6765\u6216\u8bb8\u6f5c\u529b\u65e0\u9650\u3002<\/p>\n\n\n\n<p>\u56fd\u5185\u7684\u72ec\u7acb\u7535\u5546 App \u8fd8\u5728\u5185\u6d4b\u4e2d\uff0c\u5b57\u8282\u5728\u6d77\u5916\u5e02\u573a\u5df2\u7ecf\u5148\u884c\u4e00\u6b65\u3002<\/p>\n\n\n\n<p>\u6839\u636e\u5a92\u4f53\u62a5\u9053\uff0c\u5b57\u8282\u4e00\u6b3e\u540d\u4e3a 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Syrius \u70ac\u661f\u3001\u8fe6\u667a\u79d1\u6280\u3001\u672a\u6765\u673a\u5668\u4eba\u5728\u5185\u7684\u591a\u5bb6\u7269\u6d41\u79d1\u6280\u516c\u53f8\uff0c\u8986\u76d6\u4ed3\u50a8\u3001\u4f9b\u5e94\u94fe\u3001\u8de8\u5883\u7269\u6d41\u3001\u7269\u6d41\u79d1\u6280\u3001\u7535\u5b50\u9762\u5355\u7b49\u884c\u4e1a\u3002<\/p>\n\n\n\n<p>\u77e5\u60c5\u4eba\u58eb\u900f\u9732\uff0c\u5b57\u8282\u7684\u7269\u6d41\u4e1a\u52a1\u5bf9\u6807\u7684\u6b63\u662f\u884c\u4e1a\u5934\u90e8\u73a9\u5bb6\u2014\u2014\u83dc\u9e1f\u3002<\/p>\n\n\n\n<p>\u9664\u4e86\u5e03\u5c40\u652f\u4ed8\u3001\u7269\u6d41\uff0c\u5b57\u8282\u4e5f\u5f00\u59cb\u56f4\u7ed5\u7535\u5546\u4ea7\u4e1a\u8fdb\u884c\u65b0\u6d88\u8d39\u7c7b\u7684\u6295\u8d44\u3002\u5728\u65b0\u6d88\u8d39\u9886\u57df\uff0c\u5b57\u8282\u4e3b\u8981\u5b9e\u65bd\u4e24\u6b65\u8d70\u6218\u7565\uff0c\u4e00\u8fb9\u63a8\u51fa\u81ea\u8425\u54c1\u724c\uff0c\u4e00\u8fb9\u8fdb\u884c\u5bf9\u5916\u6295\u8d44\u3002<\/p>\n\n\n\n<p>\u81ea 2021 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