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2\u3001\u8ba9\u94b1\u82b1\u5f97\u66f4\u806a\u660e\u3002<\/strong>\u8fd9\u5f88\u5927\u7a0b\u5ea6\u4e0a\u53d6\u51b3\u4e8e\u4f01\u4e1a\u8425\u9500\u7b56\u7565\u548c\u76ee\u6807\u754c\u5b9a\uff0c\u4ee5\u53ca\u662f\u5426\u80fd\u591f\u5229\u7528\u597d\u79d1\u6280\u548c\u6570\u636e\u8d44\u6e90\u53bb\u9a71\u52a8\u8425\u9500\u3001\u9500\u552e\u3002<\/p>\n\n\n\n

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\u7136\u540e\u662f\uff0c\u8be5\u5982\u4f55\u8ba9Martech\u987a\u5229\u5f00\u5c55\uff1f\u5c31\u4ece\u8ba4\u77e5\u3001\u7ec4\u7ec7\u6587\u5316\u3001\u534f\u540c<\/strong>\u5165\u624b\uff1a<\/p>\n\n\n\n

1\u3001Martech\u987a\u5229\u5f00\u5c55\u7684\u57fa\u77f3 – \u8ba4\u77e5<\/strong><\/p>\n\n\n\n

\u8ba4\u77e5\u662f\u57fa\u77f3\u3002\u4f01\u4e1a\u521b\u59cb\u4eba\u548cCEO\u3001\u8463\u4e8b\u957f\u662f\u4f01\u4e1a\u5b9e\u65bd\u8425\u9500\u6570\u5b57\u5316\u6218\u7565\u7684\u7b2c\u4e00\u8d23\u4efb\u4eba\uff0cCMO\u626e\u6f14\u7684\u662f\u4e00\u4e2a\u91cd\u8981\u7684\u8f85\u4f50\u89d2\u8272\uff0c\u8fd9\u662f\u6211\u4eec\u575a\u5b9a\u7684\u8ba4\u77e5\u3002<\/p>\n\n\n\n

\u5f88\u591a\u60c5\u51b5\u4e0b\uff0cCMO\u7684\u5de5\u4f5c\u5c31\u662f\u4e3a\u4e86\u8ddf\u8001\u677f\u4ea4\u5dee\uff0c\u6577\u884d\u4e86\u4e8b\u3002\u8fd9\u662f\u4e0d\u8d1f\u8d23\u4efb\u7684\u884c\u4e3a\u3002\u9996\u5148\uff0c\u6211\u8ba4\u4e3a\u4e00\u4e2aCMO\uff0c\u5305\u62ec\u4e00\u4e2a\u5408\u683c\u7684CXO\uff0c\u626e\u6f14\u7684\u662f\u4e00\u4e2a\u201c\u5cb8\u8fb9\u7684\u5ca9\u77f3\u201d\u7684\u89d2\u8272\uff0c\u5373\u53d1\u6325\u91cd\u8981\u7684\u8f85\u4f50\u4f5c\u7528\uff0c\u800c\u4f01\u4e1a\u521b\u59cb\u4eba\u548cCEO\u3001\u8463\u4e8b\u957f\u662f\u201c\u5927\u6d6a\u201d\u7684\u89d2\u8272\uff0c\u5373\u53d1\u6325\u4e3b\u5bfc\u4f5c\u7528\u3002<\/p>\n\n\n\n

\u4e00\u65b9\u9762\u8981\u7ed9\u4e88CMO\u4e00\u79cd\u7c7b\u4f3c\u6fc0\u53d1\u5668\u3001\u53d1\u52a8\u673a\u7684\u529b\u91cf\uff0c\u56e0\u4e3a\u5927\u6d6a\u78b0\u5230\u5ca9\u77f3\u7684\u65f6\u5019\u53ef\u4ee5\u6fc0\u53d1\u51fa\u6f02\u4eae\u7684\u6c34\u82b1\uff0cCMO\u8981\u8f85\u52a9\u4f01\u4e1a\u521b\u59cb\u4eba\u548cCEO\u3001\u8463\u4e8b\u957f\u505a\u6b63\u786e\u7684\u51b3\u7b56\u3002\u53e6\u4e00\u65b9\u9762\u8981\u544a\u8bc9CMO\u804c\u52a1\u7684\u8fb9\u754c\u5728\u54ea\u91cc\uff0c\u56e0\u4e3a\u8fd9\u4f1a\u5f71\u54cd\u5230\u6d6a\u7684\u8d70\u5411\u3002<\/p>\n\n\n\n

2\u3001Martech\u987a\u5229\u5f00\u5c55\u7684\u57fa\u77f3 – \u7ec4\u7ec7\u6587\u5316<\/strong><\/p>\n\n\n\n

\u505a\u8425\u9500\u6570\u5b57\u5316\uff0c\u5c31\u8981\u6253\u7834\u8fc7\u53bb\u4f20\u7edf\u7684\u90e8\u95e8\u58c1\u5792\u548c\u6587\u5316\u8fb9\u754c\uff0c\u5728\u4f01\u4e1a\u5185\u90e8\u5f62\u6210\u900f\u660e\u3001\u5171\u4eab\u7684\u6c1b\u56f4\u3002<\/p>\n\n\n\n

\u4e0d\u540c\u4f01\u4e1a\u60f3\u8981\u5851\u9020\u7684\u7ec4\u7ec7\u6587\u5316\u6c1b\u56f4\u5176\u5b9e\u5927\u540c\u5c0f\u5f02\uff0c\u800c\u4e14\u5458\u5de5\u4ece\u8fdb\u5165\u4f01\u4e1a\u7684\u4e00\u5239\u90a3\uff0c\u5927\u6982\u80fd\u611f\u53d7\u5230\u4f01\u4e1a\u7684\u7ec4\u7ec7\u6587\u5316\u3002\u5982\u679c\u4f01\u4e1a\u5411\u5185\u90e8\u5458\u5de5\u4f20\u9012\u8d1f\u80fd\u91cf\uff0c\u5bfc\u81f4\u5185\u90e8\u5458\u5de5\u4e0d\u4fe1\u4efb\u4f01\u4e1a\uff0c\u90a3\u4e48\u6d88\u8d39\u8005\u4e5f\u4e0d\u4f1a\u4e3a\u4ea7\u54c1\u4e70\u5355\u3002<\/p>\n\n\n\n

\u63d0\u4e00\u4e2a\u771f\u5b9e\u7684\u6848\u4f8b\uff1a\u6211\u78b0\u5230\u8fc7\u4e00\u5bb6\u98df\u54c1\u52a0\u5de5\u4f01\u4e1a\uff0c\u5185\u90e8\u5458\u5de5\u5c45\u7136\u4e0d\u5403\u81ea\u5bb6\u4f01\u4e1a\u751f\u4ea7\u7684\u98df\u54c1\uff0c\u8fd9\u79cd\u60c5\u51b5\u4e0b\u8fd9\u5bb6\u4f01\u4e1a\u8981\u600e\u4e48\u53bb\u83b7\u5f97\u6d88\u8d39\u8005\u8ba4\u540c\uff1f<\/p>\n\n\n\n

\u5728\u8fc7\u53bb\u4e92\u8054\u7f51\u4e0d\u53d1\u8fbe\u7684\u60c5\u51b5\u4e0b\uff0c\u8fd9\u5bb6\u4f01\u4e1a\u53ef\u4ee5\u901a\u8fc7\u6362\u6d88\u8d39\u5e02\u573a\u7ee7\u7eed\u6b3a\u9a97\u6d88\u8d39\u8005\u3002\u4f46\u5982\u4eca\u4e92\u8054\u7f51\u53d1\u5c55\u8fc5\u901f\uff0c\u8d1f\u9762\u4fe1\u606f\u7684\u5feb\u901f\u4f20\u64ad\u4f1a\u8ba9\u8fd9\u5bb6\u4f01\u4e1a\u5f7b\u5e95\u5012\u95ed\u3002<\/p>\n\n\n\n

\u6240\u4ee5\u6211\u8ba4\u4e3a\uff0c\u6446\u6b63\u4f01\u4e1a\u7684\u4ef7\u503c\u548c\u4f4d\u7f6e\uff0c\u7528\u5fc3\u5730\u4e3a\u6d88\u8d39\u8005\u7740\u60f3\uff0c\u8fd9\u662f\u4f01\u4e1a\u8981\u5851\u9020\u7684\u4e00\u4e2a\u57fa\u672c\u6587\u5316\u6c1b\u56f4\u3002<\/p>\n\n\n\n

\u800c\u4e14\uff0c\u4f01\u4e1a\u4fee\u6b63\u9519\u8bef\u7684\u6001\u5ea6\u548c\u80fd\u529b\u4e5f\u662f\u5f88\u91cd\u8981\u7684\u3002\u806a\u660e\u7684\u4f01\u4e1a\u4e0d\u4fe1\u5949\u201c\u5b8c\u7f8e\u4e3b\u4e49\u201d\uff0c\u800c\u662f\u5728\u72af\u9519\u4e4b\u540e\u77e5\u9053\u600e\u4e48\u4fee\u6539\u9519\u8bef\u5e76\u4ed8\u8bf8\u884c\u52a8\u3002<\/p>\n\n\n\n

3<\/strong>\u3001Mart<\/strong>ech\u987a\u5229\u5f00\u5c55\u7684\u57fa\u77f3 – \u534f\u540c<\/strong><\/p>\n\n\n\n

\u5b9e\u73b0\u4f01\u4e1aMarTech\u751f\u6001\u7684\u534f\u540c\uff0c\u53ef\u4ee5\u4e3a\u4f01\u4e1a\u521b\u9020\u4ef7\u503c\uff0c\u62d3\u5c55\u4e2a\u4eba\u80fd\u529b\u3002<\/p>\n\n\n\n

\u5728\u4f20\u7edf\u7684\u4f01\u4e1a\u7ec4\u7ec7\u7ed3\u6784\u4e0b\uff0c\u90e8\u95e8\u4e4b\u95f4\u7684\u8fb9\u754c\u4e25\u660e\uff0c\u9694\u9602\u7a81\u663e\uff0c\u4e0a\u4e0b\u6e38\u96be\u4ee5\u76f8\u4e92\u914d\u5408\u5b8c\u6210\u76ee\u6807\uff0c\u5bb9\u6613\u51fa\u73b0\u4fe1\u606f\u4e0d\u5bf9\u79f0\u3001\u4e92\u76f8\u63a8\u8bff\u8d23\u4efb\u7684\u95ee\u9898\uff0c\u8fd9\u4e0d\u5229\u4e8e\u4f01\u4e1a\u4ea7\u54c1\u7684\u9500\u552e\uff0c\u751a\u81f3\u4f1a\u5a01\u80c1\u5230\u54c1\u724c\u7684\u53d1\u5c55\u3002\u4f5c\u4e3a\u4e00\u4e2a\u8d1f\u8d23\u4efb\u7684CXO\uff0c\u5e94\u8be5\u7ad9\u5728\u66f4\u9ad8\u7684\u5c42\u9762\u601d\u8003\u8fd9\u4e2a\u95ee\u9898\u3002<\/p>\n\n\n\n

\u6709\u4e00\u53e5\u8bdd\u53eb\u505a\u201c\u5e72\u6389\u6628\u5929\u7684\u81ea\u5df1\u201d\uff0c\u8981\u662f\u7ecf\u5e38\u628a\u81ea\u5df1\u4ee5\u524d\u4f18\u79c0\u7684\u4e1a\u7ee9\u6302\u5728\u5634\u8fb9\uff0c\u6c89\u8ff7\u5728\u8fc7\u5f80\u7684\u6210\u5c31\u91cc\u4e0d\u51fa\u6765\uff0c\u90a3\u4e48\u5927\u6982\u7387\u8868\u793a\u4f60\u6b63\u5728\u8d70\u4e0b\u5761\u8def\u3002<\/p>\n\n\n\n

\u5982\u4f55\u5e72\u6389\u6628\u5929\u7684\u81ea\u5df1\uff1f\u91cd\u70b9\u601d\u8003\u5982\u4f55\u6210\u5c31\u4ed6\u4eba\u3001\u6210\u5c31\u4f01\u4e1a\u3001\u6210\u5c31\u793e\u4f1a\u3002\u5728\u5b9e\u73b0\u4f01\u4e1a\u5185\u5916\u90e8\u534f\u540c\u8fd9\u4ef6\u4e8b\u4e0a\uff0c\u79ef\u6781\u7edf\u7b79\u5185\u5916\u90e8\uff0c\u6253\u901a\u4e0a\u4e0b\u6e38\uff0c\u5efa\u597dMartech\u987a\u5229\u5f00\u5c55\u7684\u57fa\u77f3\u3002<\/p>\n\n\n\n

\u63a5\u4e0b\u6765\u662f\u6211\u5bf9\u8425\u9500\u5c42\u6b21\u7684\u51e0\u4e2a\u770b\u6cd5\u3002<\/p>\n\n\n\n

\u7b2c\u4e00\u5c42\uff0c\u52aa\u529b\u7684\u8425\u9500\uff1a\u7b56\u7565\u4e0e\u5de5\u5177\u9009\u62e9\u3002<\/strong><\/p>\n\n\n\n

\u4f01\u4e1a\u5728\u8fdb\u884c\u8425\u9500\u6570\u5b57\u5316\u8f6c\u578b\u7684\u65f6\u5019\u5728\u8425\u9500\u5de5\u5177\u4e0a\u4f1a\u6709\u5f88\u591a\u9009\u62e9\uff0c\u5e76\u4e14\u5e02\u573a\u4e0a\u7684\u5404\u7c7b\u6280\u672f\u516c\u53f8\u3001\u57f9\u8bad\u516c\u53f8\u4f1a\u4ece\u4ed6\u4eec\u7684\u89c6\u89d2\u51fa\u53d1\u5f71\u54cd\u4f01\u4e1a\u7b56\u7565\u7684\u5236\u5b9a\u3002\u6211\u8ba4\u4e3a\uff0c\u771f\u6b63\u8d1f\u8d23\u7684\u4f01\u4e1a\u8981\u9760\u81ea\u5df1\u7684\u52aa\u529b\u5728\u5185\u90e8\u5efa\u7acb\u8425\u9500\u548c\u8fd0\u8425\u7684\u4f53\u7cfb\uff0c\u800c\u4e0d\u662f\u5355\u5355\u9760\u6280\u672f\u516c\u53f8\u548c\u57f9\u8bad\u516c\u53f8\u6765\u5b8c\u6210\u3002<\/p>\n\n\n\n

\u5728\u7b56\u7565\u5236\u5b9a\u4e0a\uff0cCXO\u4eec\u6c38\u8fdc\u4e0d\u80fd\u61d2\u60f0\u3002\u4e0d\u8981\u628a\u81ea\u5df1\u7684\u65f6\u95f4\u8fc7\u591a\u5730\u82b1\u8d39\u5728\u5177\u4f53\u7684\u6267\u884c\u5c42\u9762\u4e0a\u3002\u4f5c\u4e3aCXO\uff0c\u5fc5\u987b\u7ad9\u5728\u4f01\u4e1a\u9ad8\u5c42\u7684\u89d2\u5ea6\uff0c\u601d\u8003\u7b56\u7565\u7684\u9009\u62e9\u3002<\/p>\n\n\n\n

\u5728\u5de5\u5177\u9009\u62e9\u4e0a\uff0c\u4ece\u7532\u65b9\u4f01\u4e1a\u89d2\u5ea6\u6765\u8bf4\uff0c\u4e0e\u6280\u672f\u516c\u53f8\u7684\u5408\u4f5c\u662f\u53ef\u4ee5\u968f\u65f6\u5f00\u59cb\u3001\u968f\u65f6\u7ed3\u675f\u7684\uff1b\u4ece\u4e59\u65b9\u6280\u672f\u516c\u53f8\u89d2\u5ea6\u6765\u8bf4\uff0c\u8981\u91cd\u70b9\u601d\u8003\u5982\u4f55\u8ddf\u4e0a\u4f01\u4e1a\u7684\u53d1\u5c55\u8f68\u8ff9\uff0c\u7075\u6d3b\u8c03\u6574\u4e1a\u52a1\uff0c\u6210\u4e3a\u4f01\u4e1a\u957f\u671f\u7684\u6218\u7565\u5408\u4f5c\u4f19\u4f34\u3002<\/p>\n\n\n\n

\u7b2c\u4e8c\u5c42\uff0c\u806a\u660e\u7684\u8425\u9500\uff1a\u4f53\u7cfb+\u8fed\u4ee3\u81ea\u5df1\u7684\u6a21\u578b\u3002<\/strong><\/p>\n\n\n\n

\u6709\u4e86\u5de5\u5177\u7684\u652f\u6301\uff0c\u600e\u4e48\u6837\u53bb\u505a\u66f4\u806a\u660e\u7684\u8425\u9500\uff1f\u5176\u5b9e\u5e02\u573a\u4e0a\u6709\u8bb8\u591a\u4f01\u4e1a\u8425\u9500\u6210\u529f\u7684\u6848\u4f8b\u4f9b\u6211\u4eec\u53c2\u8003\uff0c\u8425\u9500\u4f53\u7cfb\u7684\u5efa\u7acb\u6709\u8bb8\u591a\u516c\u5f0f\u53ef\u4ee5\u501f\u9274\uff0c\u4e5f\u6709\u8bb8\u591a\u6a21\u578b\u53ef\u4ee5\u5957\u7528\u3002<\/p>\n\n\n\n

\u4f46\u4f01\u4e1a\u4e0d\u80fd\u968f\u4fbf\u5c06\u4e00\u4e2a\u516c\u5f0f\u3001\u6a21\u578b\u5957\u5728\u81ea\u5df1\u8eab\u4e0a\uff0c\u56e0\u4e3a\u516c\u5f0f\u7684\u4f7f\u7528\u5e26\u6709\u8bb8\u591a\u524d\u63d0\u7684\u5047\u8bbe<\/strong>\uff0c\u5305\u62ec\u5bf9\u4e1a\u52a1\u6a21\u5f0f\u7684\u5047\u8bbe\u3001\u5bf9\u4eba\u7fa4\u7684\u5047\u8bbe\u3001\u5bf9\u5927\u793e\u4f1a\u73af\u5883\u7684\u5047\u8bbe\u7b49\u7b49\u3002MarTech\u4f53\u7cfb\u7684\u5efa\u7acb\u662f\u52a8\u6001\u7684\u3002\u4f01\u4e1a\u5fc5\u987b\u6839\u636e\u81ea\u8eab\u60c5\u51b5\u4e0d\u65ad\u5730\u8fed\u4ee3\u6a21\u578b\u548c\u516c\u5f0f\uff0c\u505a\u806a\u660e\u7684\u8425\u9500\u3002<\/p>\n\n\n\n

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