{"id":46225,"date":"2021-08-18T20:45:49","date_gmt":"2021-08-18T12:45:49","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=46225"},"modified":"2021-08-18T20:45:57","modified_gmt":"2021-08-18T12:45:57","slug":"%e7%bd%91%e6%98%93%e4%bc%a0%e5%aa%92%e6%95%b0%e6%8d%ae%e6%8c%87%e6%a0%87%e4%bd%93%e7%b3%bb%e5%bb%ba%e8%ae%be%e5%ae%9e%e8%b7%b5","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/quan\/46225.html","title":{"rendered":"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>\u4ec0\u4e48\u662f\u6307\u6807\u4f53\u7cfb\uff1f<\/strong><\/h2>\n\n\n\n<p>\u767e\u5ea6\u767e\u79d1\u7684\u5b9a\u4e49\uff1a\u6307\u6807\u4f53\u7cfb\u662f\u6307\u7531\u82e5\u5e72\u4e2a\u53cd\u6620\u793e\u4f1a\u7ecf\u6d4e\u73b0\u8c61\u603b\u4f53\u6570\u91cf\u7279\u5f81\u7684\u76f8\u5bf9\u72ec\u7acb\u53c8\u76f8\u4e92\u8054\u7cfb\u7684\u7edf\u8ba1\u6307\u6807\u6240\u7ec4\u6210\u7684\u6709\u673a\u6574\u4f53\u3002<\/p>\n\n\n\n<p>\u901a\u4fd7\u8bb2\uff0c\u6307\u6807\u4f53\u7cfb\u662f\u5c06\u96f6\u6563\u5355\u70b9\u7684\u5177\u6709\u76f8\u4e92\u8054\u7cfb\u7684\u6307\u6807\uff0c\u7cfb\u7edf\u5316\u7684\u7ec4\u7ec7\u8d77\u6765\uff0c\u901a\u8fc7\u5355\u70b9\u770b\u5168\u5c40\uff0c\u901a\u8fc7\u5168\u5c40\u89e3\u51b3\u5355\u70b9\u7684\u95ee\u9898\u3002\u5b8c\u6574\u7684\u6307\u6807\u4f53\u7cfb\u662f\u7531\u6307\u6807\u548c\u7ef4\u5ea6\u7ec4\u6210\u7684\u3002<\/p>\n\n\n\n<p><strong>\u6307\u6807<\/strong><\/p>\n\n\n\n<p>\u6307\u5c06\u4e1a\u52a1\u5355\u5143\u7ec6\u5206\u540e\u91cf\u5316\u7684\u5ea6\u91cf\u503c\uff0c\u5b83\u4f7f\u5f97\u4e1a\u52a1\u76ee\u6807\u53ef\u63cf\u8ff0\u3001\u53ef\u5ea6\u91cf\u3001\u53ef\u62c6\u89e3\uff0c\u5b83\u662f\u4e1a\u52a1\u548c\u6570\u636e\u7684\u7ed3\u5408\uff0c\u662f\u7edf\u8ba1\u7684\u57fa\u7840\uff0c\u4e5f\u662f\u91cf\u5316\u6548\u679c\u7684\u91cd\u8981\u4f9d\u636e\uff0c\u4e00\u822c\u901a\u8fc7\u5bf9\u67d0\u4e2a\u5b57\u6bb5\u7684\u67d0\u79cd\u8ba1\u7b97\u5f97\u5230\uff08\u6bd4\u5982\u6c42\u548c\u3001\u5747\u503c\u7b49\uff09\u3002<\/p>\n\n\n\n<p><strong>\u7ef4\u5ea6<\/strong><\/p>\n\n\n\n<p>\u5176\u5b9e\u662f\u6307\u628a\u6307\u6807\u6309\u4ec0\u4e48\u89d2\u5ea6\u62c6\u5206\u6765\u770b\uff0c\u8fd9\u4e2a\u89d2\u5ea6\u7528\u7684\u5b57\u6bb5\u5c31\u662f\u7ef4\u5ea6\uff08\u6bd4\u5982\u6309\u7167\u5e73\u53f0\uff0c\u5185\u5bb9\u7c7b\u578b\uff0c\u6027\u522b\u7b49\uff09\uff0c\u7ef4\u5ea6\u53ef\u4ee5\u7406\u89e3\u4e3a\u6211\u4eec\u770b\u95ee\u9898\u7684\u89d2\u5ea6\u3002<\/p>\n\n\n\n<p><strong>\u4e00\u4e2a\u597d\u7684\u6307\u6807\u4f53\u7cfb<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u80fd\u51c6\u786e\u5feb\u901f\u7684\u4e0b\u7ed3\u8bba\uff0c\u80fd\u5b9a\u4e49\u4e1a\u52a1\u8fd0\u4f5c\u597d\u574f\u7684\u7ed3\u8bba\uff1b<\/li><li>\u80fd\u6ee1\u8db3\u591a\u6570\u573a\u666f\u7684\u5f52\u56e0\uff0c\u5373\u4f7f\u51fa\u73b0\u5f02\u52a8\uff0c\u4e5f\u80fd\u5feb\u901f\u5b9a\u4f4d\u539f\u56e0\u3002<\/li><\/ul>\n\n\n\n<p><strong>2<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e3a\u4ec0\u4e48\u5efa\u8bbe\u6307\u6807\u4f53\u7cfb\uff1f<\/strong><\/h2>\n\n\n\n<p>\u73b0\u9636\u6bb5\u4e92\u8054\u7f51\u53d1\u5c55\u5df2\u7ecf\u8fdb\u5165\u7cbe\u7ec6\u5316\u8fd0\u8425\u65f6\u4ee3\uff0c\u7cbe\u7ec6\u5316\u8fd0\u8425\u5219\u8981\u6c42\u4ea7\u54c1\u80fd\u62e5\u6709\u5b8c\u6574\u3001\u51c6\u786e\u4e14\u6709\u6548\u7684\u6570\u636e\u3002\u56e0\u6b64\u4e3a\u81ea\u5df1\u7684\u4ea7\u54c1\u642d\u5efa\u4e00\u5957\u6570\u636e\u6307\u6807\u4f53\u7cfb\uff0c\u5bf9\u4e8e\u4fc3\u8fdb\u4ea7\u54c1\u548c\u4e1a\u52a1\u589e\u957f\u662f\u81f3\u5173\u91cd\u8981\u7684\u3002<\/p>\n\n\n\n<p>\u6307\u6807\u80fd\u591f\u91cf\u5316\u7684\u8861\u91cf\u4e1a\u52a1\u7684\u597d\u574f\uff0c\u8bc4\u4ef7\u4e1a\u52a1\u5f53\u524d\u60c5\u51b5\uff0c\u4e3a\u4e1a\u52a1\u7684\u53d1\u5c55\u63d0\u4f9b\u6709\u6548\u7684\u6307\u5f15\uff0c\u540c\u65f6\u80fd\u4f7f\u56e2\u961f\u6210\u5458\u5efa\u7acb\u5171\u540c\u7684\u76ee\u6807\u5e76\u4e3a\u4e4b\u52aa\u529b\u3002<\/p>\n\n\n\n<p><strong>3<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u5982\u4f55\u642d\u5efa\u6307\u6807\u4f53\u7cfb\uff1f<\/strong><\/h2>\n\n\n\n<p><strong>3.1 <span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/OMTM\" target=\"_blank\" title=\"\u5317\u6781\u661f\u6307\u6807\">\u5317\u6781\u661f\u6307\u6807<\/a><\/span>\u6cd5<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.growthhk.cn\/\" data-type=\"URL\" data-id=\"https:\/\/www.growthhk.cn\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u5317\u6781\u661f\u6307\u6807<\/a>\u4e5f\u53eb\u552f\u4e00\u5173\u952e\u6307\u6807(OMTM\uff0cOne metric that matters)\uff0c\u4ea7\u54c1\u73b0\u9636\u6bb5\u6700\u5173\u952e\u7684\u6307\u6807\u3002\u5176\u5b9e\u7b80\u5355\u8bf4\u6765\u5c31\u662f\u516c\u53f8\u5236\u5b9a\u7684\u53d1\u5c55\u76ee\u6807\uff0c\u4e0d\u540c\u9636\u6bb5\u4f1a\u6709\u4e0d\u540c\u7684\u76ee\u6807\u3002\u4e3a\u4ec0\u4e48\u53eb\u201c\u5317\u6781\u661f\u201d\u6307\u6807\uff0c\u5176\u5b9e\u5927\u6982\u7684\u5bd3\u610f\u5c31\u662f\u8981\u50cf\u5317\u6781\u661f\u4e00\u6837\u6307\u5f15\u516c\u53f8\u524d\u8fdb\u7684\u65b9\u5411\uff0c\u76ee\u6807\u5236\u5b9a\u6700\u597d\u662f\u80fd\u7b26\u5408SMART\u539f\u5219\u3002<\/p>\n\n\n\n<p><strong>3.2 OSM\u6a21\u578b<\/strong><\/p>\n\n\n\n<p>OSM\u6a21\u578b\u662f\u4e09\u4e2a\u8bcd\u7f29\u5199\uff1a\u76ee\u6807(Objective)\u3001\u7b56\u7565(Strategy)\u3001\u5ea6\u91cf(Measurement)\u3002<\/p>\n\n\n\n<p>\u5b83\u662f\u4e00\u5957\u4e1a\u52a1\u5206\u6790\u6846\u67b6\uff0c\u5e76\u975e\u7b97\u6cd5\u6a21\u578b\uff0c\u9002\u7528\u4e8e\u76ee\u6807\u5df2\u7ecf\u6e05\u6670\u3001\u884c\u52a8\u65b9\u5411\u5df2\u7ecf\u660e\u786e\u7684\u60c5\u51b5\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/e5a3e1023bef49eeb18f7459e987c2ce.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\u4ee5\u7f51\u6613\u65b0\u95fb\u4e1a\u52a1\u4e3a\u4f8b\uff1a<\/p>\n\n\n\n<p><strong>O\uff1a<\/strong>\u7ed3\u5408\u5317\u6781\u661f\u6307\u6807\u6cd5\uff0c\u9996\u5148\u786e\u5b9a\u516c\u53f8\u7ea7\u7684\u76ee\u6807\uff0cDAU\u589e\u957f\u3002\u63a5\u4e0b\u6765\u8fd0\u884cOSM\u6a21\u578b\u53ef\u4ee5\u628a\u5b8f\u5927\u7684\u76ee\u6807\u62c6\u89e3\uff0c\u5bf9\u5e94\u5230\u90e8\u95e8\u5185\u5404\u4e2a\u5c0f\u7ec4\u5177\u4f53\u7684\u3001\u53ef\u843d\u5730\u3001\u53ef\u5ea6\u91cf\u7684\u884c\u4e3a\u4e0a\uff0c\u4ece\u4fdd\u8bc1\u6267\u884c\u8ba1\u5212\u6ca1\u6709\u504f\u79bb\u5927\u65b9\u5411\u3002<\/p>\n\n\n\n<p><strong>S\uff1a<\/strong>DAU\u589e\u957f\uff0c\u53ef\u4ee5\u505a\u54ea\u4e9b\u7b56\u7565\u5462\uff1f<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u63d0\u9ad8\u65b0\u7528\u6237\u89c4\u6a21<\/li><li>\u63d0\u9ad8\u7559\u5b58\u7528\u6237\u89c4\u6a21<\/li><li>\u63d0\u9ad8\u56de\u6d41\u7528\u6237\u89c4\u6a21<\/li><\/ul>\n\n\n\n<p><strong>M\uff1a<\/strong>\u7528\u4ec0\u4e48\u6765\u8bc4\u4ef7\u7b56\u7565\u662f\u5426\u8fbe\u6210\uff1f<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u65b0\u7528\u6237\u6570<\/li><li>\u7559\u5b58\u7528\u6237\u6570<\/li><li>\u56de\u6d41\u7528\u6237\u6570<\/li><\/ul>\n\n\n\n<p>\u8fd9\u53ea\u662f\u505a\u4e86\u7b2c\u4e00\u7ea7\u62c6\u89e3\uff0c\u6211\u4eec\u8fd8\u53ef\u4ee5\u628a\u8bc4\u4ef7\u7684\u5ea6\u91cf\u518d\u505a\u6210\u76ee\u6807\uff0c\u7ee7\u7eed\u62c6\u89e3\u3002<\/p>\n\n\n\n<p><strong>O\uff1a<\/strong>\u65b0\u589e\u7528\u6237\u6570<\/p>\n\n\n\n<p><strong>S\uff1a<\/strong>\u65b0\u7528\u6237\u6570\u589e\u957f\uff0c\u53ef\u4ee5\u505a\u54ea\u4e9b\u7b56\u7565\uff1f\u6bd4\u5982\u7ad9\u5916\u6e20\u9053\u5f15\u6d41\u3001\u8001\u7528\u6237\u62c9\u65b0\u7b49<\/p>\n\n\n\n<p><strong>M\uff1a<\/strong>\u8bc4\u4ef7\u6307\u6807\u662f\u6e20\u9053\u65b0\u589e\u7528\u6237\u6570\u3001\u8001\u7528\u6237\u62c9\u65b0\u4eba\u6570\u3002<\/p>\n\n\n\n<p>\u901a\u8fc7\u4e00\u7ea7\u4e00\u7ea7\u7684\u62c6\u89e3\uff0c\u8fd9\u6837\u5c31\u5f62\u6210\u4e86\u6307\u6807\u4f53\u7cfb\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/1693570d5a384563b2404880606306ab.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p><strong>3.3 AARRR\u6a21\u578b<\/strong><\/p>\n\n\n\n<p>\u9ea6\u514b\u5362\u5c14\u5c06\u521b\u4e1a\u516c\u53f8\u6700\u9700\u8981\u5173\u6ce8\u7684\u6307\u6807\u5206\u4e3a\u4e94\u5927\u7c7b\uff1a\u83b7\u53d6\u7528\u6237\uff08Acquisition\uff09\u3001\u63d0\u9ad8\u6d3b\u8dc3\uff08Activation\uff09\u3001\u63d0\u9ad8\u7559\u5b58\u7387\uff08Retention\uff09\u3001\u83b7\u53d6\u8425\u6536\uff08Revenue\uff09\u548c\u81ea\u4f20\u64ad\uff08Referral\uff09\uff0c\u7b80\u79f0<a href=\"https:\/\/www.growthhk.cn\/aarrr\" data-type=\"URL\" data-id=\"https:\/\/www.growthhk.cn\/aarrr\" target=\"_blank\" rel=\"noreferrer noopener\">AARRR<\/a>\u3002\u6bcf\u4e2a\u73af\u8282\u90fd\u6709\u8fd9\u4e2a\u73af\u8282\u5e94\u8be5\u5173\u6ce8\u7684\u6307\u6807\uff0c\u8fd9\u4e9b\u73af\u8282\u5e76\u4e0d\u4e00\u5b9a\u9075\u5faa\u4e25\u683c\u7684\u5148\u540e\u987a\u5e8f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/e462892bb167471eac18111f187e8e89.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\u4ee5\u65b0\u95fb\u4e1a\u52a1\u4e3a\u4f8b\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/905a854a92c04b98969f699130657611.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\u5728\u5b9e\u9645\u8fd0\u7528\u4e2d\uff0c\u4f1a\u591a\u79cd\u6a21\u578b\u76f8\u7ed3\u5408\uff0c\u6bd5\u7adf\u9002\u5408\u7684\u624d\u662f\u6700\u597d\u7684\u3002<\/p>\n\n\n\n<p><strong>4<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u7f51\u6613\u4f20\u5a92\u6570\u4ed3\u4f53\u7cfb\u67b6\u6784<\/strong><\/h2>\n\n\n\n<p>\u7f51\u6613\u4f20\u5a92\u5927\u6570\u636e\u5efa\u8bbe\u65b9\u6cd5\u8bba\uff1a\u4ece\u4e1a\u52a1\u67b6\u6784\u8bbe\u8ba1\u5230\u6a21\u578b\u8bbe\u8ba1\uff0c\u4ece\u6570\u636e\u7814\u53d1\u5230\u6570\u636e\u670d\u52a1\uff0c\u505a\u5230\u6570\u636e\u53ef\u7ba1\u7406\u3001\u53ef\u8ffd\u6eaf\u3001\u53ef\u89c4\u907f\u91cd\u590d\u5efa\u8bbe\u3002\u676d\u7814\u628a\u8fd9\u5957\u65b9\u6cd5\u8bba\u6c89\u6dc0\u4e3a\u4ea7\u54c1\uff0c\u7f51\u6613\u6709\u6570\u5927\u6570\u636e\u5e73\u53f0\uff08\u6a21\u578b\u8bbe\u8ba1\u4e2d\u5fc3\u3001\u6307\u6807\u7cfb\u7edf\u3001\u6570\u636e\u5730\u56fe\u3001\u79bb\u7ebf\u5f00\u53d1\u3001\u81ea\u52a9\u5206\u6790\u3001\u8d28\u91cf\u7ba1\u7406\u3001\u8d44\u4ea7\u7ba1\u7406\u7b49\uff09\uff0c\u65b9\u4fbf\u5404\u89d2\u8272\u7684\u540c\u4e8b\u4f7f\u7528\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/5144bcc90b1547dc962788627746f137.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p><strong>4.1 \u4e1a\u52a1\u7ebf<\/strong><\/p>\n\n\n\n<p>\u4f20\u5a92\u4e1a\u52a1\u7ebf\u5305\u62ec\u65b0\u95fb\u3001\u516c\u5f00\u8bfe\u3001\u7ea2\u5f69\u7b49\u3002\u65b0\u95fb\u4e3b\u9898\u57df\u5982\u4e0b\u56fe\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/afc741988cdf42c38e964cde5d41ade2.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p><strong>4.2 \u89c4\u8303\u5b9a\u4e49<\/strong><\/p>\n\n\n\n<p><strong>\u6982\u5ff5\uff1a<\/strong>\u4ee5\u7ef4\u5ea6\u5efa\u6a21\u4f5c\u4e3a\u7406\u8bba\u57fa\u7840\uff0c\u6784\u5efa\u603b\u7ebf\u77e9\u9635\uff0c\u5b9a\u4e49\u4e1a\u52a1\u57df\u3001\u6570\u636e\u57df\u3001\u4e1a\u52a1\u8fc7\u7a0b\u3001\u5ea6\u91cf\/\u539f\u5b50\u6307\u6807\u3001\u7ef4\u5ea6\u3001\u7ef4\u5ea6\u5c5e\u6027\u3001\u4fee\u9970\u8bcd\u3001\u4fee\u9970\u7c7b\u578b\u3001\u65f6\u95f4\u5468\u671f\u3001\u6d3e\u751f\u6307\u6807\u7b49\u3002<\/p>\n\n\n\n<p><strong>\u4e1a\u52a1\u57df\uff1a<\/strong>\u6bd4\u6570\u636e\u57df\u66f4\u9ad8\u7ef4\u5ea6\u7684\u4e1a\u52a1\u5212\u5206\u65b9\u6cd5\uff0c\u9002\u7528\u4e8e\u7279\u522b\u5e9e\u5927\u7684\u4e1a\u52a1\u7cfb\u7edf\uff0c\u4e14\u4e1a\u52a1\u677f\u5757\u4e4b\u95f4\u7684\u6307\u6807\u6216\u4e1a\u52a1\u91cd\u53e0\u6027\u8f83\u5c0f\u3002\u4f8b\u5982\u4f20\u5a92\u4e1a\u52a1\u53ef\u4ee5\u5206\u4e3a\u65b0\u95fb\u3001\u516c\u5f00\u8bfe\u3001\u7ea2\u5f69\u7b49\u4e1a\u52a1\u677f\u5757\u3002\u65b0\u95fb\u4e1a\u52a1\u677f\u5757\u5305\u542b\u5185\u5bb9\u3001\u7528\u6237\u3001\u667a\u5b50\u3001PUSH\u3001\u641c\u7d22\u3001\u63a8\u8350\u7b49\u3002<\/p>\n\n\n\n<p><strong>\u4e1a\u52a1\u8fc7\u7a0b\uff1a<\/strong>\u4e1a\u52a1\u8fc7\u7a0b\u53ef\u4ee5\u6982\u62ec\u4e3a\u4e00\u4e2a\u4e2a\u4e0d\u53ef\u62c6\u5206\u7684\u884c\u4e3a\u4e8b\u4ef6\uff0c\u5982\u66dd\u5149\uff0c\u70b9\u51fb\uff0c\u6d4f\u89c8\u7b49\u4e1a\u52a1\u8fc7\u7a0b\/\u4e8b\u4ef6\u3002\u8fd9\u91cc\u7684\u4e8b\u4ef6\u8ddf\u57cb\u70b9\u7684\u4e8b\u4ef6\u7c7b\u4f3c\u3002<\/p>\n\n\n\n<p>\u770b\u5230\u8fd9\u4e00\u7cfb\u5217\u7684\u540d\u8bcd\uff0c\u5f88\u591a\u4eba\u53ef\u80fd\u5c31\u5f00\u59cb\u61f5\u903c\u4e86\uff0c\u4e1a\u52a1\u57df\u5012\u8fd8\u80fd\u7406\u89e3\uff0c\u7b80\u5355\u6765\u8bf4\u5c31\u662f\u5bf9\u4e0d\u540c\u4e1a\u52a1\u7684\u5206\u7c7b\uff1b\u4e1a\u52a1\u8fc7\u7a0b\u4e5f\u5bb9\u6613\u7406\u89e3\uff0c\u76f8\u5f53\u4e8e\u753b\u4e1a\u52a1\u6d41\u7a0b\u56fe\u5457\u3002<\/p>\n\n\n\n<p>\u90a3\u6570\u636e\u57df\u53c8\u662f\u4f55\u65b9\u795e\u5723\uff1f<\/p>\n\n\n\n<p>\u6570\u636e\u57df\uff0c\u662f\u8054\u7cfb\u8f83\u4e3a\u7d27\u5bc6\u7684\u6570\u636e\u4e3b\u9898\u7684\u96c6\u5408\uff0c\u662f\u5bf9\u4e1a\u52a1\u5bf9\u8c61\u9ad8\u5ea6\u6982\u62ec\u7684\u6982\u5ff5\u5c42\u5f52\u7c7b\uff0c\u76ee\u7684\u662f\u4fbf\u4e8e\u6570\u636e\u7ba1\u7406\u4e0e\u5e94\u7528\u3002\u7b80\u800c\u8a00\u4e4b\uff0c\u6570\u636e\u57df\u5c31\u7c7b\u4f3c\u4e8e\u6211\u4eec\u7535\u8111\u684c\u9762\u8981\u5efa\u7acb\u4e0d\u540c\u7684\u6587\u4ef6\u5939\u6765\u5b58\u50a8\u6570\u636e\uff0c\u8fd9\u4e9b\u4e2a\u6587\u4ef6\u5939\u540d\u5c31\u662f\u6570\u636e\u57df\u3002<\/p>\n\n\n\n<p>\u7ef4\u5ea6\u3001\u7ef4\u5ea6\u5c5e\u6027\u3001\u4fee\u9970\u8fd9\u4e9b\u600e\u4e48\u7406\u89e3\uff1f\u6709\u4ec0\u4e48\u7528\u9014\uff1f<\/p>\n\n\n\n<p><strong>\u7ef4\u5ea6\uff1a<\/strong>\u662f\u5ea6\u91cf\u7684\u73af\u5883\uff0c\u7528\u6765\u53cd\u6620\u4e1a\u52a1\u7684\u4e00\u7c7b\u5c5e\u6027\uff0c\u8fd9\u7c7b\u5c5e\u6027\u7684\u96c6\u5408\u6784\u6210\u4e00\u4e2a\u7ef4\u5ea6\uff0c\u53ef\u4ee5\u4ecewho-where-when-what\u5c42\u9762\u6765\u770b\u3002<\/p>\n\n\n\n<p><strong>\u7ef4\u5ea6\u5c5e\u6027\uff1a<\/strong>\u7ef4\u5ea6\u5c5e\u6027\u96b6\u5c5e\u4e8e\u7ef4\u5ea6\uff0c\u76f8\u5f53\u4e8e\u7ef4\u5ea6\u7684\u5177\u4f53\u8bf4\u660e\uff0c\u5982\u7528\u6237\u7ef4\u5ea6\u4e2d\u6027\u522b\u4e3a\u7537\u3001\u5973\u3002<\/p>\n\n\n\n<p><strong>\u4fee\u9970\u8bcd\uff1a<\/strong>\u6307\u9664\u4e86\u7edf\u8ba1\u7ef4\u5ea6\u4ee5\u5916\u6307\u6807\u7684\u4e1a\u52a1\u573a\u666f\u3002<\/p>\n\n\n\n<p><strong>\u4fee\u9970\u7c7b\u578b\uff1a<\/strong>\u5bf9\u4fee\u9970\u8bcd\u7684\u62bd\u8c61\u5212\u5206\u3002<\/p>\n\n\n\n<p><strong>\u6572\u9ed1\u677f\uff01\uff01\uff01<\/strong><\/p>\n\n\n\n<p>\u4fee\u9970\u8bcd\u548c\u7ef4\u5ea6\u53ef\u4ee5\u7406\u89e3\u4e3a\u539f\u5b50\u6307\u6807\u7684\u4e00\u4e9b\u9650\u5b9a\u6761\u4ef6\uff0c\u61c2sql\u7684\u4f1a\u66f4\u597d\u7406\u89e3\u4e00\u4e9b\uff0c\u4e00\u822c\u662f\u5199sql\u65f6\uff0c\u653e\u5728where\u8bed\u53e5\u540e\u8fb9\u7684\u5c31\u662f\u4fee\u9970\u8bcd\uff0c\u653e\u5728group by\u540e\u9762\u7684\u5c31\u662f\u7ef4\u5ea6\u3002<\/p>\n\n\n\n<p><strong>\u6307\u6807\u7c7b\u578b\uff1a<\/strong>\u5305\u542b\u539f\u5b50\u6307\u6807\u3001\u6d3e\u751f\u6307\u6807\u3001\u590d\u5408\u6307\u6807\u3002<\/p>\n\n\n\n<p><strong>\u5ea6\u91cf\/\u539f\u5b50\u6307\u6807\uff1a<\/strong>\u539f\u5b50\u6307\u6807\u548c\u5ea6\u91cf\u542b\u4e49\u76f8\u540c\uff0c\u67d0\u4e00\u4e1a\u52a1\u884c\u4e3a\u4e8b\u4ef6\u4e0b\u7684\u5ea6\u91cf\uff0c\u662f\u4e1a\u52a1\u5b9a\u4e49\u4e2d\u4e0d\u53ef\u62c6\u5206\u7684\u6307\u6807\uff0c\u5982\u63a8\u8350\u91cf\u3001\u641c\u7d22\u6b21\u6570\u3002<\/p>\n\n\n\n<p><strong>\u65f6\u95f4\u5468\u671f\uff1a<\/strong>\u7528\u6765\u660e\u786e\u6570\u636e\u7edf\u8ba1\u7684\u65f6\u95f4\u8303\u56f4\u6216\u662f\u65f6\u95f4\u70b9\uff0c\u5982\u6700\u8fd17\u5929\u3001\u81ea\u7136\u6708\u3001\u622a\u81f3\u5f53\u65e5\u7b49\u3002<\/p>\n\n\n\n<p><strong>\u6d3e\u751f\u6307\u6807<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/90ef16c482c94446a80fb8dce14045bd.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\u6d3e\u751f\u6307\u6807\u5206\u4e3a\u4e8b\u52a1\u578b\u6307\u6807\u3001\u5b58\u91cf\u578b\u6307\u6807<\/p>\n\n\n\n<p>\u4e8b\u52a1\u578b\uff1a\u6307\u6807\u662f\u6307\u5bf9\u4e1a\u52a1\u6d3b\u52a8\u8fdb\u884c\u8861\u91cf\u7684\u6307\u6807\uff0c\u4e00\u822c\u4f1a\u5bf9\u5e94\u4e00\u4e2a\u4e8b\u4ef6\u3002\u4f8b\u5982\u65b0\u589e\u7528\u6237\u6570<\/p>\n\n\n\n<p>\u5b58\u91cf\u578b\uff1a\u6307\u6807\u662f\u6307\u5bf9\u5b9e\u4f53\u5bf9\u8c61\u67d0\u4e9b\u72b6\u6001\u7684\u7edf\u8ba1\uff0c\u4f8b\u5982\u6587\u7ae0\u603b\u6570\u3001\u7528\u6237\u603b\u6570\uff0c\u8fd9\u7c7b\u6307\u6807\u9700\u7ef4\u62a4\u539f\u5b50\u6307\u6807\u53ca\u4fee\u9970\u8bcd\uff0c\u5728\u6b64\u57fa\u7840\u4e0a\u521b\u5efa\u6d3e\u751f\u6307\u6807\uff0c\u5bf9\u5e94\u7684\u65f6\u95f4\u5468\u671f\u4e00\u822c\u4e3a\u201c\u5386\u53f2\u622a\u81f3\u5f53\u524d\u67d0\u65f6\u95f4\u201d\u3002<\/p>\n\n\n\n<p><strong>\u590d\u5408\u6307\u6807\uff1a<\/strong>\u5efa\u7acb\u5728\u539f\u5b50\u6307\u6807\u3001\u6d3e\u751f\u6307\u6807\u4e4b\u4e0a\uff0c\u901a\u8fc7\u4e00\u5b9a\u8fd0\u7b97\u89c4\u5219\u5f62\u6210\u7684\u8ba1\u7b97\u6307\u6807\u96c6\u5408\uff0c\u5982CTR\uff0c\u6b21\u5747\u6d4f\u89c8\u65f6\u957f\u7b49\u3002<\/p>\n\n\n\n<p><strong>4.3 \u6a21\u578b\u8bbe\u8ba1<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/e79193f0387b4a778c36e83ee9756bf0.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\uff081\uff09\u6a21\u578b\u5c42\u6b21<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/fef8b440098b4af8bf796b122042d878.jpg\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\uff082\uff09\u8868\u547d\u540d<\/p>\n\n\n\n<p><strong>ods(odm)\u5c42<\/strong><\/p>\n\n\n\n<p>\u6570\u636e\u8868\u540d\uff1aodm_{\u4e1a\u52a1\u7ebf}_{\u6570\u636e\u6e90}_{\u5e93\u540d}_{\u8868\u540d}_{\u589e\u91cf(incr)\/\u5168\u91cf(full)}_{\u66f4\u65b0\u65f6\u95f4\u9891\u6b21}<\/p>\n\n\n\n<p>\u4f8b\u5b50\uff1a<\/p>\n\n\n\n<p>1\uff09mysql\uff1aodm_{\u4e1a\u52a1\u7ebf}_mysql_{db_name}_{mysql_table_name}_incr_day<\/p>\n\n\n\n<p>2\uff09hbase\uff1aodm_{\u4e1a\u52a1\u7ebf}_hbase_{db_name}_{hbase_table_name}_incr_day<\/p>\n\n\n\n<p>3\uff09kafka\uff1aodm_{\u4e1a\u52a1\u7ebf}_kafka_{cluster_name}_{topic_name}_incr_day<\/p>\n\n\n\n<p>4\uff09redis\uff1aodm_{\u4e1a\u52a1\u7ebf}_redis_{cluster_name}_incr_day<\/p>\n\n\n\n<p>5\uff09kudu\uff1aodm_{\u4e1a\u52a1\u7ebf}_kudu_{db_name}_{kudu_table_name}_incr_day<\/p>\n\n\n\n<p><strong>dwd(edm)\u5c42<\/strong><\/p>\n\n\n\n<p>\u6570\u636e\u8868\u540d\uff1aedm_{\u4e1a\u52a1\u57df}_{\u4e00\u7ea7\u4e3b\u9898}_{\u4e8c\u7ea7\u4e3b\u9898}_{\u4e1a\u52a1\u8fc7\u7a0b\u6982\u8981}_{\u589e\u91cf(incr)\/\u5168\u91cf(full)}_{\u66f4\u65b0\u65f6\u95f4\u9891\u6b21}<\/p>\n\n\n\n<p>\u4f8b\u5b50\uff1a<\/p>\n\n\n\n<p><br>edm_news_content_operation_bros_detail_incr_day\uff1a\u65b0\u95fb\u4e1a\u52a1\uff0c\u5185\u5bb9\u4e3b\u9898\uff0c\u5185\u5bb9\u8fd0\u8425\u6bcf\u65e5\u589e\u91cf\u5165\u6c60\u5185\u5bb9\u5934\u6761\u9605\u8bfb\u8868<\/p>\n\n\n\n<p><strong>dws(gdm)\u5c42<\/strong><\/p>\n\n\n\n<p>\u6570\u636e\u8868\u540d\uff1agdm_{\u4e1a\u52a1\u57df}_{\u4e00\u7ea7\u4e3b\u9898}_{\u4e8c\u7ea7\u4e3b\u9898}_{\u4e1a\u52a1\u8fc7\u7a0b\u6982\u8981}_{\u589e\u91cf(incr)\/\u5168\u91cf(full)}_{\u66f4\u65b0\u65f6\u95f4\u9891\u6b21}<\/p>\n\n\n\n<p><strong>app(adm)\u5c42<\/strong><\/p>\n\n\n\n<p>\u6570\u636e\u8868\u540d\uff1aadm_{\u4e1a\u52a1\u57df}_{\u529f\u80fd\u57df}_{\u7edf\u8ba1\u63cf\u8ff0}_{\u66f4\u65b0\u65f6\u95f4\u9891\u6b21}<\/p>\n\n\n\n<p>\u4f8b\u5b50\uff1a<\/p>\n\n\n\n<p><br>adm_news_zhizi_second_bid_ad_report_day\uff1a\u65b0\u95fb\u4e1a\u52a1\uff0c\u6309\u5929\u589e\u91cf\u7edf\u8ba1\u7684\u667a\u5b50\u4e8c\u671f\u7ade\u4ef7\u5e7f\u544a\u4fa7\u62a5\u8868<\/p>\n\n\n\n<p><strong>dim(ddm)\u5c42<\/strong><\/p>\n\n\n\n<p>\u6570\u636e\u8868\u540d\uff1addm_{\u4e1a\u52a1\u57df}_{\u4e3b\u9898}_{\u5b9e\u4f53}_{\u589e\u91cf(incr)\/\u5168\u91cf(full)}_{\u66f4\u65b0\u65f6\u95f4\u9891\u6b21}<\/p>\n\n\n\n<p>\u4f8b\u5b50\uff1a<\/p>\n\n\n\n<p>ddm_content_doc_full_day\uff1a\u6587\u7ae0\u4fe1\u606f\u5929\u7ea7\u5168\u91cf\u8868<\/p>\n\n\n\n<p><strong>5<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u7f51\u6613\u4f20\u5a92\u6570\u4ed3\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe<\/strong><\/h2>\n\n\n\n<p>\u4e4b\u524d\uff0c\u4e1a\u52a1\u65b9\u7ecf\u5e38\u51fa\u73b0\u4e0d\u540c\u8868\u91cc\u7684\u6307\u6807\u5bf9\u4e0d\u4e0a\u7684\u60c5\u51b5\uff0c\u5f00\u53d1\u67e5\u8be2\u534a\u5929\u53d1\u73b0\uff0c\u4e24\u4e2a\u6307\u6807\u53e3\u5f84\u662f\u4e0d\u4e00\u6837\u7684\uff0c\u4e00\u4e2a\u662f\u6574\u4f53\u7684\u6d4f\u89c8\u91cf\uff0c\u4e00\u4e2a\u662f\u53bb\u6389\u5f02\u5e38\u6570\u636e\u7684\u6d4f\u89c8\u91cf\uff1b\u5206\u6790\u5e08\u7ecf\u5e38\u4f1a\u95ee\uff0c\u8868\u91cc\u7684\u6d4f\u89c8\u65f6\u957f\u662f\u6beb\u79d2\u8fd8\u662f\u79d2\uff1f\u6bcf\u6bcf\u9047\u5230\u8fd9\u79cd\u95ee\u9898\uff0c\u5f00\u53d1\u90fd\u8981\u53bb\u4ee3\u7801\u91cc\u770b\u770b\uff0c\u662f\u9664\u4e861000\u8fd8\u662f\u6ca1\u6709\uff1b\u539f\u6765\u7684\u6307\u6807\u90fd\u662f\u5199\u5230WIKI\u91cc\uff0c\u5f53\u6307\u6807\u53e3\u5f84\u53d1\u751f\u53d8\u5316\u65f6\uff0c\u65e0\u6cd5\u53ca\u65f6\u66f4\u65b0\uff0c\u5c31\u7b97\u66f4\u65b0\u4e86\u4e5f\u65e0\u6cd5\u5728\u8868\u91cc\u4f53\u73b0\u51fa\u6765&#8230;&#8230;<\/p>\n\n\n\n<p>\u81ea\u4ece\u7528\u4e86\u7f51\u6613\u6709\u6570\u5927\u6570\u636e\u5e73\u53f0\u7684\u6307\u6807\u7cfb\u7edf\u548c\u6a21\u578b\u8bbe\u8ba1\u4e2d\u5fc3\uff0c\u8fd9\u4e9b\u60c5\u51b5\u5c11\u591a\u4e86\u3002\u4e0b\u9762\u4ecb\u7ecd\u4e00\u4e0b\u7f51\u6613\u4f20\u5a92\u6570\u4ed3\u5728\u5927\u6570\u636e\u5e73\u53f0\u4e0a\u7684\u5e94\u7528\u3002<\/p>\n\n\n\n<p><strong>5.1 \u51c6\u5907\u5de5\u4f5c<\/strong><\/p>\n\n\n\n<p>\uff081\uff09\u4e3b\u9898\u57df\u914d\u7f6e<\/p>\n\n\n\n<p>\u524d\u9762\u6211\u4eec\u5df2\u7ecf\u6839\u636e\u4e1a\u52a1\u7ebf\u62c6\u5206\u4e86\u4e3b\u9898\u57df\uff0c\u73b0\u5728\u8981\u628a\u4ed6\u914d\u7f6e\u5230\u6a21\u578b\u8bbe\u8ba1\u4e2d\u5fc3\u4e2d\uff0c\u5982\u56fe\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/d93940801723414ab4d9dcdaa094f242.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\uff082\uff09\u5206\u5c42\u914d\u7f6e<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/db0c7eac2206453489f3dc1a116d84da.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\uff083\uff09\u5b57\u5178\u96c6\u914d\u7f6e<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/ffa40aab04b4464d8f93bec25eb63cd3.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\uff084\uff09\u8868\u8bbe\u8ba1\u89c4\u5219\u7ba1\u7406<\/p>\n\n\n\n<p>\u6839\u636e\u6211\u4eec\u786e\u5b9a\u7684\u8868\u547d\u540d\u89c4\u8303\uff0c\u5f55\u5165\u7cfb\u7edf<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/fcbd592dfd5941729331bf930fc9b73a.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p><strong>5.2 \u7ef4\u5ea6\u5efa\u8bbe<\/strong><\/p>\n\n\n\n<p>\uff081\uff09\u67e5\u627e\u7ef4\u5ea6<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/551ba250be3c4b8ea4c510df0ec6fb59.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\uff082\uff09\u65b0\u5efa\u7ef4\u5ea6<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/4f8ac858f58a415aaf8c99658f8b1e8e.jpg\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p><strong>5.3 \u6307\u6807\u5efa\u8bbe<\/strong><\/p>\n\n\n\n<p>\uff081\uff09\u67e5\u627e\u6307\u6807<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/a7406cb9a8a8409db46555f7a38f64c8.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\uff082\uff09\u65b0\u5efa\u4fee\u9970\u8bcd<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/67d08dc766f0438fab4f1b44adc81e6b.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\uff083\uff09\u65b0\u5efa\u6307\u6807<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/6c1c9d2af84e42d48df3a94006d22cd5.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/abe19ab683d349e4b10198ea832c3978.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p><strong>5.4 \u8868\u5efa\u8bbe<\/strong><\/p>\n\n\n\n<p>\uff081\uff09\u8868\u547d\u540d<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/c1cbd7edb0bd4aad929c506f5b50112c.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\uff082\uff09\u57fa\u7840\u5c5e\u6027\u53ca\u5b57\u6bb5<\/p>\n\n\n\n<p>\u5b57\u6bb5\u547d\u540d<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/441b48c572cb42898153055477988a99.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/2a2e62ae1024458d90fa075e133b74b1.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\u5173\u8054\u7ef4\u5ea6\u548c\u6307\u6807<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/692a219e7647407ba1e4684dea26a41f.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/737b82e4c5d6493a8287770e53018a10.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p><strong>5.5 \u6536\u76ca<\/strong><\/p>\n\n\n\n<p>\uff081\uff09\u6307\u6807\u7cfb\u7edf<\/p>\n\n\n\n<p>\u65b9\u4fbf\u7684\u67e5\u8be2\u6307\u6807\u95f4\u8840\u7f18\u5173\u7cfb<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/1993d5f2f9f542daaf5459fbf0241207.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\u65b9\u4fbf\u67e5\u8be2\u6307\u6807\u88ab\u8868\u5f15\u7528\u60c5\u51b5\uff0c\u4e86\u89e3\u5b57\u6bb5\u7684\u53e3\u5f84<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/08\/1a8d6b36835742828cd2bf9317d302df.png\" alt=\"\u7f51\u6613\u4f20\u5a92\u6570\u636e\u6307\u6807\u4f53\u7cfb\u5efa\u8bbe\u5b9e\u8df5\"\/><\/figure>\n\n\n\n<p>\u5f00\u53d1\u4eba\u5458\u5728\u5efa\u7acb\u6307\u6807\u65f6\uff0c\u4e00\u5b9a\u8981\u5148\u786e\u5b9a\u6307\u6807\u7684\u53e3\u5f84\uff0c\u8fd9\u5bf9\u4e8e\u540e\u9762\u8868\u811a\u672c\u5f00\u53d1\u975e\u5e38\u6709\u5e2e\u52a9\u3002<\/p>\n\n\n\n<p>\uff082\uff09\u6a21\u578b\u8bbe\u8ba1\u4e2d\u5fc3<\/p>\n\n\n\n<ul 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