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K. Prahalad\uff09\u548c\u54c8\u9ed8\u5c14\uff08Gary Hamel\uff09\u5728\u300a\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba\u300b\u4e0a\u53d1\u8868\u4e86\u300a\u516c\u53f8\u7684\u6838\u5fc3\u7ade\u4e89\u529b\u300b\u4e00\u6587\uff0c\u63d0\u51fa\u4f01\u4e1a\u6838\u5fc3\u7ade\u4e89\u529b\u7684\u6982\u5ff5\uff0c\u6307\u51fa\u201c\u6838\u5fc3\u7ade\u4e89\u529b\u662f\u5728\u4e00\u4e2a\u7ec4\u7ec7\u5185\u90e8\u7ecf\u8fc7\u6574\u5408\u4e86\u7684\u77e5\u8bc6\u548c\u6280\u80fd\u201d\u3002\u4f46\u662f\u6838\u5fc3\u7ade\u4e89\u529b\u89c2\u70b9\u7684\u81f4\u547d\u5c40\u9650\u662f\u201c\u4e8b\u540e\u8bf8\u845b\u4eae\u201d\u3002\u5728\u300a\u9ea6\u80af\u9521\u5b63\u520a\u300b\u53d1\u8868\u7684\u300a\u4ea6\u771f\u4ea6\u5e7b\u7684\u6838\u5fc3\u7ade\u4e89\u529b\u300b\u4e00\u6587\u4e2d\uff0c\u51ef\u6587\u00b7\u79d1\u56e0\uff08Kevin P. Coyne\uff09\u7b49\u7814\u7a76\u8005\u6307\u51fa\uff1a\u201c\u5f88\u96be\u51c6\u786e\u754c\u5b9a\u771f\u6b63\u7684\u6838\u5fc3\u7ade\u4e89\u529b\uff0c\u6211\u4eec\u901a\u5e38\u662f\u7528\u9a6c\u540e\u70ae\u7684\u65b9\u5f0f\u6765\u8bc6\u522b\u5b83\u3002\u4e5f\u5c31\u662f\u8bf4\uff0c\u6211\u4eec\u5148\u6709\u5b9e\u9645\u7ecf\u5386\uff0c\u7136\u540e\u4ec5\u4ec5\u901a\u8fc7\u5b9e\u8df5\u4e2d\u7684\u6210\u8d25\u63cf\u8ff0\u6765\u754c\u5b9a\u6838\u5fc3\u7ade\u4e89\u529b\u3002\u201d\u66f4\u81f4\u547d\u7684\u6b7b\u7a74\u5728\u4e8e\u8be5\u6982\u5ff5\u7684\u201c\u5faa\u73af\u89e3\u91ca\u6027\u201d\uff0c\u6bd4\u5982\uff0c\u4ec0\u4e48\u662f\u6838\u5fc3\u7ade\u4e89\u529b\u2014\u4f01\u4e1a\u7ade\u4e89\u529b\u4e2d\u90a3\u4e9b\u6700\u57fa\u672c\u7684\u3001\u80fd\u4f7f\u6574\u4e2a\u4f01\u4e1a\u4fdd\u6301\u957f\u671f\u7a33\u5b9a\u7684\u7ade\u4e89\u4f18\u52bf\u3001\u83b7\u5f97\u7a33\u5b9a\u8d85\u989d\u5229\u6da6\u7684\u7ade\u4e89\u529b\u5c31\u662f\u4f01\u4e1a\u7684\u6838\u5fc3\u7ade\u4e89\u529b\uff0c\u90a3\u4e48\u4f01\u4e1a\u4e3a\u4ec0\u4e48\u6709\u7ade\u4e89\u4f18\u52bf\u2014\u56e0\u4e3a\u4f01\u4e1a\u6709\u6838\u5fc3\u7ade\u4e89\u529b\u3002\u8fd9\u662f\u903b\u8f91\u5b66\u91cc\u5178\u578b\u7684\u5faa\u73af\u8bba\u8bc1\u9519\u8bef\u3002<\/p>\n\n\n\n \u8fd9\u5f53\u4e2d\u8fd8\u5305\u62ec\u6240\u8c13\u7684\u201c\u5ba2\u6237 \/ \u987e\u5ba2\u4e2d\u5fc3\u8bf4\u201d\uff0c\u8fd9\u4e00\u8bf4\u6cd5\u7b80\u76f4\u662f\u4e00\u56e2\u8ff7\u96fe\uff0c\u4f46\u662f\u53ea\u8981\u56de\u5f52\u5230\u5e02\u573a\u5b66\u7684\u539f\u7406\u5f53\u4e2d\uff0c\u53c8\u5c24\u5176\u6e05\u6670\u3002\u4e0d\u5c11\u6240\u8c13\u4e13\u5bb6\u5728\u4e2d\u56fd\u9f13\u5439\u201c\u7eaf\u7cb9\u5ba2\u6237\u4e2d\u5fc3\u8bf4\u201d\uff0c\u5176\u5b9e\u662f\u8fdd\u80cc\u57fa\u7840\u7684\u5e02\u573a\u5b66\u539f\u7406\u7684\u3002\u5e02\u573a\u5b66\u4e2d\u6700\u6838\u5fc3\u7684\u7406\u5ff5\u662f\u5e02\u573a\u5bfc\u5411\uff0c\u5373\u201c\u5e02\u573a\u5bfc\u5411 = \u5ba2\u6237\u5bfc\u5411 + \u7ade\u4e89\u5bfc\u5411\u201d\uff0c\u5355\u72ec\u5f3a\u8c03\u4e00\u65b9\u90fd\u662f\u76f2\u4eba\u6478\u8c61\u3002\u7f8e\u56fd\u5e02\u573a\u8425\u9500\u534f\u4f1a\uff08AMA\uff09\u524d\u4efb\u4e3b\u5e2d\u3001\u6c83\u987f\u5546\u5b66\u9662\u8425\u9500\u5b66\u6559\u6388\u4e54\u6cbb\u00b7\u6234\u4f0a\uff08George S. Day\uff09\u63d0\u51fa\uff0c\u6240\u8c13\u516c\u53f8\u5e02\u573a\u5bfc\u5411\u7684\u95ee\u9898\uff0c\u5176\u5b9e\u4ece\u5ba2\u6237\u7ef4\u5ea6\u4ee5\u53ca\u7ade\u4e89\u7ef4\u5ea6\uff0c\u53ef\u4ee5\u5f62\u6210\u56db\u79cd\u7ec4\u5408\uff0c\u5b83\u4eec\u5206\u522b\u662f\u81ea\u6211\u4e2d\u5fc3\u3001\u5ba2\u6237\u5bfc\u5411\u3001\u7ade\u4e89\u5bfc\u5411\uff0c\u4ee5\u53ca\u5ba2\u6237\u5bfc\u5411\u548c\u7ade\u4e89\u5bfc\u5411\u6240\u878d\u5408\u51fa\u6765\u7684\u5e02\u573a\u5bfc\u5411\u3002<\/p>\n\n\n\n \u516c\u53f8\u7684\u56db\u79cd\u5e02\u573a\u5bfc\u5411\uff08\u4e54\u6cbb\u00b7\u6234\u4f0a\uff09<\/p>\n\n\n\n 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2020 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