{"id":42896,"date":"2021-07-10T14:49:23","date_gmt":"2021-07-10T06:49:23","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=42896"},"modified":"2021-07-19T18:14:15","modified_gmt":"2021-07-19T10:14:15","slug":"%e5%94%90%e4%b8%89%e5%90%8c%e5%ad%a6%ef%bc%9a%e8%b5%b7%e9%87%8f%e6%98%af%e7%8e%84%e5%ad%a6%ef%bc%9f%e4%bb%8e%e4%b8%8a%e5%b8%9d%e8%a7%86%e8%a7%92%e7%9c%8b%e4%b9%b0%e9%87%8f%ef%bd%9c%e4%b8%89%e9%87%8c","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/market\/42896.html","title":{"rendered":"\u5510\u4e09\u540c\u5b66\uff1a\u8d77\u91cf\u662f\u7384\u5b66\uff1f\u4ece\u4e0a\u5e1d\u89c6\u89d2\u770b\u4e70\u91cf\uff5c\u4e09\u91cc\u5c6f\u4fe1\u606f\u6d41"},"content":{"rendered":"\n

\u8fd9\u7bc7\u6587\u7ae0\u62d6\u4e86\u5feb\u4e00\u4e2a\u6708\uff0c\u5f88\u96be\u4e0b\u7b14\u3002\u539f\u56e0\u6709\u5f88\u591a\uff0c\u5176\u4e2d\u6700\u91cd\u8981\u7684\u4e00\u70b9\u662f\uff1a\u53d8\u5316\u5feb\u3002\u4e70\u91cf\u8fd9\u4e2a\u884c\u4e1a\u505a\u7684\u8d8a\u4e45\u5c31\u4f1a\u53d1\u73b0\u4e0d\u61c2\u7684\u8d8a\u591a\uff0c\u5e73\u53f0\u89c4\u5219\u5728\u53d8\u5316\uff0c\u5e02\u573a\u7684\u7ade\u4e89\u73af\u5883\u5728\u53d8\u5316\uff0c\u7528\u6237\u7684\u559c\u597d\u5728\u53d8\u5316\uff0c\u751a\u81f3\u662f\u884c\u4e1a\u653f\u7b56\u4e5f\u5728\u53d8\u5316\u3002\u4f18\u5316\u5e08\u4e2a\u4eba\uff0c\u5f88\u96be\u76f4\u63a5\u7ad9\u5728\u4e1a\u52a1\u4e2d\u5fc3\uff0c\u8bdd\u8bed\u6743\u8d8a\u6765\u8d8a\u5c0f\uff0c\u884c\u4e1a\u4ef7\u503c\u5728\u4e0d\u65ad\u4e0b\u964d\u3002<\/p>\n\n\n\n

\u8fd9\u4e5f\u662f\u7edd\u5927\u90e8\u5206\u4f18\u5316\u5e08\u8ff7\u832b\u7684\u5730\u65b9\uff1a\u4f18\u5316\u5e08\u7684\u4ef7\u503c\u5728\u54ea\u91cc\uff1f\u89e3\u51b3\u95ee\u9898\u7684\u7b54\u6848\u4e0d\u5728\u95ee\u9898\u672c\u8eab\uff0c\u6b63\u5982\u5f00\u95e8\u7684\u94a5\u5319\u4e0d\u5728\u95e8\u4e0a\u4e00\u6837\u3002\u5982\u679c\u6211\u4eec\u53ea\u662f\u4e13\u6ce8\u5728\u201c\u6295\u653e\u4f18\u5316\u201d\u8fd9\u4e2a\u5355\u4e00\u7ef4\u5ea6\u7684\u601d\u8003\u662f\u5f88\u96be\u7834\u5c40\u7684\uff0c\u56e0\u4e3a\uff0c\u65f6\u4ee3\u53d8\u4e86\u3002\u6211\u4eec\u9700\u8981\u66f4\u52a0\u5168\u9762\u7684\u53bb\u770b\u5f85\u4e70\u91cf\u8fd9\u4ef6\u4e8b\u60c5\uff0c\u624d\u6709\u53ef\u80fd\u627e\u5230\u81ea\u5df1\u7684\u4f4d\u7f6e\u3002<\/p>\n\n\n\n

\u8fd9\u7bc7\u6587\u7ae0\u662f\u4e00\u4e2a\u6765\u81ea\u7532\u65b9\u4ece\u4e1a6\u5e74\u4f18\u5316\u5e08\u7684\u6df1\u5ea6\u601d\u8003\uff0c\u8010\u5fc3\u770b\u5b8c\u5fc5\u6709\u6536\u83b7~<\/p>\n\n\n\n

01<\/strong><\/p>\n\n\n\n

\u6211\u4eec\u804a\u4e70\u91cf\uff0c\u662f\u5728\u804a\u5e73\u53f0\u89c4\u5219\uff0c\u60f3\u5e73\u53f0\u6240\u60f3<\/strong><\/h2>\n\n\n\n

\u60f3\u8981\u66f4\u597d\u7684\u7406\u89e3\u5e73\u53f0\u7684\u89c4\u5219\uff0c\u5c31\u5f97\u4ece\u5e73\u53f0\u81ea\u8eab\u7684\u5546\u4e1a\u4ef7\u503c\u51fa\u53d1\u3002\u5e73\u53f0\u5546\u4e1a\u4ef7\u503c=\u7528\u6237\u6d3b\u8dc3\u91cf*\u7528\u6237\u4ef7\u503c\u3002<\/strong><\/p>\n\n\n\n

\u65e0\u8bba\u662f\u5934\u90e8\u5a92\u4f53\u8fd8\u662f\u4e2d\u5c0f\u5e73\u53f0\uff0c\u63d0\u5347\u5e7f\u544a\u4e1a\u52a1\u7684\u4ef7\u503c\u5c31\u5728\u4e24\u5757\uff1a<\/p>\n\n\n\n

  1. \u83b7\u53d6\u66f4\u591a\u7684\u65b0\u7528\u6237\uff0c\u5e76\u63d0\u5347app\u7528\u6237\u7559\u5b58\u3002<\/li>
  2. \u4e0d\u65ad\u63d0\u9ad8\u5e73\u53f0\u5185\u6d3b\u8dc3\u7528\u6237\u7684\u53d8\u73b0\u5355\u4ef7<\/li><\/ol>\n\n\n\n

    \u7b2c\u4e00\u90e8\u5206\uff0c\u5c5e\u4e8e\u5e73\u53f0\u8fd0\u8425\u62c9\u65b0\u4fc3\u6d3b\u7684\u8fd0\u8425\u624b\u6bb5\uff0c\u6bd4\u5982\uff1a\u6625\u8282\u7ea2\u5305\uff0c\u5730\u63a8\uff0c\u51fa\u6d77\u7b49\u3002\u56e0\u4e3a\u548c\u6211\u4eec\u4f18\u5316\u5e08\u5173\u7cfb\u4e0d\u5927\uff0c\u5148\u6309\u4e0b\u4e0d\u8868\u3002<\/p>\n\n\n\n

    \u7b2c\u4e8c\u90e8\u5206\u624d\u662f\u6838\u5fc3\uff1a\u5982\u4f55\u63d0\u9ad8\u5e73\u53f0\u5185\u6d3b\u8dc3\u7528\u6237\u7684\u53d8\u73b0\u4ef7\u503c\uff1f<\/strong><\/p>\n\n\n\n

    \u56de\u987e\u8fc7\u5f80\u5e73\u53f0\u7684\u89c4\u5219\u53d8\u5316\uff0c\u4f1a\u53d1\u73b0\u6709\u4ee5\u4e0b\u51e0\u79cd\u65b9\u5f0f\uff1a<\/p>\n\n\n\n

    1.\u589e\u52a0\u5e7f\u544a\u4f4d<\/strong><\/p>\n\n\n\n

    \u901a\u8fc7\u589e\u52a0\u5e7f\u544a\u4f4d\uff0c\u8ba9\u5e73\u53f0\u5185\u7528\u6237\u6709\u673a\u4f1a\u770b\u5230\u66f4\u591a\u7684\u5e7f\u544a\uff0c\u589e\u52a0\u5e7f\u544a\u66dd\u5149\u603b\u91cf\u3002<\/p>\n\n\n\n

    \u4ee5\u67d0\u6761\u4e3a\u4f8b\uff1a\u4ece2014\u5e74\u5f00\u59cb\u53ea\u6709\u7684\u5f00\u5c4f\u5e7f\u544a\uff0c\u52302015\u5e74\u9646\u7eed\u589e\u52a0\u201c\u4e09\u5c0f\u56fe\u201d\u3001\u201c\u5927\u56fe\u201d\u5e7f\u544a\uff0c\u5728\u52302016\u5e74\u5de6\u53f3\u53d1\u529b\u89c6\u9891\u5e7f\u544a\uff0c\u6bcf\u4e00\u6b21\u5e7f\u544a\u4f4d\u7684\u589e\u52a0\u90fd\u7ed9\u5e73\u53f0\u5e26\u6765\u4e86\u5de8\u5927\u7684\u6536\u76ca\u589e\u957f\uff0c\u800c\u6bcf\u4e00\u6b21\u7684\u5e7f\u544a\u4f4d\u589e\u52a0\u5bf9\u4f18\u5316\u5e08\u800c\u8a00\u5c31\u610f\u5473\u7740\u65b0\u7684\u673a\u4f1a\u3002<\/p>\n\n\n\n

    2.\u589e\u5f3a\u5e7f\u544a\u5f62\u5f0f<\/strong><\/p>\n\n\n\n

    \u66f4\u597d\u7684\u5e7f\u544a\u5f62\u5f0f\uff0c\u80fd\u589e\u52a0\u7528\u6237\u89c2\u770b\u5e7f\u544a\u7684\u610f\u613f\u5ea6\uff0c\u63d0\u5347\u5e7f\u544a\u70b9\u51fb\u7387\u548c\u8f6c\u5316\u7387\uff0c\u8ba9\u5e73\u53f0\u83b7\u53d6\u66f4\u5927\u7684\u5355\u4e2a\u7528\u6237\u4ef7\u503c\u3002\u4ee5\u67d0\u6761\u4e3a\u4f8b\uff1a\u4ece\u6700\u5f00\u59cb\u7684\u9759\u6001\u56fe\u7247\uff0c\u5230\u52a8\u6001\u56fe\u7247\uff0c\u518d\u5230\u89c6\u9891\uff0c\u518d\u5230\u6c89\u6d78\u5f0f\u89c6\u9891\uff0c\u53ef\u89c1\u4e00\u6591\u3002<\/p>\n\n\n\n

    3.\u66f4\u7cbe\u7ec6\u5316\u7684\u6807\u7b7e\uff0c\u66f4\u667a\u80fd\u7684\u7b97\u6cd5<\/strong><\/p>\n\n\n\n

    \u7b97\u6cd5\u7684\u8fdb\u6b65\u662f\u8fd9\u4e24\u5e74\u6765\u4e70\u91cf\u6210\u672c\u957f\u671f\u5c45\u9ad8\u4e0d\u4e0b\u7684\u5173\u952e\u56e0\u7d20\u4e4b\u4e00\u3002<\/p>\n\n\n\n

    \u4e3e\u4e2a\u4f8b\u5b50\u8bf4\u660e\uff1a<\/p>\n\n\n\n

    \u4e1a\u52a1\u6a21\u5f0f1\uff1a\u65e9\u4e9b\u5e74\u7528\u6237\u6807\u7b7e\u4e0d\u591f\u7cbe\u7ec6\uff0c\u5e73\u53f0\u7b97\u529b\u4e0d\u5f3a\u7684\u65f6\u5019\uff0c\u5e73\u53f0\u7edf\u4e00\u5c06\u81ea\u5df1\u7684100\u4e2a\u6d41\u91cf\u4ee5\u6bcf\u4e2a\u6d41\u91cf\u5355\u4ef710\u5757\u94b1\u7684\u65b9\u5f0f\u5356\u7ed9\u4e86\u5e7f\u544a\u4e3bA\uff0c\u5e7f\u544a\u4e3bA\u5171\u8ba1\u82b1\u8d39\u4e861000\u5143\u3002\u4f46\u662f\u8fd9100\u4e2a\u6d41\u91cf\u91cc\u9762\uff0c\u5176\u5b9e\u53ea\u670950\u4e2a\u6d41\u91cf\u662fA\u60f3\u8981\u7684\u76ee\u6807\u7528\u6237\uff0c\u8fd8\u670950\u4e2a\u548c\u5b83\u7684\u4e1a\u52a1\u9700\u6c42\u4e0d\u7b26\u5408\u3002A\u83b7\u53d650\u4e2a\u6709\u6548\u7528\u6237\u7684\u5355\u4e2a\u6210\u672c\u662f20\u5143\u3002<\/p>\n\n\n\n

    \u4e1a\u52a1\u6a21\u5f0f2\uff1a\u968f\u7740\u7528\u6237\u6807\u7b7e\u7684\u4e0d\u65ad\u5b8c\u5584\uff0c\u5e73\u53f0\u7b97\u529b\u7684\u589e\u5f3a\u3002\u5e73\u53f0\u9010\u6e10\u6709\u80fd\u529b\u628a\u8fd9100\u4e2a\u7528\u6237\u8fdb\u884c\u533a\u5206\u3002\u6b64\u65f6\uff0c\u5e73\u53f0\u5f15\u5165\u4e86\u53e6\u5916\u4e00\u4e2a\u5e7f\u544a\u4e3bB\u3002\u7136\u540e\uff0c\u628a\u5e7f\u544a\u4e3bA\u60f3\u8981\u768450\u4e2a\u6709\u6548\u7528\u6237\u4ee5\u5355\u4ef715\u5143\u5356\u7ed9A\uff1b\u628a\u5269\u4f59\u768450\u4e2a\u6709\u6548\u7528\u6237\u5356\u7ed9\u4e86B\u3002<\/p>\n\n\n\n

    \u6b64\u65f6\uff0cA\u548cB\u5404\u81ea\u90fd\u53ea\u82b1\u4e86750\u5143\uff0c\u7528\u66f4\u4f4e\u7684\u5c31\u4e70\u5230\u4e86\u81ea\u5df1\u60f3\u8981\u7684\u7528\u6237\uff0c\u800c\u5e73\u53f0\u5374\u901a\u8fc7\u8fd9\u79cd\u65b9\u5f0f\u628a\u539f\u5148\u53ea\u80fd\u53561000\u5143\u7684\u6d41\u91cf\u5356\u51fa\u4e861500\u5143\uff01<\/p>\n\n\n\n

    \"\"<\/figure><\/div>\n\n\n\n

    \u6ce8\u610f\u5230\u4e86\u6ca1\u6709\uff1a\u751f\u610f\u6a21\u5f0f2\u5b9e\u73b0\u4e86\u53cc\u8d62\uff0c\u4f46\u4e0e\u6b64\u540c\u65f6\u7528\u6237\u7684\u5355\u4ef7\u53d8\u9ad8\u4e86<\/strong>\uff01<\/p>\n\n\n\n

    \u53cc\u8d62\u6a21\u5f0f\u80af\u5b9a\u662f\u66f4\u52a0\u7b26\u5408\u5e73\u53f0\u5229\u76ca\u7684\uff0c\u800c\u4e14\u5b83\u9664\u4e86\u5f15\u5165\u5e7f\u544a\u4e3bB\uff0c\u8fd8\u53ef\u4ee5\u5f15\u5165C\u3001D\u3001E\u3001\u3001\u3001\u6765\u8fdb\u4e00\u6b65\u63d0\u5347\u7528\u6237\u5355\u4ef7\uff0c\u6269\u5927\u5e73\u53f0\u6536\u76ca\u3002\u800c\u8981\u5b9e\u73b0\u8fd9\u6837\u7684\u76ee\u7684\uff0c\u5e73\u53f0\u9700\u8981\u6709\u4e24\u70b9\u4f9d\u6258\uff1a<\/p>\n\n\n\n

    • \uff081\uff09\u7528\u6237\u6807\u7b7e\u8d8a\u6765\u8d8a\u7cbe\u51c6\uff0c\u5e73\u53f0\u7b97\u529b\u8d8a\u6765\u8d8a\u5f3a\uff0c\u5f3a\u5230\u53ef\u4ee5\u628a\u6bcf\u5355\u4f4d\u6d41\u91cf\u7ed9\u5230\u5177\u4f53\u7684\u4e70\u5bb6<\/li>
    • \uff082\uff09\u5e7f\u544a\u4e3b\u5e02\u573a\u7e41\u8363\uff0c\u6709\u6210\u5343\u4e0a\u4e07\u7684\u6d41\u91cf\u4e70\u5bb6\u5165\u9a7b\u63a5\u76d8\u3002<\/li><\/ul>\n\n\n\n

      \u5982\u4f55\u8ba9\u5e7f\u544a\u5e02\u573a\u66f4\u52a0\u7e41\u8363\uff1f\u5e73\u53f0\u7684\u89e3\u51b3\u65b9\u5f0f\u662f\uff1a\u4e0d\u65ad\u964d\u4f4e\u6295\u653e\u5e73\u53f0\u7684\u95e8\u69db\uff0c\u8ba9\u6295\u653e\u53d8\u5f97\u8d8a\u6765\u8d8a\u201c\u7b80\u5355\u201d\u3002\u5e73\u53f0\u7684\u7ec8\u6781\u68a6\u60f3\u5c31\u662f\u95e8\u53e3\u5356\u51c9\u7c89\u7684\u8001\u5927\u7237\u4e5f\u80fd\u4e0a\u6765\u6295\u653e\u5e7f\u544a\uff0c\u6295\u653e\u65f6\u5927\u7237\u53ea\u9700\u8981\u201c\u8bbe\u5b9a\u9884\u7b97\u201d\u5373\u53ef\u3002<\/p>\n\n\n\n

      \u8fd9\u624d\u662f\u4e3a\u4ec0\u4e48\u4f18\u5316\u5e08\u7684\u8ba8\u751f\u6d3b\u8d8a\u6765\u8d8a\u96be\uff0c\u7ade\u4e89\u529b\u5dee\u5f02\u8d8a\u6765\u8d8a\u5c0f\u7684\u539f\u56e0\uff1b\u5e73\u53f0\u5728\u5c3d\u53ef\u80fd\u7684\u4f9d\u6258\u667a\u80fd\u7b97\u6cd5\u964d\u4f4e\u201c\u4eba\u201d\u5728\u91cc\u9762\u7684\u56e0\u7d20\u3002<\/p>\n\n\n\n

      \u5f53\u6211\u4eec\u7ad9\u5728\u5e73\u53f0\u65b9\u7684\u601d\u8003\u7ec8\u4e8e\u5f97\u51fa\u4e86\u4e00\u4e2a\u63a5\u8fd1\u4e8e\u4e8b\u5b9e\u7684\u7ed3\u8bba\uff1a\u5e73\u53f0\u7684\u4e00\u5207\u53d8\u5316\u90fd\u662f\u4e3a\u4e86\u63d0\u9ad8ECPM\uff0c\u83b7\u53d6\u66f4\u5927\u6536\u76ca\u3002<\/p>\n\n\n\n

      \u800c\u5f532019\u5e74\u5f00\u59cb\uff0c\u6709\u5a92\u4f53\u5f00\u59cb\u201c\u9f13\u52b1\u6027\u5f3a\u5236\u201d\u6e38\u620f\u4e70\u91cf\u5382\u5546\u63a5\u5165\u5e73\u53f0SDK\u4e0a\u4f20\u6570\u636e\u7684\u65f6\u5019\uff0c\u4e00\u5207\u4fbf\u5f00\u59cb\u671d\u7740\u65e2\u5b9a\u7684\u65b9\u5411\u524d\u8fdb\u4e86\uff0c\u4e0d\u53ef\u9006\uff1b\u800cECPM\u7684\u4ef7\u683c\u4fbf\u5f00\u59cb\u4e00\u8def\u4e0a\u626c\u3002<\/p>\n\n\n\n

      \uff08\u8865\u5145\u8bf4\u660e\uff1a\u5f53\u7136\uff0cECPM\u7684\u4e0a\u626c\u4e5f\u548c\u79fb\u52a8\u4e92\u8054\u7f51\u6d41\u91cf\u7ea2\u5229\u6d88\u5931\u6709\u5173\uff0c\u4f46\u4ece\u5e73\u53f0\u7684\u5229\u76ca\u70b9\u51fa\u53d1\u7b97\u6cd5\u7684\u589e\u5f3a\u5fc5\u7136\u4f1a\u4f7f\u5f97ecpm\u6301\u7eed\u4e0a\u626c\uff09\u3002\u5230\u8fd9\u91cc\uff0c\u6b63\u6587\u5f00\u59cb\u4e86\u3002<\/p>\n\n\n\n

      02<\/strong><\/p>\n\n\n\n

      \u6211\u4eec\u804a\u4e70\u91cf\uff0c\u662f\u5728\u804a\u5e02\u573a\uff0c\u770b\u5e02\u573a\u53d8\u5316<\/strong><\/h2>\n\n\n\n

      \u6211\u4eec\u987a\u7740\u5e73\u53f0\u7684\u8fd9\u4e2a\u601d\u8def\u5f80\u4e0b\u53bb\u5ef6\u4f38\uff0c\u5c31\u4f1a\u731c\u5230\u4e00\u4e2a\u79d8\u5bc6\uff1a\u5728\u5e73\u53f0\u5185\uff0c\u6807\u7b7e\u7528\u6237\u5df2\u7ecf\u88ab\u660e\u7801\u6807\u4ef7\uff0c\u53ea\u662f\u8fd9\u4e2a\u4ef7\u683c\u4e0d\u662f\u4e00\u4e2a\u56fa\u5b9a\u7684\u6570\u5b57\uff0c\u800c\u662f\u4e00\u4e2a\u8303\u56f4\u3002<\/p>\n\n\n\n

      \u6362\u53e5\u8bdd\u6765\u8bf4\uff0c\u5728\u7528\u5e38\u89c4\u6253\u6cd5\u53bb\u505a\u6e38\u620f\u4e70\u91cf\u7684\u65f6\u5019\uff0c\u6e38\u620f\u7c7b\u578b\u672c\u8eab\u5c31\u51b3\u5b9a\u4e86\u653e\u91cf\u540e\u7684\u6210\u672c\u8303\u56f4\uff0c\u8d8a\u662f\u7279\u5b9a\u7528\u6237\u4eba\u7fa4\u7684\u6e38\u620f\u7c7b\u578b\uff08\u65e0\u6cd5\u7834\u5708\uff09\uff0c\u653e\u91cf\u540e\u7684\u6210\u672c\u5c31\u4f1a\u63a5\u8fd1\u4e8e\u54c1\u7c7b\u5927\u76d8\u6210\u672c\u3002<\/p>\n\n\n\n

      \u6709\u6ca1\u6709\u7834\u5c40\u65b9\u5f0f\uff1f<\/p>\n\n\n\n

      \u7b54\uff1a\u6709\u3002\u76ee\u524d\u6bd4\u8f83\u6210\u719f\u7684\u65b9\u6cd5\u6709\u4e09\u79cd\uff1a1.\u6539\u53d8\u7d20\u6750\u65b9\u5411 2.\u6539\u53d8\u6e38\u620f 3.\u6539\u53d8\u8dd1\u91cf\u65b9\u5f0f<\/p>\n\n\n\n

      \u6539\u53d8\u7d20\u6750\u65b9\u5411<\/strong><\/p>\n\n\n\n

      \u601d\u8003\u4e00\u4e2a\u95ee\u9898\uff1a\u540c\u6837\u4e00\u6b3e\u6e38\u620f\uff0c3\u5bb6\u53d1\u884c\u4e70\u91cf\uff0c\u6bcf\u4e00\u5bb6\u4e70\u91cf\u7684\u6570\u636e\u4f1a\u4e00\u6837\u5417\uff1f<\/p>\n\n\n\n

      \u4e0d\u4f1a\uff01\u8fd9\u91cc\u9762\u7684\u6838\u5fc3\u5dee\u5f02\u70b9\u4e4b\u4e00\u4fbf\u662f\u7d20\u6750\u7684\u6253\u6cd5\uff08\u5176\u4ed6\u5305\u62ec\uff1a\u670d\u52a1\u5668\u751f\u6001\u8fd0\u8425\u3001\u63a7\u76d8\u80fd\u529b\u3001\u64c5\u957f\u6e20\u9053\u7b49\uff09\u3002<\/p>\n\n\n\n

      \u7d20\u6750\u672c\u8d28\u4e0a\u5c31\u662f\u5b9a\u5411\uff0c\u800c\u4e14\u662f\u6700\u521d\u59cb\u7684\u5b9a\u5411\u3002\u7d20\u6750\u7684\u6253\u6cd5\u662f\u5f62\u5f0f\u548c\u5185\u5bb9\u7684\u7ec4\u5408\uff1a<\/p>\n\n\n\n

      • 1.\u89c6\u9891\u5f62\u5f0f\u3002\u6bd4\u5982\uff1a\u771f\u4eba\u5b9e\u62cd\u89c6\u9891\u3001CG\u526a\u8f91\u89c6\u9891\u3001\u6e38\u620f\u53e3\u64ad\u3001\u6e38\u620f\u5f55\u5c4f\u3001\u5f15\u64ce\u5efa\u6a21<\/li>
      • 2.\u6e38\u620f\u5185\u5bb9\u3002\u6bd4\u5982\u5361\u724c\u6e38\u620f\u7684\u62bd\u5361\uff0c\u6b66\u5c06\u517b\u6210\uff0c\u9635\u5bb9\u642d\u914d\u7b49\u3002<\/li><\/ul>\n\n\n\n

        \u66f4\u4e3a\u7279\u6b8a\u7684\u4e00\u79cd\u73a9\u6cd5\u662f\uff0c\u7075\u6d3b\u8fd0\u7528\u5e73\u53f0\u7b97\u6cd5\u89c4\u5219\u7684\u4f4e\u6210\u672c\u6253\u6cd5\uff1a\u6302\u7f8a\u5934\u5356\u72d7\u8089<\/strong><\/p>\n\n\n\n

        \u901a\u8fc7\u5c0f\u6e38\u620f\u7684\u89c6\u9891\u7d20\u6750\u53bb\u7ed9\u91cd\u5ea6\u4ed9\u4fa0\u4f20\u5947\u5f15\u6d41\uff0c\u8fd9\u4e2a\u6253\u6cd5\u7684\u7cbe\u9ad3\u5728\u4e8e\u6210\u672c\u63a7\u5236\uff0c\u7279\u70b9\u662f\u6210\u672c\u4f4e\uff0c\u77ed\u7559\u5dee\uff0c\u957f\u7559\u53ef\u63a5\u53d7\uff0c\u9760R\u56de\u6536\uff0c\u98ce\u9669\u5927\u3002<\/p>\n\n\n\n

        \u4e3e\u4e2a\u4f8b\u5b50\uff1a<\/p>\n\n\n\n

        \u4e00\u6b3e\u67d0\u91cd\u5ea6\u6e38\u620f\uff0c\u6b63\u5e38\u6253\u6cd5\uff0c\u4ed8\u8d39\u65b9\u5f0f\u8dd1\u91cf\uff0c\u4e70\u91cf\u6fc0\u6d3b\u6210\u672c70\uff0c\u6b21\u755932%\uff0c\u4e03\u75598.5%\uff0c\u6708\u75592.5%\uff0c\u9996\u65e5\u56de\u653612%\uff0c45\u65e5\u56de\u6536130%\u3002<\/p>\n\n\n\n

        \u4f4e\u6210\u672c\u5f15\u6d41\u6253\u6cd5\uff0c\u5b9a\u5411\u7537\u901a\u6295\u8dd1\u91cf\uff0c\u4e70\u91cf\u6fc0\u6d3b\u6210\u672c8\uff0c\u6b21\u755915%\uff0c\u4e03\u75595%\uff0c\u6708\u75591.2%,\u9996\u65e5\u56de\u65368%\uff0c45\u65e5\u56de\u6536160%\u3002<\/p>\n\n\n\n

        \u8fd9\u79cd\u8dd1\u6cd5\u7684\u6838\u5fc3\u903b\u8f91\u662f\u5927\u76d8\u6d17\u7528\u6237\uff0c\u5bf9\u9996\u65e5\u65b0\u8fdb\u5165\u91cf\u6709\u66f4\u9ad8\u91cf\u7ea7\u8981\u6c42\uff08\u670d\u52a1\u5668\u751f\u6001\uff09\uff0c\u5728\u4f4e\u6210\u672c\u8303\u56f4\u5185\u5bfc\u5165\u8db3\u591f\u591a\u7684\u7528\u6237\uff0c\u800c\u8fd9\u4e9b\u7528\u6237\u53ea\u8981\u57281\u4e2a\u6708\u5185\u7559\u4e0b\u6765\u4e86\u6700\u91cd\u8981\u7684\u7528\u6237\uff08\u53ef\u80fd\u5c312-3\u4e2a\uff09\uff0c\u5c31\u80fd\u8d21\u732e\u8db3\u591f\u7684\u5145\u503c\u3002\u6bd5\u7adf\u8fd9\u7c7b\u6e38\u620f\uff0c1%\u7684\u7528\u6237\u521b\u902090%\u7684\u6536\u5165\u3002<\/p>\n\n\n\n

        \u8fd9\u6837\u7684\u8dd1\u6cd5\u98ce\u9669\u5927\uff0c\u5403\u7684\u662f\u89c4\u5219\u7ea2\u5229\uff0c\u63a7\u76d8\u6838\u5fc3\u5728\u4e8e\u6210\u672c\uff0c\u9996\u65e5\u65b0\u8fdb\u91cf\u7ea7\uff0c\u670d\u52a1\u5668\u751f\u6001\u8fd0\u8425\u3002\u548c\u5e38\u89c4\u6253\u6cd5\u7684\u5dee\u5f02\u662f\u4e0d\u8fc7\u5206\u770b\u91cd\u9996\u65e5\uff0c\u800c\u662f\u770b\u957f\u7ebf\uff0c\u56e0\u6b64\u6709\u8f83\u5927\u7684\u8d44\u91d1\u76d8\u98ce\u9669\uff0c\u4e0d\u5efa\u8bae\u5c0f\u56e2\u961f\u5c1d\u8bd5\u3002<\/p>\n\n\n\n

        \u6539\u53d8\u6e38\u620f<\/strong><\/p>\n\n\n\n

        \u4ece\u6839\u672c\u4e0a\u6539\u53d8\u6e38\u620f\u662f\u6bd4\u8f83\u96be\u7684\uff0c\u4f46\u53ef\u4ee5\u9002\u5f53\u6539\u53d8\u6e38\u620f\u524d\u671f\u8282\u594f\u548c\u5356\u70b9\u3002\u524d\u6bb5\u65f6\u95f4\u5927\u5bb6\u89c1\u7684\u6bd4\u8f83\u591a\u7684\uff1a\u7ea2\u5305\u73a9\u6cd5\uff0c\u672c\u8d28\u4e0a\u5373\u662f\u5982\u6b64\u3002<\/p>\n\n\n\n

        \u8fd9\u79cd\u505a\u6cd5\u672c\u8d28\u662f\u901a\u8fc7\u7ea2\u5305\u5143\u7d20\u6765\u964d\u4f4e\u524d\u7aef\u83b7\u5ba2\u6210\u672c\uff0c\u4e0e\u6b64\u540c\u65f6\u62c9\u5feb\u4e86\u6e38\u620f\u8282\u594f\uff0c\u7528\u6237\u7684\u6e38\u620f\u751f\u547d\u5468\u671f\u76f8\u6bd4\u6b63\u5e38\u73a9\u6cd5\u4f1a\u66f4\u77ed\uff0c\u5bf9\u4e70\u91cf\u524d\u671f\u7684\u56de\u6536\u8981\u6c42\u66f4\u9ad8\uff1b\u56e0\u6b64\uff0c\u8fd9\u7c7b\u6253\u6cd5\u4f1a\u5bf9\u6e38\u620f\u7684\u8fd0\u8425\u6d3b\u52a8\u63d0\u51fa\u4e86\u66f4\u9ad8\u7684\u8981\u6c42\u3002<\/p>\n\n\n\n

        \u5230\u5982\u4eca\uff0c\u7ea2\u5305\u73a9\u6cd5\u7ecf\u5386\u4ece\u5de5\u5177\u4ea7\u54c1\u2014\u2014\u8f7b\u5ea6\u7f51\u8d5a\u4ea7\u54c1\u2014\u2014\u5c0f\u6e38\u620f\u2014\u2014\u91cd\u5ea6\u6e38\u620f\uff0c\u5e02\u573a\u4e0a\u7684\u73a9\u6cd5\u90fd\u5df2\u7ecf\u975e\u5e38\u6210\u719f\u4e86\uff0c\u5927\u91cf\u7684\u7528\u6237\u5df2\u7ecf\u88ab\u53cd\u590d\u6d17\u8fc7\u975e\u5e38\u591a\u6b21\uff0c\u7559\u4e2a\u65b0\u8fdb\u5165\u8005\u7684\u673a\u4f1a\u5df2\u7ecf\u5f88\u5c11\u4e86\uff0c\u4e14\u884c\u4e14\u73cd\u60dc\u3002<\/p>\n\n\n\n

        \u6539\u53d8\u8dd1\u91cf\u65b9\u5f0f<\/strong><\/p>\n\n\n\n

        \u8fd9\u91cc\u5176\u5b9e\u6709\u4e24\u70b9\u53ef\u4ee5\u8bb2\uff1a<\/p>\n\n\n\n

        \uff081\uff09\u63a2\u7d22\u66f4\u4e3a\u5408\u9002\u7684\u8dd1\u91cf\u65b9\u5f0f<\/p>\n\n\n\n

        \u5e38\u89c4\u7684\u8dd1\u91cf\u65b9\u6cd5\u6709\uff1a\u6fc0\u6d3b\uff0c\u6ce8\u518c\uff0c\u6b21\u7559\u53cc\u51fa\u4ef7\uff0c\u4ed8\u8d39\u6210\u672c<\/p>\n\n\n\n

        \u8fdb\u9636\u8dd1\u91cf\u65b9\u5f0f\uff1a\u6bcf\u6b21\u4ed8\u8d39\uff0cROI<\/p>\n\n\n\n

        \u4e0d\u540c\u7684\u8dd1\u91cf\u65b9\u5f0f\u5176\u5b9e\u5bf9\u5e94\u7684\u6d41\u91cf\u6c60\u4f1a\u6709\u5dee\u522b\uff0c\u6211\u4eec\u5982\u679c\u628a\u6d41\u91cf\u6c60\u6bd4\u505a\u91d1\u5b57\u5854\u7684\u8bdd\uff0c\u7528\u975e\u4ed8\u8d39\u65b9\u5f0f\uff08\u6fc0\u6d3b\u3001\u6ce8\u518c\u3001\u6b21\u7559\u53cc\u51fa\u4ef7\uff09\u5176\u5b9e\u662f\u626b\u4e0d\u5230\u9876\u5c42\u7684\u9ad8\u4ef7\u503c\u6d41\u91cf\u7684\u3002\u8fd9\u5e76\u975e\u662f\u5a92\u4f53\u5e73\u53f0\u6545\u610f\u4e3a\u4e4b\uff0c\u5728\u6211\u770b\u6765\u66f4\u53ef\u80fd\u662f\u81ea\u7136\u9009\u62e9\u7684\u7ed3\u679c\u3002\u4ece\u4e0a\u6587\u63cf\u8ff0\u7684\u6d41\u91cf\u5206\u53d1\u673a\u5236\u770b\uff0c\u5a92\u4f53\u6700\u7ec8\u76ee\u7684\u90fd\u662f\u4e3a\u4e86\u83b7\u53d6\u5355\u4e2a\u6d41\u91cf\u7684\u6700\u5927ecpm\u3002\u968f\u7740\u8d8a\u6765\u8d8a\u591a\u7684\u5e7f\u544a\u4e3b\u4e3a\u4e86\u8ffd\u6c42\u66f4\u6df1\u5ea6\u7684\u8f6c\u5316\u6548\u679c\uff0c\u5a92\u4f53\u4e3a\u4e86\u83b7\u5f97\u66f4\u9ad8\u7684ecpm\u52bf\u5fc5\u4f1a\u5bf9\u201c\u6548\u679c\u597d\u7684\u7528\u6237\u201d\u6536\u53d6\u66f4\u9ad8\u7684ecpm\uff0c\u800c\u4e3a\u4e86\u201c\u9f13\u52b1\u201d\u66f4\u591a\u7684\u5e7f\u544a\u4e3b\u4f7f\u7528\u6df1\u5ea6\u8dd1\u91cf\u65b9\u5f0f\uff0c\u5fc5\u7136\u4f1a\u6709\u4e00\u5b9a\u7684\u6d41\u91cf\u503e\u659c\uff0c\u4fbf\u9020\u5c31\u4e86\u5f53\u4e0b\u7684\u73b0\u72b6\u3002<\/p>\n\n\n\n

        \u867d\u7136\u5982\u6b64\uff0c\u4f46\u4e5f\u5e76\u4e0d\u610f\u5473\u7740\u8fdb\u9636\u7684\u8dd1\u91cf\u65b9\u5f0f\u5c31\u4f1a\u66f4\u597d\uff0c\u672c\u8d28\u4e0a\u548c\u4ea7\u54c1\u5c5e\u6027\u6709\u5173\u3002\u8d8a\u662f\u6df1\u5ea6\u7684\u8dd1\u91cf\u65b9\u5f0f\uff0c\u7531\u4e8ecpm\u6ea2\u4ef7\uff0c\u524d\u7aef\u7684\u6fc0\u6d3b\u6210\u672c\u8d8a\u662f\u9ad8\uff1b\u6ea2\u4ef7\u7684\u65b9\u5f0f\u53ea\u662f\u5e2e\u4f60\u4e70\u5165\u201c\u540c\u9898\u6750\u9ad8\u4ed8\u8d39\u6f5c\u529b\u7528\u6237\u201d\uff0c\u4f46\u662f\u5982\u679c\u81ea\u8eab\u7684\u6e38\u620f\u73a9\u6cd5\u8bbe\u8ba1\u5e76\u4e0d\u80fd\u8ba9\u7528\u6237\u7684\u4ed8\u8d39\u6f5c\u529b\u5f97\u5230\u91ca\u653e\uff0c\u6700\u7ec8\u4e5f\u662f\u5f97\u4e0d\u507f\u5931\u3002\u4e3e\u4f8b\u8bf4\u660e\uff1a\u4e00\u6b3e\u653e\u7f6e\u7c7b\u73a9\u6cd5+\u4f20\u5947\u76ae\u7684\u6e38\u620f\uff0c\u82e5\u662f\u7528\u8fd9\u6837\u7684\u4e70\u91cf\u65b9\u5f0f\u4e70\u5165\u201c\u590d\u53e4\u4f20\u5947\u201d\u7528\u6237\uff0c\u4ed8\u8d39\u4fbf\u5f88\u96be\u627f\u63a5\u3002<\/p>\n\n\n\n

        \u4e00\u53e5\u8bdd\uff1a\u4e70\u91cf\u7684\u65b9\u5f0f\u6ca1\u6709\u6700\u597d\u7684\uff0c\u53ea\u6709\u6700\u9002\u5408\u3002\u4e00\u540d\u4f18\u79c0\u7684\u6295\u624b\u662f\u5728\u61c2\u5f97\u4ea7\u54c1\u7684\u57fa\u7840\u4e0a\uff0c\u7528\u81ea\u5df1\u7684\u4e13\u4e1a\u80fd\u529b\u5e2e\u52a9\u4ea7\u54c1\u627e\u5230\u6700\u9002\u5408\u56e2\u961f\u7684\u8dd1\u91cf\u65b9\u5f0f\u3002<\/p>\n\n\n\n

        \uff082\uff09\u6839\u636e\u5a92\u4f53\u89c4\u5219\u66f4\u6539\u4e0a\u62a5\u70b9<\/p>\n\n\n\n

        \u8fd9\u662f\u4e00\u79cd\u6839\u636e\u5a92\u4f53\u5efa\u6a21\u673a\u5236\uff0c\u66f4\u6539\u6e38\u620f\u4e0a\u62a5\u70b9\uff0c\u4ee5\u4fbf\u83b7\u53d6\u81ea\u5df1\u60f3\u8981\u7684\u5efa\u6a21\u7ed3\u679c\u7684\u505a\u6cd5\u3002\u4e3e\u4e2a\u4f8b\u5b50\uff1a\u5bf9\u4e8e\u4e00\u6b3eIAA\u4ea7\u54c1\uff08\u9760\u5e7f\u544a\u53d8\u73b0\uff09\u7684\u4ea7\u54c1\u6765\u8bf4\uff0c\u6309\u8fd9\u79cd\u601d\u8def\uff0c\u6211\u4eec\u6709\u4e24\u79cd\u505a\u6cd5\u3002<\/p>\n\n\n\n

        \u505a\u6cd51\uff1a\u6211\u4eec\u53ef\u4ee5\u5c06\u81ea\u5df1\u8ba4\u4e3a\u66f4\u4e3a\u5408\u9002\u7684\u7528\u6237\u201c\u5173\u952e\u884c\u4e3a\u201d\u5f53\u4f5c\u201c\u6fc0\u6d3b\u201d\u70b9\u4e0a\u62a5\uff0c\u7136\u540e\u8dd1\u91cf\u65f6\u8dd1\u6fc0\u6d3b\u3002<\/strong><\/p>\n\n\n\n

        \u8fd9\u4e2a\u5173\u952e\u884c\u4e3a\u53ef\u4ee5\u662f\uff1a\u7528\u6237\u70b9\u51fb\u89c2\u770b\u5e7f\u544a\u3002<\/p>\n\n\n\n

        \u5229\u7528\u8fd9\u6837\u7684\u8dd1\u91cf\u65b9\u6cd5\uff0c\u53ef\u4ee5\u5f97\u5230\u4e00\u4e2a\u57fa\u4e8e\u201c\u7528\u6237\u89c2\u770b\u5e7f\u544a\u201d\u5efa\u6a21\u7684\u8ba1\u5212\uff0c\u7528\u6237\u89c2\u770b\u5e7f\u544a\u6b21\u6570\u8d8a\u9ad8\uff0c\u6301\u7eed\u53d8\u73b0\u80fd\u529b\u66f4\u5f3a\u3002<\/strong><\/p>\n\n\n\n

        \u505a\u6cd52\uff1a\u6211\u4eec\u53ef\u4ee5\u5728\u6e38\u620f\u91cc\u9762\u505a\u4e00\u4e2a\u201c\u5047\u7684\u4ed8\u8d39\u70b9\u201d\uff0c\u751f\u6210\u4ed8\u8d39\u70b9\u8fdb\u884c\u4e0a\u62a5\uff0c\u7136\u540e\u8dd1\u4ed8\u8d39\u6210\u672c\u3002<\/strong><\/p>\n\n\n\n

        \u8fd9\u4e2a\u4ed8\u8d39\u70b9\u53ef\u4ee5\u662f\uff1a\u7528\u6237\u9886\u53d6\u94bb\u77f3\u3002<\/p>\n\n\n\n

        \u5229\u7528\u8fd9\u6837\u7684\u8dd1\u91cf\u65b9\u6cd5\uff0c\u53ef\u4ee5\u5f97\u5230\u4e00\u4e2a\u57fa\u4e8e\u201c\u7528\u6237\u9886\u53d6\u94bb\u77f3\u201d\u5efa\u6a21\u7684\u8ba1\u5212\uff0c\u66f4\u4e3a\u5173\u952e\u7684\u662f\uff0cIAA\u4ea7\u54c1\u4e5f\u53ef\u4ee5\u8dd1\u4ed8\u8d39\u4e86\uff0c\u7a81\u7834\u4e86\u539f\u5148\u6fc0\u6d3b\u6d41\u91cf\u6c60\u7684\u9650\u5236\uff0c\u53d8\u73b0ECPM\u66f4\u9ad8\u3002<\/strong><\/p>\n\n\n\n

        03<\/strong><\/p>\n\n\n\n

        \u6211\u4eec\u804a\u4e70\u91cf\uff0c\u662f\u5728\u804a\u9879\u76ee\uff0c\u60f3\u8001\u677f\u6240\u60f3<\/strong><\/h2>\n\n\n\n

        \u4e00\u540d\u4f18\u79c0\u7684\u6295\u624b\u8981\u89e3\u51b3\u7684\u95ee\u9898\u8fdc\u8fdc\u4e0d\u662f\u4ea7\u54c1\u4e0a\u7ebf\u64cd\u4f5c\u8d26\u6237\u75af\u72c2\u4e70\u91cf\u8fd9\u6837\u7b80\u5355\uff0c\u4ece\u9879\u76ee\u672c\u8eab\u51fa\u53d1\u4e70\u91cf\u6709\u66f4\u591a\u7684\u9690\u5f62\u4ef7\u503c\u3002<\/p>\n\n\n\n

        \u9690\u5f62\u4ef7\u503c1\uff1a\u9879\u76ee\u7acb\u9879\u5438\u91cf\u6d4b\u8bd5<\/strong><\/p>\n\n\n\n

        \u6211\u731c\uff0c\u5404\u4f4d\u540c\u4ec1\u4eec\u6216\u591a\u6216\u5c11\u90fd\u63a5\u5230\u8fc7\u6765\u81ea\u9879\u76ee\u7f8e\u672f\u98ce\u683c\/\u73a9\u6cd5\u6d4b\u8bd5\u7684\u9700\u6c42\u5427\uff1f\u67d0V\u5382\u5546\u4ea6\u662f\u628a\u5438\u91cf\u6d4b\u8bd5\u4f5c\u4e3a\u53d1\u884c\u7684\u91cd\u8981\u80fd\u529b\u4e4b\u4e00\u3002<\/p>\n\n\n\n

        \u4ea7\u54c1\u5438\u91cf\u6d4b\u8bd5\u4e4b\u6240\u4ee5\u91cd\u8981\uff0c\u5728\u4e8e\u5176\u5e2e\u52a9\u7814\u53d1\u589e\u52a0\u4e86\u6e38\u620f\u6210\u529f\u7684\u6982\u7387\uff0c\u7701\u94b1\u3002<\/p>\n\n\n\n

        \u76ee\u524d\u5e02\u573a\u4e0a\u5438\u91cf\u6d4b\u8bd5\u4e3b\u6d41\u6709\u4e24\u79cd\u505a\u6cd5\uff1a1.\u6d77\u5916\u6d4b\u8bd5 2.\u6296\u97f3\u6d4b\u8bd5<\/p>\n\n\n\n

        \u5438\u91cf\u6d4b\u8bd5\u4e4b\u6240\u4ee5\u96be\u7684\u5730\u65b9\u6709\u4e09\u70b9\uff1a<\/p>\n\n\n\n