{"id":32406,"date":"2020-07-03T22:44:33","date_gmt":"2020-07-03T14:44:33","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=32406"},"modified":"2020-07-03T22:45:23","modified_gmt":"2020-07-03T14:45:23","slug":"%e5%b0%8f%e7%ba%a2%e4%b9%a6%e7%86%99%e5%ae%98%ef%bc%9a%e6%95%88%e6%9e%9c%e5%b9%bf%e5%91%8a%e6%88%90%e6%9c%ac%e5%8d%95%e8%b0%83%e9%80%92%e5%a2%9e-%e5%93%81%e7%89%8c%e9%9c%80%e5%92%8c%e9%a1%be%e5%ae%a2","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/mcn\/xiaohongshu\/32406.html","title":{"rendered":"\u7199\u5b98@\u5c0f\u7ea2\u4e66\u6548\u679c\u8425\u9500\uff1a\u6548\u679c\u5e7f\u544a\u6210\u672c\u5355\u8c03\u9012\u589e \u54c1\u724c\u9700\u548c\u987e\u5ba2\u5173\u8054"},"content":{"rendered":"\n<p>\u3000\u30007\u67083\u65e5\u6d88\u606f\uff0c\u5728\u4ee5\u201c\u4e0a\u4f4d\u201d\u4e3a\u4e3b\u9898\u7684\u201c2020\u4ebf\u90a6\u76f4\u64ad\u793e\u4ea4\u7535\u5546\u4e91\u5cf0\u4f1a2.0\u201d\u4e0a\uff0c<span class=\"wpcom_tag_link\"><a 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class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/mcn\/xiaohongshu\" target=\"_blank\" title=\"\u5c0f\u7ea2\u4e66\">\u5c0f\u7ea2\u4e66<\/a><\/span>\u6548\u679c\u8425\u9500\u603b\u7ecf\u7406\u7199\u5b98\u5206\u4eab\u5168\u6587\uff1a<\/strong><\/p>\n\n\n\n<p>\u3000\u3000\u5927\u5bb6\u597d\uff0c\u7199\u5b98\u662f\u6211\u7684\u82b1\u540d\uff0c\u6211\u5728\u6dd8\u5b9d\u548c\u5c0f\u7ea2\u4e66\u7684\u82b1\u540d\u90fd\u53eb\u7199\u5b98\uff0c2002\u5e74\u6211\u52a0\u5165\u4e86\u963f\u91cc\uff0c2007\u5e74\u5728\u96c5\u864e\u505a\u4e86\u96c5\u864e\u76f4\u901a\u8f66\uff0c\u540e\u6765\u8fdb\u5165\u4e86\u963f\u91cc\u5988\u5988\u3001\u6dd8\u5b9d\u4e4b\u540e\uff0c\u53c8\u53bb\u6dd8\u5b9d\u76f4\u901a\u8f66\uff0c\u6211\u5728\u963f\u91cc\u7684\u65f6\u5019\u628a\u6dd8\u5b9d\u76f4\u901a\u8f66\u7684\u4ea7\u54c1\u5e26\u5230\u548c\u51e0\u5343\u4e07\u4e00\u5929\uff0c\u5c31\u79bb\u5f00\u548c\u6dd8\u5b9d\u3002<\/p>\n\n\n\n<p>\u3000\u3000\u79bb\u5f00\u6dd8\u5b9d\u4ee5\u540e\u5c31\u81ea\u5df1\u521b\u4e1a\u3001\u57f9\u8bad\uff0c\u7ecf\u8fc7\u4e86\u597d\u51e0\u5e74\uff0c2019\u5e74\u52a0\u5165\u5c0f\u7ea2\u4e66\uff0c19\u5e74\u5e95\u6765\u5230\u5c0f\u7ea2\u4e66\u3002\u4e3a\u4ec0\u4e48\u9009\u62e9\u5c0f\u7ea2\u4e66\u5462\uff1f\u662f\u56e0\u4e3a\u5728\u5c0f\u7ea2\u4e66\u53ef\u4ee5\u505a\u4e00\u4e9b\u4e0d\u4e00\u6837\u7684\u4e1c\u897f\u3002<\/p>\n\n\n\n<p>\u3000\u3000\u6211\u5230\u5c0f\u7ea2\u4e66\u4ee5\u540e\uff0c\u53d1\u73b0\u5927\u5bb6\u8bb2\u4e86\u5f88\u591a\u5e74\u54c1\u6548\u5408\u4e00\u3002\u6709\u4eba\u8bf4\u8fd9\u662f\u9a97\u4eba\u7684\u6982\u5ff5\uff0c\u6ca1\u6709\u54c1\u6548\u5408\u4e00\u7b49\u7b49\u3002\u6211\u7684\u770b\u6cd5\u662f\u7eaf\u6548\u679c\u5e7f\u544a\u624d\u662f\u9a97\u4eba\u7684\u3002\u4e3a\u4ec0\u4e48\u8fd9\u4e48\u8bf4\u5462\uff1f\u56e0\u4e3a\u6211\u8ba4\u4e3a\uff0c\u7eaf\u6548\u679c\u5e7f\u544a\u6709\u4e00\u4e2a\u6700\u4e25\u91cd\u7684\u95ee\u9898\uff0c\u5b83\u7684\u6d41\u91cf\u6210\u672c\u662f\u5355\u91cf\u6fc0\u589e\uff0c\u5982\u679c\u53ea\u770b\u6548\u679c\uff0c\u5c31\u662f\u82b110\u5757\u94b1\u4e70\u7684\u6d41\u91cf\uff0c\u6700\u540e\u80fd\u591f\u5356\u8d27\uff0c\u80fd\u8d5a15\u5757\uff0c\u8fd9\u5c31\u662f\u7eaf\u6548\u679c\u7684\u5e7f\u544a\uff0c\u4e0d\u7ba1\u4ece\u54ea\u91cc\u6765\u3001\u4ec0\u4e48\u6d41\u91cf\u7c7b\u578b\uff0c\u548c\u6211\u8fd9\u4e2a\u201c\u54c1\u724c\u201d\u6ca1\u6709\u5173\u7cfb\uff0c\u662f\u7b2c\u4e00\u540d\u8fd8\u662f\u7b2c\u4e00\u767e\u540d\u90fd\u662f\u6211\u4e70\u8fc7\u6765\u3002\u8fd9\u6709\u5f88\u5927\u7684\u95ee\u9898\u5c31\u662f\u5f53\u6d41\u91cf\u8d39\u7528\u4e0d\u65ad\u589e\u52a0\uff0c\u5229\u6da6\u7387\u662f\u6ca1\u6709\u529e\u6cd5\u8ddf\u7740\u6d41\u91cf\u8d70\u7684\u3002\u5927\u5bb6\u4e0d\u8981\u89c9\u5f97\u53ea\u6709\u589e\u91cf\u7684\u6bd4\u5982\u6dd8\u5b9d\u3001\u5934\u6761\u8fd9\u6837\u7684\u5e73\u53f0\u624d\u4f1a\u8d8a\u6765\u8d8a\u8d35\uff0c\u73b0\u5b9e\u662f\u4efb\u4f55\u5e73\u53f0\u6d41\u91cf\u90fd\u5f88\u8d35\uff0c\u8fd9\u4e3b\u8981\u56e0\u4e3a\u7528\u6237\u8d70\u7684\u901f\u5ea6\u6bd4\u5e7f\u544a\u4e3b\u8d70\u7684\u901f\u5ea6\u66f4\u5feb\uff0c\u6240\u4ee5\u4efb\u4f55\u5e73\u53f0\u7684\u5e7f\u544a\u90fd\u4f1a\u8d8a\u6765\u8d8a\u8d35\uff0c\u6240\u4ee5\u6548\u679c\u5e7f\u544a\u7684\u6210\u672c\u6c38\u8fdc\u662f\u6700\u8d35\u7684\u3002\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c\u60f3\u8d5a\u5dee\u4ef7\u5c31\u4e0d\u53ef\u884c\u3002<\/p>\n\n\n\n<p>\u3000\u3000\u56de\u5230\u8fd9\u4e2a\u95ee\u9898\u4e0a\uff0c\u5176\u5b9e\u4f60\u9700\u8981\u7684\u662f\u5ba2\u6237\uff0c\u800c\u4e0d\u53ea\u662f\u9500\u91cf\u3002\u6211\u4eec\u8981\u7528ROCI\u53d6\u4ee3ROI\u7684\u6982\u5ff5\uff0c\u5c31\u662f\u82b1\u591a\u5c11\u94b1\u4e70\u4e00\u4e2a\u5ba2\u6237\u3002\u4e70\u4e00\u4e2a\u5ba2\u6237\u5f88\u91cd\u8981\u7684\u70b9\u5c31\u662f\u8bb0\u4f4f\uff0c\u8981\u8ba9\u4ed6\u8bb0\u4f4f\u4f60\uff0c\u8bb0\u4f4f\u5c31\u4e0d\u4ec5\u4ec5\u662f\u4e70\u4e86\u4f60\u7684\u4ea7\u54c1\u3002<\/p>\n\n\n\n<p>\u3000\u3000\u6211\u7ecf\u5e38\u548c\u5ba2\u6237\u4ea4\u6d41\u7684\u65f6\u5019\u8bb2\u5230\u4e00\u4e2a\u95ee\u9898\uff0c\u56de\u60f3\u4e00\u4e0b\uff0c\u4f60\u4eec\u5728\u7535\u5546\u4e70\u7684\u4e0a\u4e00\u4ef6\u8863\u670d\u662f\u4ec0\u4e48\u724c\u5b50\uff0c\u4f60\u8fd8\u8bb0\u5f97\u5417\uff1f\u6211\u95ee\u8fc7\u5f88\u591a\u4eba\uff0c\u76f4\u64ad\u7684\u65f6\u5019\u6211\u4e5f\u4f1a\u95ee\u7528\u6237\uff0c\u56de\u7b54\u6211\u8bb0\u5f97\u7684\u8981\u4e48\u662f\u4f18\u8863\u5e93\u3001\u8981\u4e48\u662fZARA\uff0c\u5168\u662f\u7ebf\u4e0b\u7684\u54c1\u724c\u3002\u90a3\u4e9b\u5728\u7f51\u4e0a\u987a\u4fbf\u901b\u5230\u4e70\u7684\u5230\u7684\u724c\u5b50\uff0c\u4ed6\u4eec\u4f1a\u4e70\uff0c\u4f46\u4e0d\u8bb0\u5f97\u662f\u4ec0\u4e48\u724c\u5b50\u3002<\/p>\n\n\n\n<p>\u3000\u3000\u6240\u4ee5\uff0c\u6211\u4eec\u4e3a\u4ec0\u4e48\u603b\u4f1a\u53d1\u73b0\u4e00\u51fa\u65b0\u6b3e\u5c31\u88ab\u6284\uff0c\u670d\u88c5\u5356\u5bb6\u6700\u6015\u88ab\u6284\u6b3e\uff0c\u56e0\u4e3a\u6b3e\u4e00\u65e6\u88ab\u522b\u4eba\u6284\u53bb\uff0c\u5356\u5f97\u6bd4\u6211\u66f4\u4fbf\u5b9c\uff0c\u8fd9\u4e2a\u6b3e\u5c31\u5e9f\u4e86\uff0c\u6240\u4ee5\u73b0\u5728\u5927\u5bb6\u4f1a\u7528\u9884\u552e\u7b49\u5176\u4ed6\u4e71\u4e03\u516b\u7cd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2b1\u5728\u8fd9\u91cc\u3002\u5c0f\u7ea2\u4e66\u505a\u5f00\u5c4f\uff0c\u5bf9\u4e00\u4e9b\u7a0d\u5fae\u5927\u7684\u5546\u5bb6\u6bd4\u8f83\u6709\u7528\u3002\u7528\u6548\u679c\u5e7f\u544a\u63a8\u5e7f\u4e5f\u975e\u5e38\u597d\uff0c\u5c0f\u7ea2\u4e66\u4e0a\u6709\u85af\u6761\uff0c\u6709\u6548\u679c\u5e7f\u544a\uff0c\u6700\u57fa\u672c\u7684\u4e00\u70b9\u603b\u8981\u628a\u81ea\u5df1\u7684\u54c1\u724c\u8bcd\u4e70\u4e0b\u6765\uff0c\u5728\u5176\u4ed6\u5730\u65b9\u6295\u4e86\u5f88\u591a\u94b1\uff0c\u6bd4\u5982\u8bf4\u7535\u5546\u5e73\u53f0\u7684\u201c\u8d85\u7ea7\u63a8\u8350\u201d\u91cc\u770b\u5230\u662f\u597d\u724c\u5b50\uff0c\u5230\u5c0f\u7ea2\u4e66\u4e0a\u641c\uff0c\u7ed3\u679c\u7ade\u4e89\u5bf9\u624b\u4e70\u4e86\u4f60\u7684\u8bcd\uff0c\u5c31\u53bb\u4e86\u7ade\u4e89\u5bf9\u624b\u90a3\u91cc\uff0c\u6240\u4ee5\u4f60\u82b1\u7684\u94b115%\u300120%\u90fd\u88ab\u7ade\u4e89\u62ff\u53bb\u4e86\uff0c\u6240\u4ee5\u5728\u5c0f\u7ea2\u4e66\u8981\u4e0d\u8981\u63a8\u5e7f\u518d\u8bf4\uff0c\u4f46\u5360\u5751\uff0c\u9762\u5411\u6d88\u8d39\u4e3b\u529b\u4eba\u7fa4\u66f4\u6709\u6548\u3002<\/p>\n\n\n\n<p>\u3000\u3000\u518d\u5206\u4eab\u4e00\u4e2a\u5c0f\u7ea2\u4e66\u7684\u76f4\u64ad\u6570\u636e\uff0c\u5c0f\u7ea2\u4e66\u76f4\u64ad\u7684\u5e73\u5747\u5ba2\u5355\u4ef7\u8fdc\u9ad8\u4e8e\u5176\u4ed6\u5e73\u53f0\uff0c\u5c31\u77e5\u9053\u4e3a\u4ec0\u4e48\u8bf4\u5c0f\u7ea2\u4e66\u4e0a\u805a\u96c6\u4e86\u6700\u6709\u6d88\u8d39\u80fd\u529b\u7684\u4eba\u3002<\/p>\n\n\n\n<p>\u3000\u3000\u4e3a\u4ec0\u4e48\u8981\u5728\u5c0f\u7ea2\u4e66\u505a\u54c1\u724c\uff1f\u7b2c\u4e00\uff0c\u5c0f\u7ea2\u4e66\u6709\u4f18\u8d28\u7684\u4eba\u7fa4\uff0c\u6709\u6d88\u8d39\u80fd\u529b\u3002\u7b2c\u4e8c\uff0c\u73a9\u6cd5\u591a\u6837\uff0c\u5c0f\u7ea2\u4e66\u4e0d\u662f\u53ea\u80fd\u6295\u5e7f\u544a\uff0c\u6709\u5f88\u591a\u65b9\u6cd5\uff0c\u53ef\u4ee5\u505a\u81ea\u5df1\u7684\u4f01\u4e1a\u53f7\uff0c\u53ef\u4ee5\u8ba9KOC\u5e2e\u4f60\u505a\u8bc4\u6d4b\uff0c\u6211\u4eec\u6709\u5408\u4f5c\u7684\u5e73\u53f0\u3002\u5c0f\u7ea2\u4e66\u7684\u63a8\u5e7f\u662f\u53cc\u5411\u4e92\u52a8\uff0c\u4e0d\u662f\u6295\u4e00\u4e2a\u5e7f\u544a\u4e4b\u540e\u4e0d\u77e5\u9053\u600e\u4e48\u6837\uff0c\u4ed6\u4f1a\u5728\u4e0b\u9762\u8bc4\u4ef7\uff0c\u4f1a\u4e92\u52a8\uff0c\u4f60\u5c31\u77e5\u9053\u6253\u52a8\u4e86\u4ec0\u4e48\u4eba\u3001\u6ca1\u6253\u52a8\u4ec0\u4e48\u4eba\uff0c\u800c\u4e14\u5b83\u6709\u79c1\u4fe1\uff0c\u4f60\u4f1a\u77e5\u9053\u7528\u6237\u5728\u60f3\u4ec0\u4e48\uff0c\u53ef\u4ee5\u5feb\u901f\u8c03\u6574\u81ea\u5df1\u7684\u63a8\u5e7f\u65b9\u5411\u3002\u50cf\u4f20\u7edf\u7684\u7ebf\u4e0b\u5e7f\u544a\u6295\u653e\uff0c\u7247\u5b50\u62cd\u51fa\u6765\u4e5f\u4e0d\u77e5\u9053\u597d\u4e0d\u597d\uff0c\u5185\u90e8\u731c\u6765\u731c\u53bb\uff0c\u4e5f\u4e0d\u80fd\u505aAB text\uff0c\u4e0d\u53ef\u80fd\u62cd\u4e865\u4e2a\u5e7f\u544a\u4e00\u4e2a\u4e2a\u53bb\u8bd5\uff0c\u4f46\u5728\u5c0f\u7ea2\u4e66\u4e0a\u5168\u90fd\u77e5\u9053\uff0c\u65e0\u8bba\u662f\u56fe\u7247\u8fd8\u662f\u89c6\u9891\u5168\u90fd\u53ef\u4ee5\u83b7\u5f97\u5373\u65f6\u7684\u53cd\u9988\u3002<\/p>\n\n\n\n<p>\u3000\u3000\u6709\u4eba\u95ee\u8fd9\u4e9b\u5185\u5bb9\u4f1a\u4e0d\u4f1a\u5f71\u54cd\u793e\u533a\u4f53\u9a8c\uff0c\u5176\u5b9e\u6211\u8ba4\u4e3a\u771f\u6b63\u5f71\u54cd\u7528\u6237\u4f53\u9a8c\u7684\u7070\u9ed1\u4ea7\u3002\u5e73\u53f0\u5927\u529b\u6253\u538b\u800c\u4e14\u4f1a\u8d8a\u6765\u8d8a\u4e25\u683c\uff0c\u8fd9\u4e9b\u4e00\u5b9a\u4f1a\u88ab\u6253\u51fb\u3002\u5728\u5e73\u53f0\u4e0a\u901a\u8fc7\u5408\u4f5c\u5e73\u53f0\u627ekoc\u8bc4\u6d4b\uff0c\u6211\u4eec\u4f1a\u6807\u51fa\u6765\u662f\u8bc4\u6d4b\u3001\u5e7f\u544a\u3001\u63a8\u5e7f\u3001\u5408\u4f5c\uff0c\u5f71\u54cd\u529b\u7559\u7ed9KOL\u3001KOC\u8fd9\u4e9b\u610f\u89c1\u9886\u8896\uff0c\u4ed6\u4eec\u5fc5\u987b\u662f\u7231\u60dc\u81ea\u5df1\u7fbd\u6bdb\u7684\u4eba\u624d\u80fd\u505a\u8fd9\u4e9b\u4e8b\uff0c\u4e0d\u662f\u968f\u4fbf\u7684\u8d26\u53f7\u90fd\u53ef\u4ee5\u505a\u8fd9\u4e2a\u4e8b\u3002<\/p>\n\n\n\n<p>\u3000\u3000\u4f9b\u5e94\u5546\u548c\u4ea7\u54c1\u7684\u8d28\u91cf\u600e\u4e48\u770b\uff1f\u8d28\u91cf\u4f1a\u5f71\u54cd\u54c1\u724c\u3002\u5728\u5c0f\u7ea2\u4e66\u4e0d\u662f\u81ea\u5df1\u627e\u4eba\u624d\u53ef\u4ee5\uff0c\u4f60\u7684\u8d28\u91cf\u6700\u7ec8\u5f71\u54cd\u53e3\u7891\uff0c\u7528\u5f97\u4e0d\u597d\u7684\u4eba\u4e00\u6837\u4f1a\u4e0a\u6765\u53d1\u7b14\u8bb0\u3002<\/p>\n\n\n\n<p class=\"has-text-align-right\">\u6e90\uff1a\u4e2d\u56fd\u7f51\u8d22\u7ecf<\/p>\n\n\n\n<p class=\"has-text-color has-vivid-red-color\"><strong>\u7279\u522b\u63d0\u793a\uff1a\u5173\u6ce8\u672c\u4e13\u680f\uff0c\u522b\u9519\u8fc7\u884c\u4e1a\u5e72\u8d27\uff01<\/strong><\/p>\n\n\n\n<p>PS\uff1a\u672c\u53f8\u627f\u63a5 <span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/xiaohongshutg\" title=\"\u5c0f\u7ea2\u4e66\u63a8\u5e7f\uff1aKOC\u79cd\u8349\uff0c\u660e\u661fKOL\uff0c\u63a2\u5e97\u89c6\u9891\uff0c\u7ea2\u4eba\u63a8\u8350\">\u5c0f\u7ea2\u4e66\u63a8\u5e7f<\/a><\/span>\/<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/idouying\" title=\"\u6296\u97f3\u63a8\u5e7f\uff1a\u6296\u97f3\u5173\u952e\u8bcd\u6392\u540d\uff0c\u6296\u97f3\u79cd\u8349\uff0c\u6296\u97f3\u6570\u636e\u76d1\u6d4b\">\u6296\u97f3\u63a8\u5e7f<\/a><\/span>\/\u767e\u5ea6\u7cfb\u63a8\u5e7f\/\u77e5\u4e4e\/\u5fae\u535a\u7b49\u5e73\u53f0\u63a8\u5e7f\uff1a\u5173\u952e\u8bcd\u6392\u540d\uff0c\u7b14\u8bb0\u79cd\u8349\uff0c\u6570\u636e\u4f18\u5316\u7b49\uff1b<\/p>\n\n\n\n<p class=\"has-text-color has-luminous-vivid-orange-color\">\u54a8\u8be2\u5fae\u4fe1\uff1a139 1053 2512 (\u540c\u7535\u8bdd)&nbsp;<\/p>\n\n\n\n<p><strong>\u9996\u5e2d\u589e\u957f\u5b98CGO\u8350\u8bfb\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u300a<a rel=\"noreferrer noopener\" href=\"https:\/\/www.growthhk.cn\/xiaohongshutg\" target=\"_blank\">\u5c0f\u7ea2\u4e66\u63a8\u5e7f\uff1a\u7b14\u8bb0\u6392\u540d\uff0cKOC\u79cd\u8349\uff0c\u8fbe\u4eba\u7b14\u8bb0\uff0c\u6570\u636e\u4f18\u5316<\/a>\u300b<\/li><li>\u300a<a rel=\"noreferrer noopener\" 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