{"id":25689,"date":"2019-11-04T23:27:43","date_gmt":"2019-11-04T15:27:43","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=25689"},"modified":"2021-06-08T13:57:13","modified_gmt":"2021-06-08T05:57:13","slug":"%e5%86%99%e7%bb%99%e5%81%9a%e7%94%a8%e6%88%b7%e5%a2%9e%e9%95%bf%e7%9a%84%e4%bd%a0%ef%bc%9a%e4%ba%a7%e5%93%81%e5%a4%a7%e8%a7%84%e6%a8%a1%e5%a2%9e%e9%95%bf%e5%89%8d%e6%98%af%e5%90%a6%e8%be%be%e5%88%b0pm","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/25689.html","title":{"rendered":"\u5199\u7ed9\u505a\u7528\u6237\u589e\u957f\u7684\u4f60\uff1a\u4ea7\u54c1\u5927\u89c4\u6a21\u589e\u957f\u524d\u662f\u5426\u8fbe\u5230PMF"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>\u4e3a\u4ec0\u4e48\u8fd9\u4e48\u591a\u4ea7\u54c1\u6619\u82b1\u4e00\u73b0\uff1f<\/p>\n\n\n\n<p>\u6700\u8fd1\u7a81\u7136\u53d1\u73b0\u624b\u673a\u5f88\u4e45\u672a\u6253\u5f00\u7684APP\u4eec\uff0c\u60f3\u6765\u804a\u804a\uff0c\u4e3a\u4ec0\u4e48\u5728\u4e92\u8054\u7f51\u4e16\u754c\u91cc\uff0c\u8fd9\u4e48\u591a\u4ea7\u54c1\u90fd\u53ea\u662f\u6619\u82b1\u4e00\u73b0\uff0c\u6765\u65f6\u8f70\u8f70\u70c8\u70c8\uff0c\u52a8\u4eba\u5fc3\u9b44\uff0c\u53ef\u5f00\u653e\u7684\u65f6\u95f4\u5374\u5f80\u5f80\u6781\u77ed\uff0c\u6709\u7684\u51e0\u4e2a\u6708\uff0c\u6709\u7684\u751a\u81f3\u53ea\u6709\u51e0\u5929\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"802\" height=\"773\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/image-42.jpg\" alt=\"\" class=\"wp-image-25690\"\/><\/figure><\/div>\n\n\n\n<p>\u6700\u8f70\u52a8\u4e00\u65f6\u7684\u8981\u6570\u53bb\u5e74\u7684\u5b50\u5f39\u77ed\u4fe1\u4e86\uff0c\u4e0a\u7ebf3\u5929\u5c31\u62ff\u5230\u4e86\u82f9\u679cAPP Store\u793e\u4ea4\u699c\u548c\u514d\u8d39\u699c\u7684\u7b2c\u4e00\u540d\uff1b7\u5929\u5185\u53c8\u62ff\u4e0b\u4e86A\u8f6e1.5\u4ebf\u7684\u878d\u8d44\u3002\u4e00\u65f6\u98ce\u5934\u65e0\u4e24\uff0c\u6709\u7684\u4eba\u751a\u81f3\u731c\u6d4b\u5b83\u5c06\u53d6\u4ee3\u5fae\u4fe1\uff0c\u6210\u4e3a\u793e\u4ea4\u901a\u8baf\u8f6f\u4ef6\u4e2d\u7684\u7b2c\u4e00\u628a\u4ea4\u6905\u3002<\/p>\n\n\n\n<p>\u53ef\u8c01\u66fe\u60f3\u5230\u6765\u5f97\u5feb\uff0c\u53bb\u7684\u4e5f\u5feb\uff0c\u8fd8\u6709\u6211\u624b\u673a\u4e2d\u7684\u7559\u7740\u7684\u98de\u804a\u3001\u591a\u95ea\u3001\u7eff\u6d32\u4e5f\u662f\u8bb8\u4e45\u672a\u6253\u5f00\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e9b\u66fe\u7ecf\u7ea2\u6781\u4e00\u65f6\u7684\u4ea7\u54c1\uff0c\u4e3a\u4f55\u6700\u540e\u5374\u90fd\u53ea\u5982\u6619\u82b1\u4e00\u73b0\uff0c\u6b7b\u5728\u832b\u832b\u7684\u4e92\u8054\u7f51\u5927\u6f6e\u91cc\uff1f<\/p>\n\n\n\n<p>\u5982\u679c\u4f60\u597d\u597d\u53bb\u7814\u7a76\u8fc7\u8fd9\u4e9b\u4ea7\u54c1\uff0c\u5176\u5b9e\u4e0d\u96be\u53d1\u73b0\uff0c\u8fd9\u7c7b\u4ea7\u54c1\u90fd\u6709\u7c7b\u4f3c\u7684\u7279\u5f81\u2014\u2014<strong>\u529f\u80fd\u65b0\u5947\u3001\u4e0a\u624b\u5bb9\u6613\u3001\u64cd\u4f5c\u7b80\u5355<\/strong>\uff0c\u80fd\u5728\u6781\u77ed\u65f6\u95f4\u5185\u5f15\u7206\u670b\u53cb\u5708\uff0c\u56e0\u6b64\u7528\u6237\u6fc0\u6d3b\u975e\u5e38\u8fc5\u901f\uff0c\u5b83\u4eec\u6709\u5f88\u5f3a\u7684\u81ea\u4f20\u64ad\u6216\u8005\u8bf4\u793e\u4ea4\u5c5e\u6027\uff0c\u6781\u6613\u5f15\u8d77\u7528\u6237\u4f20\u64ad\u5206\u4eab\u3002<\/p>\n\n\n\n<p><strong>\u4f46\u662f\u5b83\u4eec\u5374\u67092\u4e2a\u81f4\u547d\u7684\u95ee\u9898\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u4e00\u3001\u4ea7\u54c1\u7559\u5b58\u7387\u4e0a\u4e0d\u53bb\u3002<\/strong>\u4e5f\u8bb8\u662f\u56e0\u4e3a\u4ea7\u54c1\u4f4e\u9891\u975e\u521a\u9700\uff0c\u53c8\u6216\u8005\u529f\u80fd\u8fbe\u4e0d\u5230\u4e0e\u5e02\u9762\u4e0a\u7684\u7adf\u54c1\u76f8\u5ab2\u7f8e\u90fd\u7a0b\u5ea6\uff1b<\/li><li><strong>\u4e8c\u3001\u90fd\u6ca1\u6709\u4e00\u4e2a\u975e\u5e38\u660e\u786e\u7684\u76c8\u5229\u6a21\u5f0f\u3002<\/strong><\/li><\/ul>\n\n\n\n<p><strong>\u6240\u4ee5\u5728\u505a\u589e\u957f\u4e4b\u524d\uff0c\u6211\u4eec\u90fd\u5f97\u60f3\u6e05\u695a\u4e86\u3002\u4f60\u7684\u4ea7\u54c1\u662f\u4e0d\u662f\u6709\u8fbe\u5230<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/pmf\" title=\"PMF\" target=\"_blank\">PMF<\/a><\/span> (Product-Market Fit)\u3002\u5982\u679c\u6ca1\u6709\uff0c\u76f2\u76ee\u62c9\u65b0\uff0c\u5927\u90fd\u662f\u6b7b\u8def\u4e00\u6761\u3002<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u90a3\u4e48\u4ec0\u4e48\u662f<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/PMF\" target=\"_blank\" title=\"PMF\">PMF<\/a><\/span>\uff1f<\/p><p>Product-Market Fit means being in a good market with a product that can satisfy that market. \u2013 Marc Andreesen.<\/p><\/blockquote>\n\n\n\n<p>\u6240\u8c13PMF (Product-Market Fit)\uff0c<strong>\u662f\u4ea7\u54c1\u548c\u5e02\u573a\u7684\u6700\u4f73\u5951\u5408\u70b9<\/strong>\u3002\u521b\u4e1a\u516c\u53f8\u7684\u751f\u547d\u5468\u671f\u53ef\u4ee5\u5206\u4e3a\u4e24\u90e8\u5206\uff1a\u627e\u5230\u4ea7\u54c1-\u5e02\u573a\u5339\u914d(PMF)\u4e4b\u524d\uff0c\u548c\u627e\u5230\u4ea7\u54c1-\u5e02\u573a\u5339\u914d(PMF)\u4e4b\u540e\u3002<\/p>\n\n\n\n<p>\u8fd9\u542c\u4e0a\u53bb\u6bd4\u8f83\u865a\uff0c\u5176\u5b9e\u8bf4\u5f97\u76f4\u767d\u4e00\u70b9\uff0c<strong>\u4e00\u4e2a\u4ea7\u54c1\u662f\u5426\u8fbe\u5230PMF\uff0c\u5c31\u662f\u770b\u7528\u6237\u662f\u5426\u771f\u6b63\u9700\u8981\u4f60\u7684\u4ea7\u54c1\u6216\u670d\u52a1\uff0c\u5e76\u4e14\u80fd\u591f\u5728\u4e00\u5b9a\u65f6\u95f4\u5185\u6301\u7eed\u4f7f\u7528\u3002<\/strong><\/p>\n\n\n\n<p>\u800c\u9a8c\u8bc1PMF\u7684\u8fc7\u7a0b\uff0c\u5c31\u662f\u9a8c\u8bc1\u662f\u5426\u521b\u9020\u4e86\u4e00\u4e2a\u7528\u6237\u9700\u8981\u7684\u4ea7\u54c1\u7684\u8fc7\u7a0b\u3002<\/p>\n\n\n\n<p>\u8ba4\u8bc6\u6211\u7684\u670b\u53cb\u53ef\u80fd\u77e5\u9053\uff0c\u53bb\u5e74\u6211\u4eec\u521b\u4e1a\u56e2\u961f\u505a\u4e86\u4e00\u6b3e\u88c2\u53d8\u5de5\u5177\uff0c\u575a\u6301\u4e86\u534a\u5e74\u4e4b\u540e\uff0c\u9879\u76ee\u6700\u540e\u8fd8\u662f\u5931\u8d25\u4e86\u3002\u4e0d\u8fc7\u8fd9\u6bb5\u7ecf\u5386\u8ba9\u6211\u6df1\u523b\u660e\u767d\u4e86\u5f20\u6eaa\u68a6\u8001\u5e08\u6240\u8bf4\u7684\uff1a\u505a\u589e\u957f\u4e3a\u4ec0\u4e48\u4e0d\u662fAARRR\uff0c\u800c\u662fRARRA\u3002<\/p>\n\n\n\n<p>\u5bf9\u4e8e\u4e00\u4e2a\u65b0\u4e0a\u7ebf\u7684\u4ea7\u54c1\u6765\u8bf4\uff0c\u5728\u505a\u5927\u89c4\u6a21\u7684\u589e\u957f\u4e4b\u524d\uff0c\u8fd8\u5f97\u505a\u56db\u4ef6\u4e8b\u60c5\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u4e00\u3001\u4e0a\u7ebf\u4ea7\u54c1MVP\uff08\u6700\u5c0f\u53ef\u884c\u6027\u4ea7\u54c1\uff09\uff0c\u63d0\u5347\u4ea7\u54c1\u7684\u7559\u5b58\u7387\uff0c\u9a8c\u8bc1\u4ea7\u54c1\u7684PMF\uff0c\u786e\u4fdd\u540e\u9762\u62c9\u65b0\u8fdb\u6765\u7684\u7528\u6237\u4e0d\u4f1a\u5feb\u901f\u6d41\u5931\u5b8c\uff1b<\/strong><\/li><li><strong>\u4e8c\u3001\u63d0\u5347\u7528\u6237\u7684\u6fc0\u6d3b\u7387\uff0c\u53ea\u6709\u6fc0\u6d3b\u66f4\u591a\u7684\u7528\u6237\uff0c\u4f60\u7684\u4ea7\u54c1\u624d\u4f1a\u6709\u66f4\u591a\u7684\u673a\u4f1a\uff1b<\/strong><\/li><li><strong>\u4e09\u3001\u6253\u78e8\u7528\u6237\u63a8\u8350\u7387\uff0c\u5229\u7528\u673a\u5236\u8fdb\u884c\u81ea\u4f20\u64ad\uff0c\u4ee5\u964d\u4f4e\u540e\u671f\u7684\u5e7f\u544a\u6295\u5165<\/strong><\/li><li><strong>\u56db\u3001\u9a8c\u8bc1\u53d8\u73b0\u6a21\u5f0f\uff0c\u53ea\u6709<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/model\" title=\"\u5546\u4e1a\u6a21\u5f0f\">\u5546\u4e1a\u6a21\u5f0f<\/a><\/span>\u8dd1\u901a\u540e\uff0c\u505a\u5927\u91cf\u7684\u62c9\u65b0\u624d\u6709\u610f\u4e49\u3002<\/strong><\/li><\/ul>\n\n\n\n<p>\u6700\u540e\uff0c\u624d\u662f\u5f00\u59cb\u5927\u89c4\u6a21\u83b7\u5ba2\u3002\u5982\u4f55\u5224\u65ad\u4ea7\u54c1\u662f\u5426\u8fbe\u5230\u4e86PMF<\/p>\n\n\n\n<p>\u5176\u5b9e\u8fd9\u5e76\u4e0d\u96be\uff0c\u6709\u4e24\u4e2a\u7b80\u5355\u7684\u65b9\u6cd5<\/p>\n\n\n\n<p><strong>\u7b2c\u4e00\u4e2a\uff1a<\/strong><strong>\u770b\u6570\u636e<\/strong><\/p>\n\n\n\n<p>\u6709\u4e86\u4e00\u5b9a\u6570\u636e\u79ef\u7d2f\u540e\uff0c\u7ed8\u5236\u51fa\u7559\u5b58\u66f2\u7ebf\u3002\u5982\u679c\u53d1\u73b0\u7559\u5b58\u7387\u66f2\u7ebf\u9010\u6e10\u53d8\u5e73\uff0c\u8bf4\u660e\u90e8\u5206\u65b0\u7528\u6237\u4e00\u6bb5\u65f6\u95f4\u540e\u4ecd\u5728\u6301\u7eed\u4f7f\u7528\u4ea7\u54c1\uff0c\u540c\u65f6\u8bf4\u660e\u4ea7\u54c1\u8fbe\u5230PMF\u3002<\/p>\n\n\n\n<p><strong>\u7b2c\u4e8c\u4e2a\uff1a<\/strong><strong>\u770b\u7528\u6237\u8868\u73b0<\/strong><\/p>\n\n\n\n<p>1.\u6709\u4e00\u5b9a\u91cf\u7684\u6838\u5fc3\u7528\u6237\u5728\u6301\u7eed\u4f7f\u7528\uff1b<\/p>\n\n\n\n<p>2.\u4f60\u90fd\u8fd8\u6ca1\u5f00\u59cb\u6295\u653e\u5e7f\u544a\uff0c\u7528\u6237\u901a\u8fc7\u53e3\u53e3\u76f8\u4f20\uff0c\u4ea7\u54c1\u5c31\u5df2\u7ecf\u5728\u8fdb\u884c\u81ea\u7136\u589e\u957f\u4e86\uff0c\u4e5f\u80fd\u591f\u8bf4\u660e\u4ea7\u54c1\u8fbe\u5230PMF\u3002<\/p>\n\n\n\n<p>\u6216\u8005\u66f4\u7b80\u5355\u4e00\u70b9\u5427\uff0c\u5982\u679c\u4f60\u53d1\u73b0\u4f60\u7684\u5ba2\u670d\u4eba\u5458\u5df2\u7ecf\u4e0d\u591f\u7528\u4e86\uff0c\u90a3\u5c31\u8bf4\u660e\u8fd9\u4e2a\u4ea7\u54c1\u8981\u6210\u4e86\u3002<\/p>\n\n\n\n<p>\u73b0\u5728\u6b63\u51c6\u5907\u6216\u5df2\u7ecf\u5f00\u59cb\uff0c\u8fdb\u884c\u5927\u89c4\u6a21\u589e\u957f\u4e1a\u52a1\u7684\u4f60\uff0c\u53ef\u4ee5\u518d\u597d\u597d\u8003\u8651\u4e0b\u4f60\u4eec\u7684\u4ea7\u54c1\u662f\u5426\u8fbe\u5230\u4e86PMF\u3002<\/p>\n\n\n\n<p 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