{"id":11978,"date":"2018-06-28T17:23:22","date_gmt":"2018-06-28T09:23:22","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=11978"},"modified":"2018-06-28T17:23:22","modified_gmt":"2018-06-28T09:23:22","slug":"%e5%a2%9e%e9%95%bf%e9%bb%91%e5%ae%a2%ef%bc%9a%e5%a6%82%e4%bd%95%e4%bd%8e%e6%88%90%e6%9c%ac%e5%ae%9e%e7%8e%b0%e7%88%86%e5%8f%91%e5%bc%8f%e6%88%90%e9%95%bf","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/quan\/11978.html","title":{"rendered":"\u589e\u957f\u9ed1\u5ba2\uff1a\u5982\u4f55\u4f4e\u6210\u672c\u5b9e\u73b0\u7206\u53d1\u5f0f\u6210\u957f"},"content":{"rendered":"<h3 style=\"text-align: center;\">\u4e00\u3001\u7406\u8bba\u7bc7<\/h3>\n<p><strong>\u65f6\u4ee3\u80cc\u666f<\/strong><br \/><strong>\u4ece\u86ee\u8352\u65f6\u4ee3\u5230\u4e2a\u4eba\u6d41\u91cf\u65f6\u4ee3<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-11979\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u4ece\u86ee\u8352\u65f6\u4ee3\u5230\u4e2a\u4eba\u6d41\u91cf\u65f6\u4ee3-600x363.png\" alt=\"\" width=\"600\" height=\"363\" \/><\/p>\n<p>\u968f\u7740\u8fdb\u5165\u4e2a\u4eba\u6d41\u91cf\u65f6\u4ee3\uff0c\u7528\u6237\u5728\u4e92\u8054\u7f51\u7684\u8bdd\u8bed\u6743\u548c\u5b58\u5728\u611f\u8d8a\u6765\u8d8a\u9ad8\uff0c\u54ea\u6015\u5360\u636e\u5927\u91cf\u7684\u5173\u952e\u6e20\u9053\uff0c\u54ea\u6015\u5728\u6d41\u91cf\u5165\u53e3\u4e0a\u9762\u90fd\u6709\u5f88\u597d\u7684\u66dd\u5149\uff0c\u4f46\u662f\u5982\u679c\u6ca1\u6709\u7528\u6237\u7684\u80cc\u4e66\uff0c\u5982\u679c\u6ca1\u6709\u5927\u91cf\u4eba\u8ddf\u4f60\u7ad9\u53f0\u8bf4\u8fd9\u4e2a\u4ea7\u54c1\u662f\u597d\u7684\uff0c\u57fa\u672c\u8fd9\u4e2a\u4ea7\u54c1\u83b7\u53d6\u7528\u6237\u7684\u6210\u672c\u4f1a\u8d8a\u6765\u8d8a\u9ad8\uff0c\u6240\u4ee5\u5728\u8fd9\u4e2a\u65f6\u4ee3\u524d\u63d0\u4e0b\uff0c\u5f00\u542f\u4e86\u300c<a 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\u65f6\u523b \u3002<\/p>\n<p>\u5f53\u4f60\u4e0d\u660e\u786e\u4f60\u7684 \u201camazing\u201d \u65f6\u523b \uff0c\u9700\u8981\u505a\u7684\u4e8b\u60c5<\/p>\n<ul>\n<li>\u4ea7\u54c1\u4e0d\u53ef\u6216\u7f3a\u6027\u8c03\u67e5\u3001\u8861\u91cf\u7528\u6237\u7684\u7559\u5b58\u7387\uff08\u8be6\u7ec6\u65b9\u6cd5\u5728\u6b64\u4e0d\u8d58\u8ff0\uff09<\/li>\n<li>\u8d70\u8fdb\u7528\u6237\u7684\u771f\u5b9e\u4e16\u754c<\/li>\n<\/ul>\n<p>\u603b\u7ed3\uff1a\u5b9a\u91cf\u8c03\u7814\u4e0e\u5b9a\u6027\u8c03\u7814\u76f8\u7ed3\u5408\uff0c\u56e0\u4e3a\u5f80\u5f80\u6570\u636e\u8868\u793a\u7684\u662f\u76f8\u5173\u6027\u800c\u4e0d\u662f\u56e0\u679c\u6027\uff0c\u6240\u4ee5\u9700\u8981\u901a\u8fc7\u7528\u6237\u8bbf\u8c08\u5f97\u77e5\u56e0\u679c\u6027\u3002\u5f53\u786e\u5b9a\u4e86\u4f60\u7684\u201camazing\u201d \u65f6\u523b \uff0c\u5c31\u9700\u8981\u53bb\u597d\u597d\u6253\u9020\u8fd9\u4e2a\u65f6\u523b\u3002<\/p>\n<p><strong>\u660e\u786e\u589e\u957f\u6218\u7565\u548c\u589e\u957f\u91cd\u70b9<\/strong><\/p>\n<p>\u5728\u786e\u5b9a\u589e\u957f\u6218\u7565\u548c\u589e\u957f\u91cd\u70b9\u4e4b\u524d\uff0c\u9996\u5148\u8981\u660e\u786e\u4ec0\u4e48\u662f\u5bf9\u4e8e\u4ea7\u54c1\u771f\u6b63\u91cd\u8981\u7684\u6307\u6807\uff08\u6838\u5fc3\u6307\u6807\uff09\u3002<\/p>\n<p><strong>\u5982\u4f55\u786e\u5b9a\u6838\u5fc3\u6307\u6807<\/strong><\/p>\n<p>\u8981\u786e\u5b9a\u6838\u5fc3\u76ee\u6807\uff0c\u9996\u5148\u8981\u660e\u786e\u4e0e\u7528\u6237\u4ea7\u54c1\u6838\u5fc3\u4ef7\u503c\u7684\u4f53\u9a8c\u6700\u76f4\u63a5\u76f8\u5173\u7684\u884c\u4e3a\u3002\u6839\u636e\u76f4\u63a5\u884c\u4e3a\uff0c\u6765\u83b7\u53d6\u6838\u5fc3\u6307\u6807\u3002\uff08\u4ee5\u9e7f\u56ed\u4e3a\u4f8b\uff09<\/p>\n<ul>\n<li>\u9009\u5b9a<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/OMTM\" target=\"_blank\" title=\"\u5317\u6781\u661f\u6307\u6807\">\u5317\u6781\u661f\u6307\u6807<\/a><\/span>\uff08\u7ec8\u6781\u6307\u6807\uff09<\/li>\n<li>\u5728\u524d\u9762\u6839\u636e\u7528\u6237\u4ea7\u54c1\u6838\u5fc3\u4ef7\u503c\u6211\u4eec\u5b9a\u4e49\u4e86\u4e00\u5806\u7684\u6838\u5fc3\u6307\u6807\uff0c\u4f46\u4ece\u4e2d\u6211\u4eec\u9700\u8981\u6311\u51fa\u4e00\u4e2a\u5173\u952e\u80fd\u591f\u51b3\u5b9a\u6700\u7ec8\u6210\u8d25\u7684\u6307\u6807\uff0c\u5e76\u4ee5\u8be5\u6307\u6807\u6307\u5bfc\u6240\u6709\u7684\u589e\u957f\u6d3b\u52a8\u3002<\/li>\n<li>\u8fd9\u4e2a\u6307\u6807\u4f1a\u50cf\u5317\u6781\u661f\u4e00\u6837\u6307\u5bfc\u7740\u56e2\u961f\u671d\u7740\u7ec8\u6781\u76ee\u6807\u800c\u52aa\u529b\uff0c\u4e0d\u4f1a\u88ab\u77ed\u671f\u7684\u589e\u957f\u624b\u6bb5\u800c\u51b2\u660f\u5934\u8111\u3002<\/li>\n<\/ul>\n<p>\u8fd9\u4e2a\u76ee\u6807\u4f1a\u968f\u7740\u4f01\u4e1a\u751f\u547d\u5468\u671f\u7684\u53d8\u5316\u800c\u53d8\u5316\uff0c\u9700\u8981\u9002\u65f6\u8c03\u6574\u3002<\/p>\n<p>\u76ee\u6807\u7684\u6570\u636e\u4e0d\u662f\u5173\u6ce8\u7684\u552f\u4e00\u8981\u7d20\uff0c\u9700\u8981\u5b9a\u91cf\u8c03\u7814\u4e0e\u5b9a\u6027\u8c03\u7814\u76f8\u7ed3\u5408\uff0c\u56e0\u4e3a\u5f80\u5f80\u6570\u636e\u8868\u793a\u7684\u662f\u76f8\u5173\u6027\u800c\u4e0d\u662f\u56e0\u679c\u6027\uff0c\u6240\u4ee5\u9700\u8981\u8d70\u8fdb\u7528\u6237\u7684\u771f\u5b9e\u4e16\u754c\u5f97\u77e5\u56e0\u679c\u6027\u3002<\/p>\n<p>\u5b66\u4f1a\u603b\u7ed3\u4f60\u7684\u6570\u636e\uff0c\u505a\u5230\u8ba9\u4eba\u4eba\u90fd\u53ef\u4ee5\u770b\u5f97\u61c2\u3002<\/p>\n<p><strong>\u5feb\u8282\u594f\u8bd5\u9a8c\u9636\u6bb5<\/strong><\/p>\n<p>\u4e4b\u6240\u4ee5\u662f\u5feb\u8282\u594f\uff0c\u56e0\u4e3a\u5f00\u5c55\u7684\u8bd5\u9a8c\u8d8a\u591a\uff0c\u5b66\u5230\u7684\u4e5f\u5c31\u8d8a\u591a\u3002\u6210\u529f\u662f\u7531\u4e00\u6b21\u6b21\u8bd5\u9a8c\u7684\u7ed3\u679c\u53e0\u52a0\u51fa\u6765\u7684\u3002\u4e00\u4e2a\u7535\u5b50\u4ece\u4ea7\u751f\u5230\u6210\u4e3a\u91cd\u8981\u589e\u957f\u9a71\u52a8\u53ea\u9700\u8981\u662f\u4e24\u5468\u5de6\u53f3\u7684\u65f6\u95f4\u3002<\/p>\n<p>\u589e\u957f\u9ed1\u5ba2\u8fc7\u7a0b\u7684\u56db\u4e2a\u6b65\u9aa4<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-11984\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u589e\u957f\u9ed1\u5ba2\u8fc7\u7a0b\u7684\u56db\u4e2a\u6b65\u9aa4-600x455.png\" alt=\"\" width=\"600\" height=\"455\" \/><\/p>\n<ul>\n<li>\u5206\u6790\u6570\u636e\u5e76\u6536\u96c6\u6d1e\u5bdf\uff08\u6570\u636e\u5206\u6790\u5e08\uff1a\u5206\u6790\u7528\u6237\u884c\u4e3a\u548c\u6709\u660e\u663e\u7279\u5f81\u7684\u7528\u6237\u7fa4\u4f53\uff0c\u8c03\u7814\u4eba\u5458\uff1a\u7528\u6237\u6d1e\u5bdf\uff0c\u83b7\u53d6\u7528\u6237\u4eba\u53e3\u5b66\u548c\u5fc3\u7406\u5b66\u7684\u4fe1\u606f\uff09<\/li>\n<li>\u5f62\u6210\u8bd5\u9a8c\u60f3\u6cd5 \u2014 \u8111\u66b4\u9636\u6bb5\uff08\u9636\u6bb5\u76ee\u6807\uff1a\u5f62\u6210\u5c3d\u53ef\u80fd\u591a\u7684\u60f3\u6cd5\uff09<\/li>\n<li>\u6392\u5b9a\u4f18\u5148\u7ea7\uff08\u6839\u636e\u524d\u671f\u8111\u66b4\u7684\u60f3\u6cd5\u4ece\u5f71\u54cd\u529b\u3001\u4fe1\u5fc3\u3001\u7b80\u6613\u6027\u8fdb\u884c\u6253\u5206\uff0c\u6392\u5e8f\uff09<\/li>\n<li>\u8fd0\u884c\u8bd5\u9a8c \uff08\u8ddf\u8fdb\u8bd5\u9a8c\uff09\u56e0\u672c\u4e66\u6ca1\u6709\u8ba8\u8bba\u5230\u8bd5\u9a8c\u7684\u7ec6\u8282\uff0c\u6240\u4ee5\u6211\u4eec\u65e0\u4ece\u5f97\u77e5\u3002\u6700\u540e\u603b\u7ed3\uff0c\u5e76\u5f00\u542f\u65b0\u4e00\u8f6e\u7684\u589e\u957f\u8bd5\u9a8c\u3002<br \/>\n\u5207\u8bb0\uff0c\u4e00\u5207\u90fd\u8bf4\u4e0d\u662f\u4e00\u8e74\u800c\u5c31\u7684\uff0c\u4e00\u5b9a\u8981\u7f13\u6162\u8d77\u6b65\uff0c\u9010\u6e10\u63d0\u901f\uff0c\u9ad8\u6548\u6392\u5e03\u8bd5\u9a8c\u65b9\u6cd5\u3002<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-11985\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u589e\u957f\u9ed1\u5ba2-10-600x282.jpg\" alt=\"\" width=\"600\" height=\"282\" \/><\/p>\n<h3 style=\"text-align: center;\">\u4e8c\u3001\u5b9e\u6218\u7bc7<\/h3>\n<p>\u672f\u8bed\u89e3\u6790<\/p>\n<ul>\n<li>MVP\uff08Minimum Viable Product\uff09 \u6700\u5c0f\u5316\u53ef\u884c\u4ea7\u54c1<\/li>\n<li>MAP \uff08Minimum Amazing Product\uff09 \u6700\u4f4e\u5b8c\u6210\u5ea6\u4f46\u8db3\u591f\u80fd\u8ba9\u4eba\u60ca\u8273\u7684\u4ea7\u54c1<\/li>\n<li><span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/PMF\" target=\"_blank\" title=\"PMF\">PMF<\/a><\/span>\uff08Product Market Fit\uff09 \u4ea7\u54c1\u548c\u5e02\u573a\u8fbe\u5230\u6700\u4f73\u7684\u5951\u5408\u70b9<\/li>\n<li>MVT (minimum viable test\uff09 \u6700\u5c0f\u53ef\u884c\u6d4b\u8bd5<\/li>\n<li>UGC\uff08User-generated Content\uff09 \u7528\u6237\u751f\u6210\u5185\u5bb9<\/li>\n<li>PGC\uff08Professionally-generated Content\uff09 \u4e13\u4e1a\u751f\u4ea7\u5185\u5bb9<\/li>\n<li>KOL\uff08Key Opinion Leader\uff09 \u5173\u952e\u610f\u89c1\u9886\u8896<\/li>\n<\/ul>\n<p><strong>1.5 \u4ebf DAU, \u6296\u97f3\u521b\u9020\u4e92\u8054\u7f51\u6700\u9661\u5ced\u589e\u957f\u66f2\u7ebf<\/strong><\/p>\n<p>\u6848\u4f8b\u80cc\u666f<\/p>\n<p>6 \u6708 12 \u65e5\u4e0b\u5348\uff0c\u6296\u97f3\u5ba3\u5e03\u56fd\u5185\u65e5\u6d3b\u7528\u6237\u7a81\u7834 1.5 \u4ebf\uff0c\u6708\u6d3b\u7528\u6237\u8d85\u8fc7 3 \u4ebf\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-11986\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u6296\u97f3\u5ba3\u5e03\u56fd\u5185\u65e5\u6d3b\u7528\u6237\u7a81\u7834-1.5-\u4ebf\uff0c\u6708\u6d3b\u7528\u6237\u8d85\u8fc7-3-\u4ebf-600x548.png\" alt=\"\" width=\"600\" height=\"548\" \/><\/p>\n<p>\u4eca\u5e74\u6625\u8282\u671f\u95f4\uff0c\u51ed\u501f\u7528\u6237\u7684\u5927\u8303\u56f4\u6d41\u52a8\u4ee5\u53ca\u4eb2\u53cb\u793e\u4ea4\u63a8\u8350\uff0c\u6296\u97f3\u65e5\u6d3b\u4ece\u4e0d\u52304000\u4e07\u4e0a\u5347\u5230\u8fd17000\u4e07\uff0c\u800c\u4ece\u4eca\u5e742\u6708\u5230\u73b0\u5728\uff0c\u6296\u97f3\u65e5\u6d3b\u518d\u6b21\u5b9e\u73b0\u4e86\u7ffb\u500d\u3002\u76ee\u524d\u6296\u97f3\u5df2\u7ecf\u6210\u4e3a\u76ee\u524d\u56fd\u5185\uff08\u751a\u81f3\u4e00\u4e9b\u56fd\u5916\uff09\u65e5\u6d3b\u6700\u9ad8\u7684\u77ed\u89c6\u9891\u5e73\u53f0\u4e4b\u4e00\u3002<\/p>\n<p><strong>\u4ea7\u54c1\u6253\u78e8<\/strong><\/p>\n<p>\u4ea7\u54c1\u6253\u78e8\u671f\uff0c\u8fd9\u4e00\u9636\u6bb5\u66f4\u591a\u662f\u5728\u9a8c\u8bc1 MVP \u4ea7\u54c1\u7684\u53ef\u884c\u6027\uff0c\u662f\u5426\u8fbe\u5230\u4e86Product\/Market Fit\u3002\u8fd9\u4e00\u9636\u6bb5\uff0c\u6296\u97f3\u5e76\u6ca1\u6709\u505a\u5927\u89c4\u6a21\u7684\u7528\u6237\u83b7\u53d6\uff0c\u4e5f\u6ca1\u6709\u7279\u610f\u505a\u8fd0\u8425\uff08\u5fae\u535a\u7528\u6237\u5173\u6ce8\u91cf\u6781\u4f4e\uff09\uff0c\u662f\u901a\u8fc7\u4e0d\u65ad\u8c03\u6574\u4ea7\u54c1\u53d1\u5c55\u7b56\u7565\uff0c\u6765\u9a8c\u8bc1\u7528\u6237\u6fc0\u6d3b\u7684\u6709\u6548\u624b\u6bb5\uff0c\u4ee5\u4fdd\u8bc1\u7528\u6237\u6765\u4e86\u540e\u6709\u7559\u4e0b\u7684\u6b32\u671b\u3002<\/p>\n<p>\u4e0e\u5feb\u624b\u3001\u5fae\u89c6\u3001\u79d2\u62cd\u7b49\u5dee\u5f02\u5316\u4ea7\u54c1\u8bbe\u8ba1\uff0c\u4e3b\u6253\u97f3\u4e50\u521b\u610f\u77ed\u89c6\u9891\u793e\u4ea4\uff0c\u8bbe\u5b9a\u89c6\u9891\u65f6\u95f4\u4e3a 15s\uff08\u5feb\u624b\u9ed8\u8ba4\u662f 7s\uff09\uff0c\u9080\u8bf7\u63d0\u4f9b KOL \u548c\u627f\u63a5\u5934\u6761\u7684\u660e\u661f\u8d44\u6e90\uff0c\u89c6\u9891\u62cd\u6444\u95e8\u69db\u4f4e\uff0c\u6210\u679c\u903c\u683c\u9ad8\uff0c\u7528\u6237\u4e50\u4e8e\u8ddf\u98ce\u62cd\u6444\u3002<\/p>\n<p><strong>\u83b7\u5ba2<\/strong><\/p>\n<p><strong>\u7528\u6237\u589e\u957f\u5386\u7a0b<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-11987\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u7528\u6237\u589e\u957f\u5386\u7a0b-600x331.png\" alt=\"\" width=\"600\" height=\"331\" \/><\/p>\n<p>\u4e0a\u56fe\u4e2d\uff0c\u6296\u97f3\u7684\u53d1\u5c55\u5206\u4e3a\u4e86\u4e09\u4e2a\u9636\u6bb5\uff1a\u4ea7\u54c1\u6253\u78e8\u671f\uff082016.9-2017.5\uff09\uff0c\u7b2c\u4e00\u6ce2<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e9%ab%98%e9%80%9f%e5%a2%9e%e9%95%bf\" title=\"\u9ad8\u901f\u589e\u957f\" target=\"_blank\">\u9ad8\u901f\u589e\u957f<\/a><\/span>\u671f\uff082017.5-2017.12\uff09\uff0c\u7b2c\u4e8c\u6ce2\u9ad8\u901f\u589e\u957f\u671f\uff082018.1-\u81f3\u4eca\uff09<\/p>\n<p>\u4ea7\u54c1\u521d\u671f\u51b7\u542f\u52a8\uff1a\u867d\u8bf4\u6296\u97f3\u4e00\u76f4\u5ba3\u626c\u201c\u53bb\u4e2d\u5fc3\u5316\u201d\u7684 UGC \u601d\u60f3\uff0c\u4f46\u5728\u53d1\u5c55\u521d\u671f\u7684\u8fd0\u8425\u7b56\u7565\u5374\u65e0\u4e00\u4e0d\u56f4\u7ed5\u7740\u201c\u4e2d\u5fc3\u5316\u201d\u7684 PGC\uff1a\u8054\u7edc\u76f4\u64ad\u5e73\u53f0\u5bb6\u65cf\u516c\u4f1a\u3001\u4ece\u7f8e\u62cd\u6279\u91cf\u5bfc\u5165 KOL \u548c\u627f\u63a5\u5934\u6761\u7684\u660e\u661f\u8d44\u6e90\uff0c\u505a\u4ee5 KOL \u4e3a\u6838\u5fc3\u7684\u7c89\u4e1d\u4f20\u64ad\u5427\uff1b\u521d\u671f\u6296\u97f3\u4e13\u95e8\u5f00\u8f9f\u4e86\u4e00\u4e2a\u9875\u9762\u7528\u4e8e\u6dfb\u52a0\u597d\u53cb\uff0c\u53ef\u4ece\u901a\u8baf\u5f55\u3001QQ\u3001\u5fae\u4fe1\u3001\u5fae\u535a\u6dfb\u52a0\u597d\u53cb\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-11988\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u4ea7\u54c1\u521d\u671f\u51b7\u542f\u52a8-600x522.png\" alt=\"\" width=\"600\" height=\"522\" 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\u5e74\u521d\uff0c\u901a\u8fc7\u5f15\u5165\u300c\u76f4\u64ad\u95ee\u7b54\u300d\u7684\u65b0\u98ce\u53e3\uff0c\u6296\u97f3\u8fce\u6765\u4e86\u7b2c\u4e8c\u6ce2\u4ea7\u54c1\u9ad8\u901f\u589e\u957f\u3002<\/li>\n<li>\u719f\u4eba\u5f71\u54cd\u548c\u63a8\u8350<\/li>\n<\/ul>\n<p><strong>\u63d0\u9ad8\u7559\u5b58<\/strong><\/p>\n<ul>\n<li>\u7528\u6237\u6fc0\u52b1\u4f53\u7cfb\uff1a\u4e0d\u65ad\u4f18\u5316\u89e3\u51b3\u65b9\u6848\u51b3\u7edd\u7528\u6237\u7684\u6838\u5fc3\u9700\u6c42\uff0c\u4e00\u662f\u80fd\u4e00\u76f4\u5237\u5230\u81ea\u5df1\u559c\u6b22\u7684\u89c6\u9891\uff0c\u4e8c\u662f\u80fd\u8f7b\u6613\u62cd\u6444\u51fa\u9ad8\u70b9\u8d5e\u7684\u89c6\u9891\u3002<\/li>\n<li>\u4e0d\u65ad\u5b8c\u5584\u63a8\u8350\u7b97\u6cd5\uff0c\u6293\u4f4f\u7528\u6237\u559c\u597d\uff1b\u5b8c\u5584\u97f3\u4e50\u5e93\u3001\u65b0\u589e\u5c2c\u821e\u673a\uff0c\u6536\u8d2dFaceu\u4ee5\u83b7\u53d6\u66f4\u591a\u8d34\u7eb8\u6ee4\u955c\u6548\u679c\uff0c\u589e\u52a0\u62cd\u6444\u8da3\u5473\u6027\uff1b\u501f\u52a9\u9ed1\u79d1\u6280\u66f4\u667a\u80fd\u7684\u5b9e\u73b0\u89c6\u9891\u5206\u53d1\uff0c\u589e\u5927\u89c6\u9891\u53d1\u5e03\u8005\u4e0e\u6f5c\u5728\u53d7\u4f17\u7684\u63a5\u89e6\u9891\u6b21\uff0c\u4ee5\u63d0\u9ad8\u5173\u6ce8\u91cf\u53ca\u7231\u5fc3\uff1b<\/li>\n<li>\u4e3b\u52a8\u652f\u6301\u5728\u4e2a\u4eba\u4e3b\u9875\u5c55\u793a\u5fae\u535a\uff0c\u4ee5\u4fbf\u63d0\u9ad8\u8fbe\u4eba\u7684\u7c98\u6027\uff0c\u6fc0\u52b1\u66f4\u591a\u4f18\u8d28\u5185\u5bb9\u7684\u4ea7\u51fa\uff1a\u8fbe\u4eba\u5c06\u6d41\u91cf\u5bfc\u6d41\u5230\u5fae\u535a\u4e2d\uff0c\u501f\u52a9\u5fae\u535a\u7684\u751f\u6001\u6765\u53d8\u73b0\u3002<\/li>\n<\/ul>\n<p><strong>\u7528\u6237\u89e6\u8fbe<\/strong><\/p>\n<ul>\n<li>\u6296\u97f3\u4e00\u5929\u5927\u6982\u4f1a\u5411\u7528\u6237\u53d1 3-5 \u6761 push\u3002<\/li>\n<li>\u5b98\u65b9\u4e3b\u52a8\u53d1\u8d77\u89c6\u9891\u6311\u6218\u6d3b\u52a8\uff0c\u65e2\u63d0\u4f9b\u4e86\u62cd\u6444\u6a21\u5f0f\uff0c\u53c8\u4fc3\u53d1\u7528\u6237\u4ea7\u751f\u66f4\u591a\u5185\u5bb9\u548c\u6d41\u91cf\u3002\u5e76\u5728\u641c\u7d22\u7684\u4e3b\u9875\u5c55\u793a\u8fd9\u4e9b\u6311\u6218\uff0c\u5982\u70ed\u641c\u3001banner\u56fe\u3001\u7ec6\u5206\u7c7b\u522b\u7b49\uff0c\u4ee5\u6b64\u4fdd\u8bc1\u53c2\u4e0e\u7528\u6237\u83b7\u5f97\u66f4\u591a\u66dd\u5149\u673a\u4f1a\u3002<\/li>\n<li>\u4e0d\u65ad\u53d1\u8d77\u5927\u578b\u6bd4\u8d5b\uff0c\u5982\u7231\u6296\u7ec3\u4e60\u751f\u5468\u8d5b\u3001\u8857\u821e\u4e89\u9738\u8d5b\u7b49\uff0c\u83b7\u5956\u8005\u53ef\u83b7\u5f97\u4e13\u5c5e\u8d44\u6e90\u4f4d\u3001\u6296\u97f3\u5468\u8fb9\u7b49\u5956\u52b1\uff1b\u63a8\u51fa\u6296\u97f3\u539f\u521b\u97f3\u4e50\u8ba1\u5212\uff0c\u8054\u624b8\u4f4d\u8bc4\u59d4\u548c\u767e\u4f4d\u77e5\u540d\u97f3\u4e50\u4eba\uff0c\u5bfb\u627e\u81ea\u7531\u3001\u72ec\u7acb\u7684\u539f\u521b\u97f3\u4e50\u4eba\u3002\u4e00\u65b9\u9762\u7ed9\u539f\u521b\u97f3\u4e50\u4eba\u63d0\u4f9b\u51fa\u53e3\uff0c\u53e6\u4e00\u65b9\u9762\u6269\u5145\u6296\u97f3\u81ea\u8eab\u793e\u533a\u7684\u97f3\u4e50\u5e93<\/li>\n<\/ul>\n<p><strong>\u53d8\u73b0<\/strong><\/p>\n<p>\u5fae\u535a\u5728\u6700\u521d\u7684\u6d41\u91cf\u9f0e\u76db\u671f\uff0c\u5fae\u535a\u81ea\u5df1\u5e76\u6ca1\u6709\u6323\u5230\u94b1\uff0c\u53cd\u800c\u662f\u8349\u6839\u5927\u53f7\u548c\u6bb5\u5b50\u624b\u7684\u72c2\u6b22\u3002\u82b1\u4e86\u597d\u51e0\u5e74\uff0c\u5fae\u535a\u624d\u628a\u8d5a\u94b1\u7684\u63a7\u5236\u6743\u638c\u63a7\u5728\u81ea\u5df1\u624b\u91cc\uff1a\u6478\u7d22\u600e\u4e48\u5728\u5927V\u63a5\u7684\u5e7f\u544a\u8d34\u4e2d\u5207\u4e00\u5200\uff0c\u5e76\u6700\u7ec8\u628a\u81ea\u5df1\u53d8\u6210\u6700\u5927\u5e7f\u544a\u4e2d\u4ecb\uff1b\u5e76\u4e14\uff0c\u81ea\u5df1\u53bb\u638c\u63a7\u6d41\u91cf\u5206\u53d1\uff0c\u63d2\u5165\u5e7f\u544a\uff0c\u4e0d\u518d\u8ba9feed\u6d41\u5448\u73b0\u4ec5\u4f9d\u8d56\u5173\u6ce8\u5173\u7cfb\u3002<\/p>\n<ul>\n<li>\u6296\u97f3\u53d8\u5f62\u6a21\u5f0f\u4e00\u5f00\u59cb\u5c31\u63a7\u5236\u6d41\u91cf\u5206\u53d1\u4e0e\u5e7f\u544a\u62bd\u6210\u3002\u7ea2\u4eba\u6bcf\u63a5\u4e00\u5355\u5e7f\u544a\uff0c\u6296\u97f3\u90fd\u53ef\u4ee5\u6709\u5206\u8d26\u3002\u5982\u679c\u7ea2\u4eba\u63a5\u5e7f\u544a\u4e0d\u8d70\u6296\u97f3\u5b98\u65b9\u6e20\u9053\uff0c\u89c6\u9891\u88ab\u53d1\u73b0\u4e86\u4f1a\u88ab\u9650\u6d41\u3001\u751a\u81f3\u5220\u9664\u3002<\/li>\n<li>\u5934\u6761\u4eca\u5e74\u7684 OKR\uff08\u76ee\u6807\u4e0e\u5173\u952e\u6210\u679c\uff09\u4e3b\u8981\u662f DAU \u548c\u5e7f\u544a\u6536\u5165\uff0c\u5206\u522b\u4e3a 6 \u4ebf\u548c 500 \u4ebf\u3002\u201c\u8fd9\u4e24\u9879\u6307\u6807\u7684\u5b8c\u6210\u5ea6\u90fd\u5728\u5f88\u5927\u7a0b\u5ea6\u4e0a\u4f9d\u8d56\u4e8e\u6296\u97f3\u7684\u8868\u73b0\u300236 \u6c2a\u6d4b\u7b97\uff0c\u6296\u97f3\u7684\u5f00\u5c4f\u5e7f\u544a\u3001\u4fe1\u606f\u6d41\u5e7f\u544a\u548c\u6311\u6218\u8d5b\u6240\u5e26\u6765\u7684\u6708\u6536\u5165\u5206\u522b\u5728 2 \u4ebf\u30015 \u4ebf\u548c 6000 \u4e07\u5de6\u53f3\uff0c\u518d\u52a0\u4e0a\u8fbe\u4eba\u5e26\u6765\u7684\u6536\u5165\uff0c\u6296\u97f3\u76ee\u524d\u7684\u6708\u6536\u5165\u7ea6\u5728 7-8 \u4ebf\u5143\u4e4b\u95f4\uff0c\u800c\u8003\u8651\u5230\u540e\u7eed\u7684\u589e\u957f\uff0c\u8fd9\u610f\u5473\u7740\u63a5\u8fd1 100 \u4ebf\u7684\u5e74\u8425\u6536\u3002<\/li>\n<li>\u76f4\u64ad\u63a8\u9001\uff1a\u63a8\u9001\u7684\u76f4\u64ad\u662f\u7528\u6237\u5df2\u7ecf\u5173\u6ce8\u7684\u7528\u6237<\/li>\n<li>\u5e7f\u544a\u89c6\u9891\uff0c\u4e00\u822c\u6bcf\u6b21\u6253\u5f00APP\u7b2c\u4e09\u4e2a\u5c0f\u89c6\u9891\u662f\u5e7f\u544a\u89c6\u9891\u3002<\/li>\n<li>\u76ee\u524d\uff0c\u6296\u97f3\u5df2\u7ecf\u5728\u6d4b\u8bd5\u201c\u8d2d\u7269\u8f66\u201d\u529f\u80fd\uff0c\u5411\u90e8\u5206\u7528\u6237\u5f00\u653e\u3002\u7528\u6237\u5728\u89c2\u770b\u77ed\u89c6\u9891\u65f6\uff0c\u70b9\u51fb\u8d2d\u7269\u8f66\uff0c\u4f1a\u5f39\u51fa\u6dd8\u5b9d\u94fe\u63a5\uff0c\u5f15\u5bfc\u7528\u6237\u8fdb\u5165\u76f8\u5e94\u5e97\u94fa\u3002\uff08\u5934\u6761\u7cfb\u6700\u8fd1\u548c\u963f\u91cc\u8d70\u5f97\u66f4\u8fd1\u4e86\uff0c\u8fd9\u4e5f\u662f\u4e00\u4e2a\u5148\u5929\u6027\u7684\u6761\u4ef6\u3002\uff09<\/li>\n<\/ul>\n<p><strong>\u826f\u6027\u5faa\u73af<\/strong><\/p>\n<p><strong>\u5feb\u901f\u8fed\u4ee3\u65b0\u529f\u80fd<\/strong><\/p>\n<p>\u6709<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e7%94%a8%e6%88%b7%e5%88%86%e4%ba%ab\" title=\"\u7528\u6237\u5206\u4eab\" target=\"_blank\">\u7528\u6237\u5206\u4eab<\/a><\/span> iPhone \u52a8\u6001\u9501\u5c4f\uff0c\u7528\u6237\u5728\u8ba8\u8bba\u533a\u7559\u8a00\u8be2\u95ee\u5982\u4f55\u8bbe\u7f6e\uff0c\u6296\u97f3 app \u51e0\u5929\u540e\u5c31\u628a\u8fd9\u4e2a\u6548\u679c\u66f4\u65b0\u8fdb\u4e86\u5b98\u65b9\u529f\u80fd\u91cc<\/p>\n<p>* 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