{"id":107179,"date":"2023-10-18T11:10:59","date_gmt":"2023-10-18T03:10:59","guid":{"rendered":"https:\/\/www.growthhk.cn\/quan\/107179.html"},"modified":"2023-10-18T11:10:59","modified_gmt":"2023-10-18T03:10:59","slug":"tiktok-shop%e5%8d%b0%e5%b0%bc%e7%ab%99%e5%85%b3%e5%81%9c%ef%bc%8c%e5%8d%b0%e5%b0%bc%e7%94%b5%e5%95%86%e6%a0%bc%e5%b1%80%e6%88%96%e5%b0%86%e5%8f%98%e9%9d%a9","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/quan\/107179.html","title":{"rendered":"TikTok Shop\u5370\u5c3c\u7ad9\u5173\u505c\uff0c\u5370\u5c3c\u7535\u5546\u683c\u5c40\u6216\u5c06\u53d8\u9769"},"content":{"rendered":"<p>&nbsp;<\/p>\n<figure class=\"image\" data-img-size-val=\"908,749\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/10\/v2_458466e262224a549c7bd4c720ea0ede@1133528739_oswg383875oswg908oswg749_img_000.png\" \/><\/figure>\n<p>\u6765\u6e90 | \u4f2f\u864e\u8d22\u7ecf\uff08bohuFN\uff09<\/p>\n<p>\u4f5c\u8005 |\u00a0\u6e10\u5c42<\/p>\n<figure class=\"image\" data-img-size-val=\"143,7\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/10\/v2_834fb78488a443458a1e007ff9b89ef5@1133528739_oswg388oswg143oswg7_img_000.png\" \/><\/figure>\n<p><span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/tiktok\" title=\"TikTok\" target=\"_blank\">TikTok<\/a><\/span> Shop\u5370\u5c3c\u7ad9\u7684\u5173\u505c\uff0c\u9884\u793a\u7740\u4e1c\u5357\u4e9a\u7684\u7535\u5546\u683c\u5c40\u5373\u5c06\u53d1\u751f\u6539\u53d8\u3002<\/p>\n<p>\u4eca\u5e7410\u67084\u65e5\uff0cTikTok Shop\u6b63\u5f0f\u9000\u51fa\u5370\u5c3c\u5e02\u573a\u3002\u5356\u5bb6\u53ef\u4ee5\u7ee7\u7eed\u901a\u8fc7TikTok\u5ba3\u4f20\u5546\u54c1\uff0c\u4f46\u65e0\u6cd5\u5728TikTok\u4e0a\u76f4\u63a5\u9500\u552e\u4ea7\u54c1\u3002\u8fd9\u5bf9\u4e8eTikTok\u7684\u7535\u5546\u53d1\u5c55\uff0c\u4e43\u81f3\u4e1c\u5357\u4e9a\u7684\u7535\u5546\u683c\u5c40\uff0c\u90fd\u5c06\u5e26\u6765\u4e00\u6b21\u5927\u7684\u53d8\u52a8\u3002<\/p>\n<p>\u5370\u5c3c\u662f\u4e1c\u5357\u4e9a\u6700\u5927\u7684\u7535\u5546\u5e02\u573a\uff0c\u4e5f\u662fTikTok Shop\u5728\u4e1c\u5357\u4e9a\u4efd\u989d\u6700\u5927\u7684\u4e00\u4e2a\u56fd\u5bb6\u5e02\u573a\u3002\u6709\u6d88\u606f\u79f0\uff0c2022\u5e74\uff0cTikTok Shop\u5728\u4e1c\u5357\u4e9a\u7684GMV\u4e3a44\u4ebf\u7f8e\u5143\uff0c\u5176\u4e2d\u5370\u5c3c\u7ad9GMV\u4e3a25\u4ebf\u7f8e\u5143\uff0c\u5370\u5c3c\u7ad9\u5360\u6bd4\u5c06\u8fd160%\u3002<\/p>\n<p>\u968f\u7740\u5370\u5c3c\u7ad9\u7684\u5173\u505c\uff0c\u65e0\u8bba\u662f\u5356\u5bb6\u3001\u670d\u52a1\u5546\u8fd8\u662f\u7535\u5546\u5e73\u53f0\uff0c\u90fd\u9700\u8981\u505a\u51fa\u65b0\u7684\u6311\u6218\u3002<\/p>\n<h3><strong>01 \u5356\u5bb6\uff1a\u6e05\u8d27\u3001\u8dd1\u8def\uff0c\u68a6\u56de\u201c2019\u201d<\/strong><\/h3>\n<p>TikTok Shop\u5373\u8d27\u67b6\u7535\u5546\uff0c\u662fTikTok\u7684\u7535\u5546\u95ed\u73af\u4e1a\u52a1\uff0c\u6d88\u8d39\u8005\u53ef\u4ee5\u5728TikTok\u76f4\u63a5\u4e0b\u5355\u5546\u54c1\uff0c\u65e0\u9700\u8df3\u8f6c\u5916\u94fe\u3002TikTok Shop\u5173\u505c\u540e\uff0c\u5356\u5bb6\u53ea\u80fd\u901a\u8fc7\u8df3\u8f6c\u5916\u94fe\u7684\u65b9\u6cd5\u6765\u9500\u552e\u4ea7\u54c1\uff0c\u5c06\u6d88\u8d39\u8005\u8f6c\u5230Shopee\u3001Lazada\u3001\u72ec\u7acb\u7ad9\u8fdb\u884c\u4ea4\u6613\u3002<\/p>\n<p>\u6d88\u606f\u51fa\u6765\u540e\uff0c\u5f15\u8d77\u4e86\u4e1a\u5185\u7684\u8f69\u7136\u5927\u6ce2\u3002\u5176\u539f\u56e0\uff0c\u65e0\u7591\u662f\u56e0\u4e3aTikTok Shop\u5370\u5c3c\u7ad9\u5728TikTok\u6574\u4e2a\u6d77\u5916\u4e1a\u52a1\u4e2d\u5360\u5230\u4e86\u975e\u5e38\u91cd\u8981\u7684\u5730\u4f4d\u3002<\/p>\n<p>TikTok\u7684\u8425\u6536\u4e3b\u8981\u5206\u4e3a\u5e7f\u544a\u6536\u5165\u548c\u7535\u5546\u4e24\u5927\u677f\u5757\uff0c\u7535\u5546\u5219\u5305\u62ec\u77ed\u89c6\u9891\u5e26\u8d27\u548c\u76f4\u64ad\u5e26\u8d27\u3002\u5e7f\u544a\u6536\u5165\u662fTikTok\u7684\u4e3b\u8981\u8425\u6536\uff0c\u636e\u5e02\u573a\u7814\u7a76\u516c\u53f8Insider Intelligence\u9884\u6d4b\uff0cTikTok 2022\u5e74\u5728\u7f8e\u56fd\u7684\u5e7f\u544a\u6536\u5165\u5c06\u8fbe\u523059.6\u4ebf\u7f8e\u5143\u3002\u4f46\u968f\u7740\u6d77\u5916\u653f\u7b56\u5bf9TikTok\u7684\u6536\u7d27\uff0c\u4e3aTikTok\u7684\u793e\u4ea4\u5a92\u4f53\u5e26\u6765\u4e86\u4e00\u5b9a\u98ce\u9669\u6027\u3002<\/p>\n<p>\u800c\u7535\u5546\u5219\u6210\u4e3aTikTok\u6d77\u5916\u589e\u6536\u7684\u91cd\u70b9\u6a21\u5757\u3002\u5370\u5c3c\u548c\u82f1\u56fd\u662fTikTok\u7535\u5546\u8bd5\u6c34\u7684\u4e24\u5927\u9635\u5730\uff0c\u5728\u6700\u5f00\u59cb\uff0cTikTok Shop\u7387\u5148\u4ece\u8fd9\u4e24\u4e2a\u56fd\u5bb6\u843d\u5730\uff0c\u518d\u5ef6\u5c55\u81f3\u5176\u4ed6\u4e1c\u5357\u4e9a\u56fd\u5bb6\u4ee5\u53ca\u7f8e\u56fd\u7b49\u56fd\u9645\u5e02\u573a\u3002<\/p>\n<p>\u76ee\u524d\u6765\u770b\uff0c\u5370\u5c3c\u662fTikTok Shop\u505a\u5f97\u6700\u6210\u529f\u7684\u56fd\u5bb6\u3002\u6709\u62a5\u9053\u79f0\uff0cTikTok\u5728\u5370\u5c3c\u62e5\u67091.25\u4ebf\u6d3b\u8dc3\u7528\u6237\uff0c\u4ec5\u6b21\u4e8e\u7f8e\u56fd\u3002\u800c\u4e14\uff0c2022\u5e74\uff0cTikTok Shop\u5728\u4e1c\u5357\u4e9aGMV\u4e3a44\u4ebf\u7f8e\u5143\uff0c\u5176\u4e2d\u5370\u5c3cGMV\u4e3a25\u4ebf\u7f8e\u5143\uff0c\u5360\u6bd4\u5c06\u8fd160%\u3002<\/p>\n<figure class=\"image\" data-img-size-val=\"1080,1613\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/10\/v2_199e7d79586e4eedbceb25c05a0c3802@1133528739_oswg109724oswg1080oswg1613_img_000.jpg\" \/><\/figure>\n<p>\uff08\u56fe\u6e90\uff1aunsplash\uff09<\/p>\n<p>\u5370\u5c3c\u7684\u6210\u529f\uff0c\u5438\u5f15\u4e86\u5927\u91cf\u7684\u4e2d\u56fd<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e8%b7%a8%e5%a2%83\" title=\"\u8de8\u5883\" target=\"_blank\">\u8de8\u5883<\/a><\/span>\u5356\u5bb6\u3001MCN\u548cTSP\u673a\u6784\u843d\u5730\u5370\u5c3c\u672c\u571f\u3002\u968f\u7740\u5370\u5c3c\u7ad9\u5173\u505c\uff0c\u65e0\u8bba\u662f\u5bf9\u4ece\u4e1a\u8005\u8fd8\u662fTikTok\u5e73\u53f0\u672c\u8eab\uff0c\u90fd\u9020\u6210\u4e86\u5de8\u5927\u7684\u51b2\u51fb\u3002<\/p>\n<p>\u5370\u5c3c\u65b0\u89c4\u89c4\u5b9a\uff0c\u7535\u5546\u5e73\u53f0\u4e0a\u7684\u8fdb\u53e3\u5546\u54c1\u4ef7\u683c\u4e0d\u80fd\u4f4e\u4e8e150\u4e07\u5370\u5c3c\u76fe\uff08\u7ea6100\u7f8e\u5143\uff09\u3002<\/p>\n<p>\u4f5c\u4e3a\u4e1c\u5357\u4e9a\u4eba\u53e3\u548cGDP\u6700\u5927\u7684\u56fd\u5bb6\uff0c\u5370\u5c3c\u4eba\u53e32.76\u4ebf\uff0c2022\u5e74GDP\u603b\u503c\u8fbe1.3\u4e07\u4ebf\u7f8e\u5143\u3002\u6b64\u524d\uff0c\u5370\u5c3c\u4e00\u76f4\u662fTikTok Shop\u5728\u4e1c\u5357\u4e9a\u6700\u5927\u7684\u5e02\u573a\uff0c\u5360\u636e\u4e86TikTok\u8425\u6536\u7684\u5927\u5934\u3002<\/p>\n<p>\u6362\u53e5\u8bdd\u8bf4\uff0c\u5370\u5c3c\u96c6\u5408\u4e86\u5927\u91cf\u6765\u81ea\u4e2d\u56fd\u7684\u5356\u5bb6\u548c\u670d\u52a1\u5546\u3002\u4e00\u4e9b\u5356\u5bb6\u57282019\u5e74\u4e9a\u9a6c\u900a\u5c01\u53f7\u6f6e\u540e\u8f6c\u6218\u4e1c\u5357\u4e9a\uff0c\u5370\u5c3c\u7ad9\u5173\u505c\uff0c\u5bf9\u4ed6\u4eec\u7684\u51b2\u51fb\u4e0d\u4e9a\u4e8e\u5f53\u5e74\u3002<\/p>\n<p>\u572810\u67084\u65e5\u5f53\u5929\uff0c\u5370\u5c3c\u7684TikTok 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Live\u548cLazLive\uff0c\u6216\u662f\u628a\u5546\u54c1\u8f6c\u79fb\u5230Shopee\u3001Lazada\u3001\u72ec\u7acb\u7ad9\u548c\u672c\u571f\u7535\u5546\u5e73\u53f0Tokopedia\u7b49\u8fdb\u884c\u552e\u5356\u3002\u4e5f\u6709\u5356\u5bb6\u4f9d\u7136\u5728TikTok\u4e0a\u76f4\u64ad\uff0c\u4f46\u901a\u8fc7\u8df3\u8f6c\u94fe\u63a5\u7684\u5f62\u5f0f\u8d5a\u5230\u5176\u4ed6\u5e73\u53f0\u4e0a\u9500\u552e\uff0c\u4f46\u636e\u8bf4\u6548\u679c\u5e76\u4e0d\u7406\u60f3\uff0c\u8f6c\u5316\u7387\u8fdc\u8fdc\u4f4e\u4e8e\u539f\u6765\u7684TikTok 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